Mobile Platform Product Management, 2013-10

MOB 100
Understand How SAP Mobile Platform Solves Enterprises'
Mobility Needs
2013 SAP AG or an SAP affiliate company. All rights reserved. 2
Disclaimer
This presentation outlines our general product direction and should not be relied on in making a
purchase decision. This presentation is not subject to your license agreement or any other agreement
with SAP. SAP has no obligation to pursue any course of business outlined in this presentation or to
develop or release any functionality mentioned in this presentation. This presentation and SAP's
strategy and possible future developments are subject to change and may be changed by SAP at any
time for any reason without notice. This document is provided without a warranty of any kind, either
express or implied, including but not limited to, the implied warranties of merchantability, fitness for a
particular purpose, or non-infringement. SAP assumes no responsibility for errors or omissions in this
document, except if such damages were caused by SAP intentionally or grossly negligent.
2013 SAP AG or an SAP affiliate company. All rights reserved. 3
Broadest end-to-end mobility solution
A comprehensive and open mobile portfolio
Support for All
Devices
Instant Mobilization
and Eco-System
Full Service Platform
Cloud or On-Premise
Backend Agnostic
LoB/Industry Apps Customer/Partner Apps Analytics Apps
SAP Store and Mobile Apps
Cloud
SAP Mobile Platform SAP Afaria
SAP Mobile
Documents
SAP and Third Party
Development Tools
SAP Mobile
Services
3
rd
Party
Systems
SAP Systems 3
rd
Party
DBs
SAP HANA
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S
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t
y

Rapid
Deployment
Services
Customization
and Services
This presentation and SAPs strategy and possible future developments are subject to change and may be changed by SAP at any time for any reason without notice. This document is provided
without a warranty of any kind, either express or implied, including but not limited to, the implied warranties of merchantability, fitness for a particular purpose, or non-infringement

2013 SAP AG or an SAP affiliate company. All rights reserved. 4
Mobile Application Development Market Requirements
Flexible, Yet Powerful
Build simple apps quickly, yet have the flexibility and extensibility to
build sophisticated and complex apps
Mobile as a Service
Build mobile apps without worrying about deployment infrastructure
End-to-end Enterprise Solutions
Not just a developer toolkit. Supports enterprise security, application
lifecycle management, cross platform capabilities, etc.
Platform Embraces Open Standards
BYOT = Bring your own Tools, the way that developers want to
build, reusing their skillsets and tools, reducing dev time & cost
Provides for Advanced Capabilities
Differentiated capabilities for the next gen of apps. MAF, 3D,
hardware/sensors integration, and more
1
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3
4
5
2013 SAP AG or an SAP affiliate company. All rights reserved. 5
Aligning SAP Mobile Platform with Market to Deliver Real Value
Flexible, Yet Powerful
Build simple apps quickly, yet have the flexibility and extensibility to
build sophisticated and complex apps
Mobile as a Service
Build mobile apps without worrying about deployment infrastructure
End-to-end Enterprise Solutions
Not just a developer toolkit. Supports enterprise security, application
lifecycle management, cross platform capabilities, etc.
Platform Embraces Open Standards
BYOT = Bring your own Tools, the way that developers want to
build, reusing their skillsets and tools, reducing dev time & cost
App Development: Faster, Lower TCD
App Maintenance: Easier, Lower TCO
End User: Consistent and Better UX
IT: More robust, scalable, and manageable
Provides for Advanced Capabilities
Differentiated capabilities for the next gen of apps. MAF, 3D,
hardware/sensors integration, and more
1
2
3
4
5
2013 SAP AG or an SAP affiliate company. All rights reserved. 6
Native or HTML5
JSON/XML
HTTP
JSON/XML
Convergence of three leaders
Open and standard
None
OData
HTTP
ABAP
Native or HTML5
MBO
Mobilink or iMO
JCO/XML
Syclo Meta-Data
Syclo SMART
Data Model
ANGEL
Messaging
Backend
Add-On
Presentation
Data Model
Transport
Protocol
Backend
Integration
SAP
NetWeaver Gateway
Sybase Unwired
Platform (B2E)
Syclo
Agentry
Sybase 365
Mobiliser (B2C)
Common Data/Process Integration Framework OData
Standards Based Transport Protocol HTTP
Standards Based Data Model OData
Native (MAF) HTML5 (Cordova) Meta Data SMS
Open Development Framework Architecture
Mobile Web
2013 SAP AG or an SAP affiliate company. All rights reserved. 7
SAP Mobile Platform at a glance
Agentry Mobiliser SUP
SAP Mobile Platform
Consumer Enterprise
SAP Mobile Platform
SAP
Systems
3
rd
Party
Systems
Cloud
Services
Unified Development Tools
Native Hybrid MDD SMS Mobile Web
Support for all popular operating
systems and form factors
Multiple app architectures, built
with developers choice of tool sets
Mobile platform for B2E, B2B, B2C
apps and deployable on-premise
or in the cloud
Connect to any back-end system
2013 SAP AG or an SAP affiliate company. All rights reserved. 8
SAP Mobile Secure
Industrys First Comprehensive Mobile Security and Management Suite
Mobile Security


Device









Application



Content






Services




Enterprise Mobility Management System
SAP Mobile Secure
On Premise Hybrid Cloud
2013 SAP AG or an SAP affiliate company. All rights reserved. 9
My files any device







Access personal business documents
instantly on your laptop or any mobile
device.
Corporate content access







Discover and access content from
corporate document management
systems.
Share my files







Share files with teams, colleagues,
and business partners from
anywhere.
MCM: SAP Mobile Documents
HTTP
XML
iWork
The SAP Mobile Documents mobile app is designed for enterprise deployments where
collaboration, security, and control of business content are critical. Users enjoy anytime,
anywhere access to view and collaborate on personal and corporate content, in an easy-to-use,
native mobile app.
2013 SAP AG or an SAP affiliate company. All rights reserved. 10
Broad range of services to help you at any stage
Industry/LoB Expertise Rapid Deployment
Strategy End-to-End Mobile
Enterprise Solutions
End-to-End Mobile
Security
End-to-End Mobile
Consumer Solutions
2013 SAP AG or an SAP affiliate company. All rights reserved. 11
Broadest end-to-end mobility solution
A comprehensive and open mobile portfolio
Support for All
Devices
Instant Mobilization
and Eco-System
Full Service Platform
Cloud or On-Premise
Backend Agnostic
LoB/Industry Apps Customer/Partner Apps Analytics Apps
SAP Store and Mobile Apps
Cloud
SAP Mobile Platform SAP Afaria
SAP Mobile
Documents
SAP and Third Party
Development Tools
SAP Mobile
Services
3
rd
Party
Systems
SAP Systems 3
rd
Party
DBs
SAP HANA
E
n
d
-
t
o
-
E
n
d

S
e
c
u
r
i
t
y

Rapid
Deployment
Services
Customization
and Services
MOB101
MOB102
MOB103
MOB106
MOB111
Beginner
Expert
MOB107
MOB108
MOB260
Hands-On
MOB263
MOB262
MOB263
MOB117
MOB118 MOB119
MOB264
This presentation and SAPs strategy and possible future developments are subject to change and may be changed by SAP at any time for any reason without notice. This document is provided
without a warranty of any kind, either express or implied, including but not limited to, the implied warranties of merchantability, fitness for a particular purpose, or non-infringement

2013 SAP AG or an SAP affiliate company. All rights reserved. 12
Further Information on Mobile
SAP Public Web
http://wiki.sdn.sap.com/wiki/display/mobile/
http://scn.sap.com/community/mobile
SAP Education and Certification Opportunities
www.sap.com/education
Watch SAP TechEd Online
www.sapteched.com/online
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Thank You!
Contact information:
Sami Lechner
SAP Mobility Platform