Microsoft Corporation an
90
overview
80
Company overview
Microsoft was founded in 1975. Their mission is to enable 70
people and businesses throughout the world to realize
60
their full potential by creating technology that transforms
50
the way people work, play, and communicate.
Their strategy: High-value activities enabled by a family 40
30
of devices and services.
Revenue pattern
Commercial
liscencing
Device and
consumer
liscencing
Computing
and gaming
hardware
Phone
Hardware
Devices and
consumer
other
Revenue
in billion
PAT
CAGR
20
10
0
Yea Rev PAT EBI
r
enu
TD
e
A
PAT
Margin
201
2
73. 16. 30. 23.03
75B 98B 95B
201
3
77. 21. 30. 28.15
65B 86B 32B
201
4
86. 22. 32. 25.44
73B 07B 99B
Investment Highlights of
Microsoft
Devices and Consumer revenue grew 8% to $12.9 billion.
Xbox console sales totalled 6.6 million units, with strong holiday
season performance.
The Companys products include operating systems for computing
devices, servers, phones, and other intelligent devices.
Qs- Speciality of the company?
Microsoft is the biggest software company in the world. It has kept
on innovating and coming up with new software's and captures
the young and fresh minds from the field of IT. Also buying stakes
strategically in face book to keep up with the competition.
Microsoft invests huge sum of money to reach the global market.
It also creates user friendly technology to gain competitive
advantage over apple and other organizations.