Nonprofit Sustainability Clinic
Jeanne Bell, CEO CompassPoint Nonprofit Services
session objectives
1. 2. 3. 4.
5. 6. 7. 8. 9.
Achieve a lab effect where real work gets done Define sustainability Distinguish between planning, deciding, and strategy Introduce the Matrix Map tool for defining and refining a nonprofits business model Identify business lines Identify impact criteria Create a business model statement Create initial list of strategic imperatives/decisions Determine next steps for your organization
defining sustainability
Sustainability encompasses both financial sustainability (the ability to generate resources to meet the needs of the present without jeopardizing the future) and programmatic sustainability (the ability to develop, mature, and cycle out programs to be responsive to constituencies over time).
-Nonprofit Sustainability: Making Strategic Decisions for Financial Viability
confusing planning and strategy
Strategy is not planning.
Organizational strategy is about who and what the organization is in the larger world. A coordinated set of actions aimed at creating and sustaining a competitive advantage in carrying out the nonprofit mission.
-The Nonprofit Strategy Revolution by David La Piana
Whats the quality of strategic thinking at your organization today?
Whats the quality of decision-making at your organization today?
what's a business model?
The essence of a business model is that it defines the manner by which the enterprise delivers value to customers, entices customers to pay for value, and converts those payments to profit: it thus reflects managements hypothesis about what customers want, how they want it, and how an enterprise can organize to best meet those needs, get paid for doing so, and make a profit.
- Wikipedia: David Teece 2010
Who are your customers? What do they each value?
How do they pay for that value?
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seeing the business model
example: community theater
English / Spanish Plays
4.00
Spanish Language Plays
3.00
After-School Drama Workshops
(100,000)
Impact
(80,000)
(60,000)
(40,000)
(20,000) 2.00
20,000
40,000
60,000
Newsletter
1.00
Special Events
Profitability
defining business lines
Core programmatic activities (dont confuse with grants and contracts) Core revenue generating activities
Dynamic over time
What are your core business lines?
12
impact criteria
Internal assessment, NOT evaluation Choose four criteria
Alignment with core mission Excellence in execution Scale or volume Depth Filling an important gap Community building Leverage
Choose and tailor four impact criteria for your business lines.
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profitability
After administrative allocation Restricted funds go with their program activity Not uncommon to have all programs subsidized by fundraising
Strategic Imperatives
strategic imperatives
strategic imperatives
strategic imperatives
example: environmental organization
4.00
Environmental Education
Restoration & Reforestation
(250,000)
3.00
Impact
(200,000)
(150,000)
(100,000)
(50,000) 2.00
50,000
100,000
150,000
Site Rentals
Direct Mail Annual Event
Major Donors
Nursery
Resource Library
1.00
Profitability
success considerations
financial literacy across staff and board quality of available data: financial and impact the politics of attachment focus on the communications and change management requirements ---internal and external---of bold decisions drive off of IMPACT
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strategic framework
Annual Plan
Goals by Business Line Organizational Development Goals Income and Expense Replenish TR Funds
Annual Budget
Learning
Impact Metrics Story-banking Financial Metrics
Q & A /Discussion
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