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Profile Data Science

This document contains a summary of K. Venkata Rao's experience and qualifications. It lists his contact information and outlines his 16 years of experience in statistical modeling and data analytics. It details his proficiency with tools like R, SAS, SPSS, and expertise in areas such as predictive modeling, data mining, and big data analytics. It provides an overview of his consulting experience and lists clients in industries like banking, insurance, and healthcare. His educational background and work history with organizations such as HCL Technologies and Syntel are also summarized.

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Dinesh Singh W
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94 views

Profile Data Science

This document contains a summary of K. Venkata Rao's experience and qualifications. It lists his contact information and outlines his 16 years of experience in statistical modeling and data analytics. It details his proficiency with tools like R, SAS, SPSS, and expertise in areas such as predictive modeling, data mining, and big data analytics. It provides an overview of his consulting experience and lists clients in industries like banking, insurance, and healthcare. His educational background and work history with organizations such as HCL Technologies and Syntel are also summarized.

Uploaded by

Dinesh Singh W
Copyright
© © All Rights Reserved
Available Formats
Download as DOC, PDF, TXT or read online on Scribd
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K.

Venkata Rao
Mobile: 9966040069
Email: [email protected]

BI & Data Science Consultant

Having 16 years of strong experience in Building Statistical Predictive models and


interpreting results and business problem solving.
Strong Programming skills in R WEKA, SPSS, SAS Base, SAS Macros, R programming
Proficiency in SAS DI & BI tools for ETL process and Web customizing analysis.
Strong Knowledge In DW , SAS DI & BI tools, SAS OLAP cube studio, SAS IMS , SAS EG,
SAS AMO
Strong knowledge in Web applications such as SAS IDP, SAS WRS SAS Management
console.
Proficiency in Qualitative and Quantitative Analytical Techniques for various domains.
Strong implementation knowledge in Advanced Data Analytics using SPSS, SAS, R and
Excel.
Good implementing knowledge in Data mining tools R rattle, XL miner SAS E Miner,
Proficiency in Clustering, Associating, Classification CHAID PCA, Liner Model Logit model
Time series analysis using different methods like ARIMA multiplicative and addictive
models.
Good proficiency in Big data analytics - CHAID, SVM, RF, J48 Pruning, Neural Network
Model validation and scheduling Deployment for Process Job.

Education
MBA (MDP) from IIMC (Indian Institute of Management) Kolkata
SQC-OR ISI Indian Statistical Institute, Kolkata,
MBA Andhra University Vizag

Consulting Clients List for Advanced Analytics /Data Modeling 2013 -2015

ISBM Pune Business Analytics 21st 22nd Dec 15


IBM Bangalore Dec 2nd 2015 to Dec 5th 2015 on SAS Analytics
Deloitte SAS & R Business Analytics & Modeling SAS , R Sept 21 st to Sept 25th 2015
Deloitte SAS & R Business Analytics & Modeling Sept 7th to Sept 11th 2015
Cognizant Advanced Data Analytics SAS Aug 05th to Sept 5th 2015
Business Intelligence and Statistical Modeling for IFF March 12th to 17th 2015
Cognizant Advanced Data Analytics 18th Aug to 6th sept. 2014
Cognizant Advanced Data Analytics 23th july to 12 th Aug 2014
Cognizant Advanced Data Analytics 19th june to 10th july 2014
IBM Bangalore Data Analysis with SAS Base 17th to 19th Feb 1014
IBM Pune Data Scientist Training 27th to 29th Nov 2013
DELL International 10th to 12th Oct 2013 Bangalore on SAS JMP Modeling
GENPACT 23th to 27th Sept 2013 at Hyderabad SAS DI & Business Intelligence tools
IBM Bangalore 5th to 7th Aug 2013 Base SAS with predictive modeling
Met Life Insurance Noida, July 29th to Aug 2nd 2013 on SAS Base with Statistical
Analysis

HP Chennai June 3nd to 5th 2013 SAS BI Tools

ICFAI Institute May 2nd one day guest seminar for MS 2 nd semester on Predictive
modeling
CMR Group March 5th 6th 7th Advanced Statistical Analysis & modeling Hyderabad
University of Wollongong in Dubai 20th Feb 2013 to 30th Mar 2013
IBM Bangalore Jan 4th 2013 on Regression Modeling using by SAS & SPSS

Work Experience
Reachout Analytical Pvt Ltd , Hyderabad India
2010 to till
Director (BI & Data Analytics Consultant)

Date: March

As a Data Analytics Consultant was involved in various advanced analytical & Predictive Modeling
projects. Participated in more than 110 Projects from last 3 years . Effective in handling
compliance of various Quality measures , Customer/Client Relations .Innovative And strategized
business management capabilities . A brief description of some of the projects handled is as
below.
1. Importance of HR effectiveness of retaining talent for Employees branding for Federation

of Indian Chambers of Commerce (FICCI). Delhi


practice in Scotland Market business strategies
Scotland
Behavioral competence towards home appliance products of Sweden.
Quality of health care services for measuring Satisfaction levels of A1 Barah Hospital UAE
Impact of Global Economic Crises on Cosmetic products in DUBAI
Quality life (QOL) of Cancer patient, Centre for DNA Fingerprinting and Diagnostics CDFD.
Consumer Perception towards Healtlime 24X7.com Religare Healthcare & Diagnostic
Services Delhi.
Business Forecasting for hospitality through University of Wollongong in DUBAI
Public opinion about Celebrities perception in various occasions AP Film chambers
Hyderabad.

2. M-Commerce (Mobile Commerce)


3.
4.
5.
6.
7.
8.
9.

HCL Technologies
Dt: Jan 2008 to Dec 2009
Sr. Data Analyst
Description: Role involved analyzing client, customer and competitor financials from
information providers like D&B, Reuters, etc. Maintain updated database in SAS, Access, Business
Objects, and Cognos. Also maintain, validate and analyze transaction level sales and quotes data
to provide insight into operations.
Environment: R Console, SPSS JMP, SAS Base, SAS Enterprise Guide SAS/ACCESS, SAS/GRAPH,
SAS/STAT, SAS/Management Console, SAS/Data Integration Studio, SAS/OLAP. SAS WRS SAS IDP,
SAS Dashboard
Syntel Hyderabad
2007
Statistical Modeler

Dt: July 2005 to Dec

Description: Project goal is to implement the various predictive models to offer attractive
renewal interest rates on Term deposits for individual and Business customers, in order to retain

the consumers. Customer segmentation and historical data analysis was the key in developing
and implementing this project resulted in high monetary benefit for Westpac.
Environment: SAS Base, SAS Enterprise Guide SAS/ACCESS,
SAS/Management Console, SAS/Data Integration Studio, SAS/OLAP.

SAS/GRAPH,

SAS/STAT,

CRIDA (Central Research Institute for Dry land Agricultural) Hyd Dt : March 2000
2005
Research Associate

June

Project 1: Watershed Based NRM Strategies for Rain- fed in India (DFID): Experimental data
analysis through Appling statistical Models are Split-plot Design Latin Square Designs RBD
MANOVA, ANOVA models. Using S plus, SPSS, SAS Tools
Project 2: DMP Disaster Management Plans for Drought in Indian Drought Prone and Rain fed
areas (UNDP, DFID Funded Projects Design of Experiments for DPM areas, Using S plus, Minitab
SAS SPSS
Project 3: Woman Formers Empowerment for South Indian rain fed areas (funded By NATP,
UNDP, DFID) Data preparation ,Data management and Model buildings for various seasons Tools
are SAS SPSS Excel

Publications
1. IIM Bangalore AIMS 10th International Conference from January 6th to 9th of 2013 on
Elevating Performance Management System through Knowledge Management by K.
Venkata Rao and Anjali Rai ISBN 978-81-924713-1-0.
2. IIM Ahmadabad 3rd International Conference on Advanced Data Analysis, Business
Analytics and Intelligence April 13th to 14th of 2013, f Customer Experience Adopting
Mobile Banking Services in India" by K. Venkata Rao & Anjali Rai.
3. IIM Bangalore 1st international conference on Business Analytics and
intelligence 11th -13th Dec 2013 Customer Experience adopting mobile banking
services in india by K.Venkata rao Anjali Rai
4. IIT Roorkee, International Conference on Research and Sustainable Business"
March 8th -9th , 2014 Assess Knowledge Management Practices by Enabling Taxonomy
in Software Firms by K.Venkata rao
5. IMT Ghaziabad Delhi AIMS 11th International Conference from December 21th to
24thth of 2013 on Consumer behavior in Adopting Mobile Banking Services in India by K.
Venkata Rao and Anjali Rai ISBN 978-81-924713-1-0.
6. International Journal of Engineering and Management Research (IJEMR) by K.
Venkata Rao and Anjali Rai
http://www.ijemr.net/DOC/AComprehensiveStudyOfEmotionalIntelligencePracticeForAnEffe
ctiveOrganization(405-411).pd. ISSN No. 2250-0758

Personal Details

Name
DOB
Nationality
Marital status
Passport No

: K Venkata Rao.
: 28-Apl -1972
: Indian
: Married
: K1392824

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