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Magazine Ad Experimental Design Project-2012

1) The document provides instructions for students to design an experiment to test the claims made in a magazine advertisement. 2) Students must select an ad with a testable claim, cut it out, and design a controlled experiment that focuses on the claim and includes all important aspects of experimental design. 3) The experimental design must include at least three independent variable groups, a control group, constants, a testable hypothesis, and a detailed repeatable procedure.

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267 views2 pages

Magazine Ad Experimental Design Project-2012

1) The document provides instructions for students to design an experiment to test the claims made in a magazine advertisement. 2) Students must select an ad with a testable claim, cut it out, and design a controlled experiment that focuses on the claim and includes all important aspects of experimental design. 3) The experimental design must include at least three independent variable groups, a control group, constants, a testable hypothesis, and a detailed repeatable procedure.

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Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Magazine Ad Experimental Design

Experimental design is the way in which cause-effect relationships are discovered in science. To
show what you know about experimental design, you will design an experiment to test the claims in a
magazine advertisement.
Procedure:
1. Select a magazine ad from the selection your group has brought to class. Make sure to pick one
with a claim that can actually be tested. Your selection must be approved by your teacher.
2. Neatly cut out the advertisement.
3. Design a valid experiment that focuses on what the magazine ad is claiming. Make sure your
experiment includes all of the important aspects of a controlled experiment.
4. Answer the Experimental Design Questions.
5. Create a poster showing the design of your experiment. This should be neatly written/drawn using
markers. See poster format below.
6. Write the steps for the procedure to complete the experiment. This should be a complete list of
steps. Things to consider for your procedure might include:
How much of the product to apply
How to choose the participants
How to measure the responses/variables
How many times to conduct the experiment
What conditions must be kept the same (constants) and how to do this
What types of experimental groups are used, etc.
Helpful Hints: All great experiments need to have:
Lots of repeated trials (assume you have an unlimited supply of money)
A minimum of 3 different independent variable groups
A control group that is well defined
Legitimate constants: equipment/environment will not count unless you are specific and it really
relates. Remember that constants are all the factors that must remain the same in an
experiment. They are controlled variables.
A testable hypothesis
A detailed, repeatable procedure

Experimental Design Questions


1. What claim is the advertisement making?

2. Write the claim in hypothesis (if then) format.

3. What is the independent variable? In other words, what is the factor that you, the scientist, are
changing?

4. List four groups that you would use to see if the advertisement was true.

5. What is the dependent variable of this claim? Remember that the dependent variable is the result
or outcome.

6. Determine how you could measure this dependent variable?

7. Describe four factors that must stay the same to test the claim. These are the constants.

8. Create a serious scientific title for the experiment to test the advertisements claim. Include both
the independent and dependent variables. Write it here.

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