Roadmap to make an extra Million in

2018 the fun, easy and effective way

(c) Starring Bright 2018

 My Invitation
If you are here, you are a non-hustler.

You do not enjoy micro-managing every last second of your life.

You love taking time for yourself and you follow your inner rhythm.

But at the same time, you are a visionary with stunning ambitions…

You want to do work that makes your soul DANCE. Over and over again.

You want to work with people who excite you. You want to fill your life with
RAPTURE. And music.

You want to make it BIG in business and life.

Unlike some folks, who have a troublesome relationship with money, you
don't.

You love money and you love the freedom and fun that comes with it.

And you want to make more money flow to you more easily so that you can
embody more of your free-spiritedness with abandon.  You can lavish
amazing experiences on the people you love.
With more money flowing into your account, you can jump on a plane and go
on spontaneous adventures to New York or Rio de Janeiro or Switzerland. You
don’t even have to worry about the little and big expenses along the way.

However, the way business architecture is set up today can drive most
visionaries, like you, up the wall.

Not only do you feel impeded by how long it takes to fulfill one vision half-
decently, but you also you must bleed and sweat your way to six figures, i.e. if
you get that far before you want to kill yourself.

Unless there is a better way, you feel like you have be a martyr to see your
vision through.

You have been on that path and you want out.

You've wondered if you are on the right track. Or if something is wrong with
you or your business that you simply cannot scale it further without enduring
a whole new level of bleeding and sweating.

There are some who suggest you must champion your martyrdom. 
“Quit being a baby and just be a martyr alright", they say.

"Wake up at the crack of dawn and slog your way through to midnight and
set up an extensive system of busy-ness." They have invented an endless
number of things for you to do to become "Successful"..

You instinctively know there is a better way. How do you know this?

Because you are connected to your inner truth.

You pull away from the rat race because you know there is a better way. You
are committed to finding it.

The only way to find out what the better way is to rebelliously connect more
and more with your inner self. Go on that walk.

Ever wondered why hustling did not work for you? That’s why.

And somehow you landed on my page. Serendipity

I have been on that ridiculous path too. I used to ran 7, 8 and 9 figure
businesses before I stepped away and bravely launched a new business in
an industry I had no background in because I wanted to fucking change the
world. Admirable? Not so much.

What ended up happening was, I ran myself and my team into the ground.
Burned out. Working 150 strategies at once, bleeding and sweating for my
superwoman badge.

And then came the last straw and I said- Fuck this.

I am going to take care of myself. And I am going to find a better way.  

So I have.
It took me a whole year and a half to recover from my physical and emotional
burnout. Failure is depressing.

I immersed myself in many self and business development programs, whilst

spending my days walking in nature.

And I figured out “how” to have it all. Not 10 years from now. But NOW.

Now I run three 8+ figure international businesses, in a highly leveraged

manner, so that I just need to work once a week to generate millions in
revenue every quarter. These are businesses with big teams, office spaces
and all that jazz.

But I am free from that structure. Because I choose to be free. I can still be
effective.

I am borderless. I can work from anywhere.

I am also having fun creating my new business, which is about teaching you
how to realize more freedom in your life, while pursuing your biggest, boldest
dreams.

I will not allow another visionary to feel held back because they believe they
do not have enough time or money or something else to realize their visions.

In this document, I show you how to bring in an extra 6-7 figures in 1-2 years
without beating yourself to a punch.

Use your imagination to take principles explained here and apply it. None of
these concepts are new. They are ridiculously simple.

I show you how by focusing on the bare essentials, you make money flow in
easily while also having all the fun and time-off you want.

The biggest lie you’ve ever been told is that you need to work your ass off
to experience success and financial freedom. Delete that belief. Delete
that entire pattern of thought now.

Let’s start anew. Are you ready?

 Mapping an extra 400k in a year in Phase 1 from one amazing
product. (Post set up, you only work 15 hours a week max.)

Month 1 Month 2 Month 3 Month 4 Month 5

Phase 1 | Magical Product Process | Sales Process | Delivery Process |

Perfect Client WOWing Your

Master Tribe:
Sales Product
Delivery: First
Magical Price
time delivery
Product 5k or
more

Round 1: Round 1:
Generate highly Sell to 20 perfect Automated lead generation
qualified leads cleints: for Round 2
via low-cost FB ads 20x £5k= £100,00

s
m onth
ake 2 f!
T of Month 6 Month 7 Month 8 Month 9 Month 10

WOWing Your
Round 2 Tribe:
Sales Product
Delivery (only 10-
20 perfect cleints: 15 hours a week)
20x £5k= £100,00

WOWing Your
Round 3 Tribe:
Sales Product
Delivery (only 10-
20 perfect cleints: 15 hours a week)
20x £5k= £100,00
WOWing Your
Round 4 Tribe:
Sales Product
Delivery (only 10-
20 perfect cleints: 15 hours a week)
20x £5k= £100,00
In this document, you won’t find endless hoops you have to jump through to
make an extra 6 figures. We leave all that acrobatic stuff to the gurus who keep
inventing things for you to do.

 We will simply get straight to what matters.

 In phase one, we first make an extra 6-figures for you in the most aligned,
exciting manner. When you finally understand it, you will be absolutely delighted
and pleasantly surprised that life could be so easy. You will hit yourself in the
head for never having figured this out yourself.

In phase 2, 3 and 4, we identify steps you can take phase-by-phase to get your
extra 1 million or more a year. If you are a visionary, a serial idea generator, who
have so much to do in this world and you feel unfulfilled because you are stuck
in the messy buffet of “business strategies”, listen up.

If you are hungry for living your life to the fullest, listen up.

It is so simple it is Ridiculous! First, let’s get the ingredients right.

What’s your desired Mix to make an extra 6 figures whilst enjoying your
preferred lifestyle?

Here is an example of a “perfect” mix of ingredients. I manufactured it from thin

air. If it does not apply to you, make your own mix. The process works just the
same. 

1. Money: Let’s look at adding an extra six figures to your income. Say £250,000
(You can have a higher figure too.)
2. Time to yourself: Say you want 3 guilt-free hours to yourself everyday and this
is not just meal-time hours.
3. Family time: Say you want 2-3 hours with family everyday
4. Friends time: Say you want 3-5 hours a week with friends.
5. Vacation time: Say you want to take 3 vacations a year, each costing on
average of £10,000 

Add up the other expenses you already have, and adjust the Money part of the
mix accordingly so you always have enough and more.

Now let's make it happen in Phase 1

Phase One: Journey to 250,000 the fun, easy and effective way.

Stretch your comfort zone on 4 Ps: Product, People, Price of 5K (or more) and
Process (Sales)
It is when the four aspects meet that you have the most exciting possibilities
manifest.

Product

Sales
Price
People 5k or
more

After explaining what goes into each one, I also draw out the process for you so
you can see where the focus needs to be week-by-week.

When you simply focus, phase-by-phase on each of these aspects, without

going crazy and all over the place, you can set up a beautiful system that you
can repeat and tweak, that will make you 400k and above each year, and at least
buy back 60% your time with no additional leverage.

Your Product: First, identify your passions, your strengths and your
interests. We’ll come back to this after we understand your people.

Your People: Identify your tribe. Now this sounds cliché but hear me out. You
have to describe the kind of person you know inside-out, whose challenges you
understand, with whom you feel a deep kinship. Most people make the mistake
of picking an audience that’s struggling, financially or otherwise. The trouble with
that is, people who are struggling cannot afford to pay you for your 5K product
no matter how much they want it. Without atleast a 5K product, targeted at the
right people, you cannot create sufficient financial leverage.

The key is for you is to define your people so that they can PAY you 5-10k for a
MINDBLOWING solution that you provide. 
Can you define your audience as a group of people who can afford to buy a 5K
product from you, which offers them a game-changing solution? Now let’s feed
this back into your product.

Come up with a product that will accelerate a much desired result for your
people.

Your Price: This is where you really need to push your comfort zone on so many
levels and grow. Can you create a product that you can charge upwards of 5K?

Go back to your People and redefine who they are, so that they will pay you 5K.
Go back to your Product and challenge yourself to increase its value so that it is
worth 50k or more to your client. How can you make the product priceless to
your client?

Your Sales: Learn how to sell the easy way. When you can match the perfect
product to the perfect client at a price point that generates freedom in your life,
while creating a huge positive impact in your client’s, the sales process becomes
really easy. You’ve designed a self-selling product. Congratulations!

Tim Ferris says- Ask yourself: Are you inventing things for you to do, or are
you doing what is important?  

News Flash: Selling is important!

Now, of course, most people feel so uncomfortable about selling they’d rather
hide behind their pretty websites, and blog posts and other online and offline
busy-ness.

Solution: Embrace the sales process and equip yourself with the best
strategy/script that helps you convert your people to buy your product. Simple.
Think of sales as value in and of itself. 

Here are the 4 steps within the sales process that all big and small companies
run.
1- Generate leads. If you know your people, it is easy to generate leads via low
cost advertising on FB. It is easy to guest post on the few websites truly relevant
to your people, who demonstrate a need for your product and deliver a freebie
to them.
2, Get Appointments with people who sign up for your free offer
3- GIve your sales presentation by hitting your perfect client's painpoints,
delivering outstanding value and showing the positive and desirable contrast
that your product can deliver. Make a no-brainer offer.
4- Close sales And keep closing sales. In the beginning, you may convert fewer
leads. Keep going and measure your conversions as you go. Soon you'll convert
more and more leads.

Okay. Now let’s take this another notch up.

Leverage Multiplies your Result and Minimizes your Effort:

What if you sold your product in batches, 3 or 4 times a year. Say 20 people
could join each cycle. And each cycle lasts say 8-weeks or less. This means you
have a distinct sales cycle and delivery cycle. The best products that work in this
type of situation are hands-on online courses, workshops and so on.

A client of mine is running a 7-day workshop at the filming of her movie’s trailer,
training people on various aspects of film-making on the sets. Suppose you
developed a video course with workbooks, so people could consume the
material from the course without you having to repeat your material over and
over.
  
Additionally, maybe you can offer 30-40 minute weekly touch-points to guide
them through their work and ensure they were on track with the course. That
takes you less than 15 hours a week. What do you do with remaining hours? You
can even choose to bring down 15-hour requirement further by offering more
group calls and fewer one-to-one calls.

Could you put 20 clients into your 5K program 4 times a year? What does that
add up to? 20x 5k x 4 = £400,000 Congratulations!

You have already crossed your goal of 250,000. It takes you 4-6 weeks to set it
up. You sell first before you create the course.

Then you deliver an outstanding program that totally enhances your people’s
lives/businesses. After your first round, definitely get a part-time VA on board to
help you manage your client communications and other bits and pieces you
cannot wait to hand-over. That frees us even more time.
 Weekly Focus Map to set up 400k+ Engine in Phase 1

Deeply definie your

Define your big bold ideal client, Brainstorm your Perfect
vision, whom you not only can 5k Product for your
Your Gifts, service, but also who Perfect Customer
Your Skills, can PAY you 5K and
Your Experiences above

Alignment Customer Product Vision

Week 1 Week 2 Week 3

Craft your sales script

Test your idea-
and sales strategy,
Via Message Testing on
to deliver outstanding
Design your Perfect FB to your target client.
value to qualified leads.
Lead Magnet-
A free digital offer Note painpoints most
This is a no brainer
resonant with your ideal
offer
client
Taster Sales strategy Resonance

Week 7 Week 5-6 Week 4

Set up Your Lead Offer While-collar Create+ Deliver your

Magnet Via FB serviice. Perfect
advertising to your Call your qualified leads, Product after first
highly targeted market and Deliver outstanding selling 20 clients into
value through your sales your program/product
script
Invitation Sales Creation

Week 8 Week 8-11 Week 12-16

Ready to go up another level?

Phase 2: Create some noise and get fancy

Now maybe a time to jazz up your online identity, get a sexy website and a small
team of 1-2 people. Hire intelligently so that you free up more time to do what
you love best.
A warning on hiring:
Hire people who LOVE complementing your gifts so that you get more from
each person on your team. Definitely hire a project manager to ensure you hit
your income goals without burn-out. Do you need to hire a life coach or business
coach?

See that you set up repeatable processes wherever possible to maximize

leverage. You are going big league. Well done you!

Phase 2 is exciting because you have unlocked so many incredible opportunities.

The trick is to stay focused in this phase and re-align with what you want to
create. Else you can run into a burnout. Pick strategies below that resonate most
with you, ensure you have appropriate training/support and scale it. I do not
recommend trying everything below in your first year unless you really want to.

 1. Seek out a few guest-posting opportunities on sites your people read and
generate leads to your list. If you are not a writer, just record your ideas and hire
a freelancer to write for you.
2. Sell one-to-many: This generates more qualified leads more quickly.

 > Run webinars to your target audience. Check out Amy Porterfield’s course on
running webinars that convert. Sell a full-on digital product for 2k. Without
extensive 1-2-1 support. You can offer clients weekly FB live group support.

 > Speak at your event and other people’s events to sell your 2k digital product
or or a 3 day seminar that sells a mastermind. IMPORTANT: Please invest in
training on selling from the stage if you have no experience with this. Let’s do the
math:

i). A few targeted Guest posts and focused PR activities can easily generate AT
LEAST 1000 people to your list. You can easily convert 20 more into your 5k
courses. 5kx20 = 100,000

ii). On Webinars you selling 2k product to a highly targeted audience plus 1000
people on your list. Convert 20 people 5 times a year. 2k x20 x 5= 200,000

iii). Get 100 people in the room for a 3-day seminar that at 2k. ENSURE you have
i nvested in training to sell from the stage. Let the seminar be a hands-on high
value implementation workshop. ( Revenue from seminar= 2kx100= 200,000)

At the seminar, sell 2-3 products such as-

A. Your 5K product
B. Your 2K product
C. Your year-round product or mastermind= at 20k or more
Product
Say you got 10 people to buy 5k, (10x5k = 50,000)
20 people to buy 2k and 15 people to buy 20k mastermind.  (20x2k +15x20k
=340k)
That adds up to 200k+ 50k+ 40k +300k = 590K from one single event.

In phase 2, you have the opportunity to make anywhere from an extra 300k to
900k or more depending upon how much you wish to do. I’d say watch out for
burn-out and choose a strategy that is sane for you and matches your life goals.

Phase 3: Big Launches

Depending upon how crazy you want to go, you can do online and offline
launches once or twice a year to generate 1 million or more from one launch or
event. Just scale your FB ads reach to the right people and they will come and
buy. Add that to your other income generators and you have 2-3 millions in
revenue.

Phase 4: Automation

Also depending on how crazy you want to go, you can scale your ads to make
500K or more every month from your hands-off online evergreen courses. That
can add 5 million or more to your revenue stream.

Some of you will want to continue to mix live and automated strategies and have
a ball scaling it all further simply because you can. You will be quickly gearing
towards your 8 figures.

Others will choose to hold a steady income at 6 or 7 figures where they are
comfortable and instead scale fun and relaxation. They may go off on a tangent
and create their next thing, write a book, or even figure out how to make a movie
and just do it.