Decision Making and The Role of Manageme PDF
Decision Making and The Role of Manageme PDF
Research Consortium
RIJBFA
RADIX INTERNATIONAL JOURNAL OF
BANKING, FINANCE AND ACCOUNTING
Mekelle University
Mekelle, Ethiopia
Abstract
This study examines decision making and the role of management accounting function
in a business organization. Using the review of literature, I identify management
accountants perform a wide variety of tasks. Only a part of management accounting
activity is directed at performance improvement. Some of the activities they perform
are related to the statutory reporting requirements of the organization. Some of these
are related to the operational requirements of the finance function itself such as
processing transactions receiving money and paying bills. Literature foresees new
management accounting techniques and changes in organizational and business
environments having a huge impact on management accountants’ roles, yet empirical
evidence on fundamental shifts in these roles remains relatively scarce.
KEYWORDS
INTRODUCTION
prepare financial statements and reports in accordance with GAAP. The other part of
accounting, Management accounting provides necessary information to assist
management in decisions making and management control.
The main objective of the present study is to identify the types of managerial decisions
and the role of management accountant in decision-making process in a business
organization.
RESEARCH METHODOLOGY
The source for the data is entirely from secondary sources i.e., from books, published
and unpublished journals, related websites in the internet, and other documents that
are related to the topic under study.
LITERATURE REVIEW
DECISION MAKING
Moreover, Fullan (1982) asserts that decision-making is the process of identifying and
choosing alternative courses of action in a manner appropriate to the demand of the
situation. The act of choosing implies that alternative courses of action must be
weighed and weeded by sharing. Fremount, et, al,. 1970 defined decision-making as
the “conscious and human process, involving both individual and social phenomenon
based upon factual and value premises, which concludes with a choice of one
behavioral activity from among one or more alternatives with the intention of moving
Right decisions give direction for a right course of action. Daft (1983) stated that when
an organization is designed to provide correct information to managers, decision
processes work extremely well and tasks will be accomplished. However, when
Classification of decisions
From the descriptive model of the basic features and assumptions of the management
accounting perspective of business, it is easy to recognize that decision-making is the
focal point of management accounting. The concept of decision-making is a complex
subject with a vast amount of management literature behind it. How businessmen
make decisions has been intensively studied. In management accounting, it is useful to
classify decisions as:
In management accounting, the objective is not necessarily to make the best decision
but to make a good decision. Because of complex interacting relationships, it is very
difficult, even if possible, to determine the best decision. Management decision-
making is highly subjective.
In setting goals and objectives, it is useful to distinguish between strategic and tactical
decisions. Strategic decisions are broad-based, qualitative type of decisions which
include or reflect goals and objectives. Strategic decisions are non quantitative in
nature. Strategic decisions are based on the subjective thinking of management
concerning goals and objectives. A strategic decision is one which is made during a
current time but whose primary effect will be felt during some future time. Strategic
decisions affect organizational structure and objectives. Strategic decision cannot be
delegated lower than a particular level (March, 1988).
Tactical decisions are tactical in nature and called routine decision. They are important
repetitive need little thoughts with few alternatives. The decision are taken up by
middle and first line managers and do not involve any higher risk or uncertainty.
Tactical decisions support and compliment organizational strategy. The tactical
decision may be delegated to lower levels in the organization. Moreover, what might
be strategies decision for one organization may be tactical decision for another?
(Prasad, 1997)
Tactical decisions are quantitative executable decisions which result directly from the
strategic decisions. The distinction between strategic and tactical is important in
management accounting because the techniques of management accounting pertain
primarily to tactical decisions. Management accounting does not typically provide
techniques for assisting in making strategic decisions.
Once a strategic decision has been made, then a specific management tool can be
used to aid in making the tactical decision. For example, if the strategic decision has
been made to avoid stock outs, then a safety stock model may be used to determine
the desired level of inventory.
The classification of decisions as strategic and tactical logically results in thinking about
decisions as qualitative and quantitative. In management accounting, the approach to
decision-making is basically quantitative. Management accounting deals with those
decisions that require quantitative data. In a technical sense, management accounting
consists of mathematical techniques or decision models that assist management in
making quantitative type decisions.
As stated above, decisions can be grouped into short- and long-term decisions. It is
necessary to consider decisions from both perspectives. Drury (2000) defined the
short-term is usually as being one year or even less. In short-term decisions the
importance of the time value of money is low. These decisions are mainly based on
today’s data. Short-term decisions can usually be changed easily as opposed to long
term ones. Operating activities encompass what managers must do to run the
business on a day-to-day basis. Operating decisions for manufacturing companies
include whether to accept special orders, how many parts or other raw materials to
buy ( or whether to make the parts internally), whether to sell a product or process it
further, whether to schedule overtime, which products to produce, and what price to
charge. Other operating decisions affecting all organizations include assigning tasks to
individual employees, whether to advertise, and whether to hire full-time employees
or to outsource.
The decision making process can be looked at as a group of people (decision makers,
agents, actors) trying to decide on the correct actions to achieve goals using
information about the results of past actions. It is clear that management accountants
have - as they've always had - a significant contribution to make at each stage of the
decision-making process (see figure 1.1below). This is good news for financial
managers who have technical know-how, understand the business and use good
communication and influencing skills.
Figure 1.1: depicts the six steps in the decision process, and the relationship between
quantitative and qualitative analysis
Management accountant
Quantitative 3. Identify the alternatives
Participates as part of
Analysis
Cross-functional
management team
Primarily the
Responsibility of the
Accountant
Qualitative
considerations
6. Make a decision
The role of the Management Accountant in particular, has become more important,
not only in the corporate level, but also at the national level, and even more
importantly, at the international level. Management accountants have long played
multiple roles variably described as scorekeeping, attention-directing, and problem-
solving roles (Simon, Kozmetsky, Guetzkow & Tyndall, 1955). Whereas scorekeeping
and attention-directing roles typically focus on compliance reporting and control-type
issues respectively, the problem-solving role centers on providing business unit
managers with relevant information for decision making (Hopper, 1980). These roles
respectively match two commonly held images of the typical accountant: the bean
counter and the business partner (Friedman & Lyne, 2001; Granlund & Lukka, 1998;
Vaivio, 2006; Vaivio & Kokko, 2006).
Two roles played by the management accountant are commonly highlighted: the role
of bookkeeper and the role of decision-making facilitator (Emsley, 2005; Hopper, 1980;
Indjejikian & Matejka, 2006; Sathe, 1978; 1982; 1983). Each of these roles may be
associated with both benefits and risks (Sathe, 1983). The bookkeeper management
accountant must “ensure that the financial data of a business unit is fair and that
internal control practices comply with procedures and the company’s policy” (Sathe,
1983: 31). The benefit tied to the bookkeeper is that this role ensures accurate
information and financial reporting about an entity and its activity (Maas & Matejka,
2009). The risk is that the bookkeeper may be seen as an ‘outsider’, thereby making
any ‘before the fact’ control difficult to achieve (Sathe, 1983). The role of aiding
decision making makes mid-level operational managers the primary clients of
management accountants. Here, the accountant’s main task is to provide managers
with data required for self-control (Hopper, 1980: 402). The benefit associated with
this style of management accounting function is its contribution to business decision
making (Granlund & Lukka, 1998b). However, the management accountant’s
involvement can also stifle operational management initiative and creativity (Sathe,
1983).
The managers in Pierce’s and O’Dea’s (2003) survey emphasized also team work.
Management accountants should work as a member in the management team and be
considered by him/herself and other managers as business managers with special
knowledge in accounting and finance. In addition, pierce and O’Dea (2003) suggest
that future management accountants need not only knowledge of accounting and
finance but also knowledge of the company’s business especially understanding of
production and sales activities.
In his research, Leonard (1950) explains the extent to which cost analysis is a major
role of the management accountant. The management accountant devotes a large
share of his time in determining what cost should be at a given level of output and
then analyzing why, in fact, that target cost was not achieved. An effective cost control
program is usually built around the management accountant's reports and summaries
of operating data, and management's corrective action taken as a result of studying
these reports and summaries. Thus, cost control is the responsibility of both of the
management accountant and management. The management accountant is
responsible for the recording and reporting phase of cost control, while management
is responsible for taking corrective action (Crossman, 1953:25).
decision being made and selecting the forecasts and estimates that has potentially the
greatest benefit over the costs.
CONCLUSION
This paper has provided in depth insights into the decision making and role of
management accountant in a business organizations. The role of an accountant is
diverse and critical. They can affect the decisions that the business leaders are going to
create. They can also keep their eyes tracked in any changes that might happen while
the decision has been in the process of assimilation. Accountants’ job is broad and
complex but still, those individuals can handle the presence of the pressure. The
change of their role in a management is another type of approach where they can
manage the challenges brought by the globalization and the change in the world of
business.
It has been established that the role of the management accountant in an organization
is to support the information needs of management. The type, size, structure and form
of ownership of the organization will influence the management role, and thus,
determine the complexity of the management accountant’s role. Such differences in
size do not change the basic role of the management accountant, nor the basic work
which he or she does. However, the size of the organization may change the degree of
formality or sophistication with which the function is carried out, or the level of
resources devoted to management accounting. But, the management accounting
function remains essentially the same.
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