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Marketing Strategy: Vuta Daniela Roxana, Petrica Irina Elena

Management consulting companies in Romania use various marketing strategies to attract clients in a competitive market. The strategies employed aim to keep companies updated on economic and social trends so they can better serve clients and achieve high business performance. This paper aims to identify key marketing strategies used by Romanian consulting firms to ensure their survival and select the most suitable customers.

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Akhila Jose
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104 views1 page

Marketing Strategy: Vuta Daniela Roxana, Petrica Irina Elena

Management consulting companies in Romania use various marketing strategies to attract clients in a competitive market. The strategies employed aim to keep companies updated on economic and social trends so they can better serve clients and achieve high business performance. This paper aims to identify key marketing strategies used by Romanian consulting firms to ensure their survival and select the most suitable customers.

Uploaded by

Akhila Jose
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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MARKETING STRATEGY

CURRENT MARKETING STRATEGIES USED BY ROMANIAN


MANAGEMENT CONSULTING COMPANIES
VUTA DANIELA ROXANA, PETRICA IRINA ELENA

According to Daniela Roxana vuta and Irina Elena Patrice this research
is conducted how the marketing strategies are used in Romanian
management consulting companies. The companies are diversified so
much, it is changing so fast and the competition is high .to attract the
clients the companies keep themselves updated with new economic
and social trends and ultimately it would result high level of business
performance .this would create a significant impact on the shape and
profit of the company. This paper aims to identify and focus on a
number of strategies in marketing direction to ensure survival and
customer selection.

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