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BUSINESS EXPANSION
THE GREEN

EXAMPLE !

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AGENDA
SLIDE DESIGN
FOR BUSINESS MEETING

1. Introduction
2. Overview of The Green’s business
3. Discussion of business expansion
4. Having a cooperation to accomplish the predetermined goal
SPEECH:
Thank you everyone for coming today. Now, let’s get started.

The purpose of this meeting is to I would go to point one on the agenda,

introduce you to our business expansion. introduction.
We would also kindly invite you to
cooperate with us in this business I would like to introduce you to our team
expansion. in this business expansion,
…………
Therefore, the agenda of this meeting is
first, introduction, we would like to Now, I would give the floor to Mr/Ms…. to
introduce you to our staff in the introduce your team.
introduction. The second is an overview of
The Greens’ business, then next is ……. Thank you, could we move on to point 2


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SLIDE DESIGN

VISION
Becoming an international fruit
and vegetable company,
supplying a complete, fresh,
year-round assortment of fruit
and vegetables to supermarkets,
wholesalers, caterers, and the
processing industry.

MISSION
Throughout the supply chain we
help our customers to offer a
complete assortment of fresh,
safe, and healthy fruit and
vegetables to their consumers
every day.

SPEECH:

As you can see, we are an

international produce company that
supplies a complete, fresh assortment
of fruit and vegetables all year-round to
our customers comprising
supermarkets, wholesalers, caterers,
and the processing industry.
Examples of our range of products are
oranges, kiwis, strawberries, …….
OVERVIEW OF THE Our mission is that working throughout
GREENS’ BUSINESS the supply chain, we help our
customers to offer a complete
assortment of fresh, safe, and healthy
fruit and vegetables to their consumers

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THE GREEN’S BUSINESS GROWTH
SLIDE DESIGN
BUSINESS GROWTH
NATIONAL MARKET
INTERNATIONAL - Sales increase exponentially
NATIONAL every year for both fruit and
vegetables
- Profit increases more than ..
% every year

INTERNATIONAL MARKET
- Sales also increase rapidly
every year for both fruit and
vegetables, and doubled in
the last two years.
- Profit increases more than ..
% every year

SPEECH:
As can be seen on the graph, our business
grows very well with rapid sales increase
every year for both in national and
international markets.
We believe that in the future, our business
keeps growing as you can see that in our
national markets the increases reached to
more than 60% in the last three years;
meanwhile in our international markets,
sales doubled in the last two years.
……………………. ………………………….
Because of this rapid growth, we would like
to expand our business by supplying fresh,
healthy blueberries in the future. Next, we
will explain why we are interested in
blueberries.

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DESIGN OF BUSINESS EXPANSION
MEXICO

SUPPLIER OF FRESH AND HEALTHY BLUEBERRIES

IN THE NATIONAL MARKETS

World Blue
With a Focu
America
In
SLIDE DESIGN SPEECH

A. BLUEBERRY There have been signs of increasing interestUpdate,

in fresh Analy
BUSINESS TRENDS Global Indus
blueberries in supermarkets in urban centers in the Asia
markets. People now are aware of high value products like
ASIA MARKET blueberries, strawberries, kiwis and the like. They also want
A growing demand of to consume healthy fruit and foods while enjoying the good
fresh blueberries
driven by awareness taste and flavor.
of high value As people incomes increase, people focus on health and
products, desire to
be healthy and enjoy beauty, and blueberries are a natural fit for healthy
good and desirable consumption.
fruit and foods
Some Asian countries like China, India, Japan, and South
Korea now have been planting blueberries. Indonesia has
also planted blueberries but only in small acres for import
B. CHALLENGES OF
purposes.
BLUEBERRY SUPPLY
It has been estimated that the growth of blueberry
ASIA MARKET plantations in Asia is unlikely to increase at a rate sufficient
Blueberry supply is to meet the demands of blueberry consumption. Therefore,
not likely to increase
at a rate sufficient we would like to invite you to cooperate with us in this
to meet the rates of business.
consumption.
We are interested in your company as we understand that
you have been recognized as a reputable organic grower of
fruits in our country. Furthermore, you grow a range of …….
We are sure that you will be successful in growing organic

blueberries.
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DESIGN OF BUSINESS EXPANSION
SUPPLIER OF FRESH AND HEALTHY BLUEBERRIES
IN THE NATIONAL MARKETS

The
Green

SPEECH
SLIDE DESIGN
Considering the price, consumers of blueberries are
C. TARGET MARKET
people with middle income and above. That is why, our
OF FRESH BLUEBERRY target market for our organic blueberries are our
PRODUCTS customers comprising supermarkets in urban centers and

NATIONAL MARKET some processing industries particularly producers of fruit
- Supermarkets in juice and yogurt.
urban centers Our existing customers have bought a range of fresh fruit
- Processing
industry from us such as red grapes, oranges, watermelon,
strawberries, and others. Moreover, some drink and yogurt
industries have long been our customers for fresh
D. DISTRIBUTION OF oranges, lemons, grapes, apples, manggoes and soursop.
BLUEBERRY
PRODUCTS For some distant cities, we maintain cold chain for some

USING OUR EXISTING products such as strawberries, apples, grapes, and
COLD CHAIN oranges. We have cool cargo for our products during
To extend and ensure transport and in transient storage. We will use this chain for
the shelf-life of our blueberries.
fresh produce
The shelf-life of blueberries in cool storage can be from five
to ten days depending on the harvest. Proper storage is
important, and we are experienced in maintaining this.

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FRESH HEALTHY BLUEBERRIES

THE GREEN

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A NATIONAL GROWER OF ORGANIC FRUIT

THE GREEN GROWER

THE GREEN GROWER

A blueberry field with

anti hail net

SLIDE DESIGN SPEECH

First of all, we appreciate your positive appreciation
BLUEBERRY BUSINESS
of our company and products.
TRENDS, CHALLENEGS AND
I would go back to the agenda of your business
PROBLEMS
expansion.
- Despite the high demand, We understand that some Asian countries such as
blueberry production or
plantation in Asia remains China, India, Japan, and South Korea now have
low for some reasons. been developing blueberry plantation. However,
plantation in those regions remains low, at least
until the next ten years. Among the challenges are
that many fields are still young and were poorly
established.
In China, for example, planting has just begun. In
India, planting still consists of research trials and
small commercial plantings. It is worth noting that in
China the productivity of many fields is still low and
the weather such as heavy rains in some primary
production regions poses a challenge to the
production of quality fruit.
…………………………………



THE GREEN GROWER

A blueberry field
with shade net

SLIDE DESIGN
SPEECH

Considering these challenges, I think we may start
- With the dominance of our business expansion by focusing on ………….
Western retailer …………………..
supermarkets like Carrefour
and Giant, imported frozen
blueberries can be cheaper Furthermore, Western retailer supermarkets such
alternative products for local
consumers. as Giant and Carrefour are dominant in urban
centers in our country; if the demand for
- The weather such as heavy blueberries is high, imported frozen blueberries can
rains can challenge us, the
grower, to produce be cheaper alternatives to our local consumers. At
blueberries with good flavor least until the next ten years, we will not be able to
and aroma. supply fresh blueberries nationally. We need to

concentrate our supplies to ……………..
- ……………………………………….
We are also challenged by heavy rains to produce
blueberries with good flavor and aroma. We need
to have a field with shade net to protect plantation
from ………………………., but this will be costly
and need research.