Cashflow Statement

KEY ASSUMPTIONS
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All Figures in ₹
Assumptions FY 2020 FY 2021 FY 2022 FY 2023 FY 2024
Assumptions Used in Model

Company Name Green Panache Retail Solutions Pvt Ltd

Financial Start Date 01-Apr-19
Currency INR ₹
Yearly Financials are represented as 1,00,000 Lacs
Tax Rate 30.0%
Discounting Rate 10.0%
Inflation Rate 10.0%
B2B
# of Corporates Annual 200 300 360 400 440
Average Transaction value - B2B 17,000 20,400 22,400 23,500 24,700

B2C
# of Retail Customers Annual 2,500 5,000 7,500 9,800 11,800
Average Transaction value - B2C 900 1,000 1,100 1,200 1,300
1 2 3 4 5
Seasonality Jan Feb Mar Apr May
B2B 7% 7% 7% 5% 5%
B2C 7% 7% 7% 5% 5%
Events 7% 7% 7% 5% 5%

Retail Operations Plan

New - Metro Cities 1 3 1 - -
New - Tier I Cities - - 1 2 2
New - Tier II Cities - - 4 4 2

Cummulative Metro Cities 1 4 5 5 5

Cummulative Tier I Cities - - 1 3 5
Cummulative Tier II Cities - - 4 8 10
Total Cummulative 1 4 10 16 20

Fixed Assets for each City Retail setup

15,00,000 (Cost for 2 retail outlets + Office per city)

# of Customers at PoS pm
Metro Cities 450 500 600 600 600
Tier I Cities 300 400 400 400 400
Tier II Cities 240 300 300 300 300

Average Transaction value - Retail 250 290 300 320 340

Average Employees per City Operations 8
Events
# of Events / City of Operations 50 60 66 66 66
Average Transaction value - Events 50,000 60,000 63,000 63,000 69,000

Channel Sales
# of Channel sales partners 2 13 30 48 60

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Cashflow Statement

Average Transaction value pm - Channel

41,250 56,000 62,000 68,000 75,000

Cost of Goods Sold

B2B 65.0% 63.7% 62.4% 61.2% 61.2%
B2C 50.0% 49.0% 48.0% 47.1% 47.1%
Retail 50.0% 49.0% 48.0% 47.1% 47.1%
Events 60.0% 58.8% 57.6% 56.5% 56.5%
Channel Sales 70.0% 68.6% 67.2% 65.9% 65.9%
Operating Expenses
Office Rent - HQ 45,000 49,500 54,500 60,000 66,000
Legal Costs 1,000 1,100 1,200 1,300 1,400
Tax & Accounting 2,000 2,200 2,400 2,600 2,900
Office Expenses 10,000 11,000 12,100 13,300 14,600
Travel & Meeting 317 300 300 300 300
Conveyance & Freight Outward 2.0% 2.0% 2.0% 2.0% 2.0%
Printing / Packing / Postal Expenses 1.0% 1.0% 1.0% 1.0% 1.0%
Telephone & Internet 1,000 1,100 1,200 1,300 1,400
Cost for 2 Retail Outlets + Office per city Operational
Rent (2 Retail+Office) 70,000 77,000 84,700 93,200 1,02,500
Office Expenses 5,000 5,500 6,100 6,700 7,400
Miscellaneous 3,000 3,300 3,600 4,000 4,400
Marketing
Domain & Web Development 35,000 38,500 42,400 46,600 51,300
Advertisement & Publicity 1,25,000 1,37,500 1,51,300 1,66,400 1,83,000
Promotional Expenses 1,683 1,900 2,100 2,300 2,500
Commission on Sales 1.0% 2.0% 2.0% 2.0% 2.0%
Digital Marketing 30,000 33,000 36,300 39,900 43,900

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Employee

Employee Expense (₹ Lacs's) FY 2020 FY 2021 FY 2022 FY 2023 FY 2024

Management 3 3 4 4 4
Metro Cities Emp 14 97 127 133 140
Tier I Cities Emp - - 21 67 117
Tier II Cities Emp - - 76 160 209

Total 18 100 228 364 470

Employee

Employee Strength Apr-20 Mar-21 Mar-22 Mar-23 Mar-24

Management 1.0 1.0 1.0 1.0 1.0

Metro Cities Emp 32.0 32.0 40.0 40.0 40.0

Tier I Cities Emp - - 8.0 24.0 40.0
Tier II Cities Emp - - 32.0 64.0 80.0

Total 33 33 81 129 161

Cashflow Statement

REVENUE & COST OF SALES

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Green Panache Retail Solutions Pvt Ltd
Financial Year FY 2020 FY 2021 FY 2022 FY 2023 FY 2024
REVENUE
B2B
Revenue - B2B 34,00,000 61,20,000 80,64,000 94,00,000 1,08,68,000
80% 32% 17% 16%
B2C
Revenue - B2C 22,50,000 50,00,000 82,50,000 1,17,60,000 1,53,40,000

Retail
Retail - PoS (Operational) 1 4 10 16 20

Retail - Customers

Total Retail Customers 2,250 22,200 49,800 72,720 92,160

Average Transaction value - Retail 250 290 300 320 340
Revenue - Retail 5,62,500 64,38,000 1,49,40,000 2,32,70,400 3,13,34,400

Events
# of Events 50 240 660 1,056 1,320
Average Transaction value - Events 6,00,000 7,20,000 7,56,000 7,56,000 8,28,000
Revenue - Events 25,00,000 1,44,00,000 4,15,80,000 6,65,28,000 9,10,80,000

Channel Sales
# of Channel sales partners 2 13 30 48 60
Average Transaction value pm - Channel41,250 56,000 62,000 68,000 75,000
Revenue - Channel Sales 9,90,000 87,36,000 2,23,20,000 3,91,68,000 5,40,00,000

Revenue 97,02,500 4,06,94,000 9,51,54,000 15,01,26,400 20,26,22,400

Growth YoY % 319% 134% 58% 35%

Total Cost of Goods Sold 58,09,250 2,39,63,156 5,51,35,219 8,56,10,448 11,56,24,872

60% 59% 58% 57% 57%

SUMMARY
Total Revenue 97,02,500 4,06,94,000 9,51,54,000 15,01,26,400 20,26,22,400
Cost of Goods 58,09,250 2,39,63,156 5,51,35,219 8,56,10,448 11,56,24,872
Gross Profit 38,93,250 1,67,30,844 4,00,18,781 6,45,15,952 8,69,97,528
Gross Profit % 40% 41% 42% 43% 43%

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Cashflow Statement

INCOME STATEMENT
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All Figures in ₹ Lacs's
Green Panache Retail Solutions Pvt Ltd
Actuals Projected Financials
Financial Year (₹ Lacs's) FY 2018 FY 2019 FY 2020 FY 2021 FY 2022 FY 2023 FY 2024
Total Revenue 7 59 97 407 952 1,501 2,026
Revenue Growth % 804% 64% 319% 134% 58% 35%

Total Cost of Services 3 38 58 240 551 856 1,156

Gross Profit 3 21 39 167 400 645 870

Gross margins % 50% 35% 40% 41% 42% 43% 43%
Operating Expenses
Personnel Costs 3 14 18 100 228 364 470
General & Administration 3 5 17 51 124 212 289
Marketing 5 1 23 28 36 44 52
Total Opex 11 21 58 179 389 620 812
EBIDTA -7 0 -19 -12 12 25 58
EBIDTA % -114% 0% -20% -3% 1% 2% 3%
Depreciation 1 - 9 24 26 27 20
EBIT -8 0 -28 -36 -14 -1 38
EBIT% -123% 0% -29% -9% -2% 0% 2%
Tax - - - - -
EAT -8 0 -28 -36 -14 -1 38
EAT % -124% 0% -29% -9% -2% 0% 2%

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Cashflow Statement

BALANCE SHEET
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All Figures in ₹ Lacs's
Green Panache Retail Solutions Pvt Ltd
Actuals Projected Financials
Balance Sheet FY 2018 FY 2019 FY 2020 FY 2021 FY 2022 FY 2023 FY 2024
ASSETS
Current assets
Cash 2 7 52 108 135 49 32

Short-term loans and advances 0 0 0 0 0 0

Accounts Receivable 1 1 1 1 1 1
Inventory 1 1 1 1 1 1
Total Current Assets 2 8 53 109 136 51 33
Non Current Assets
Deferred Tax 2 2 2 2 2 2 2
Furniture & Fitouts 12 48 120 192 240
Machinery - - - - -
Computer Hardware 3 8 20 31 39
InTangible 12 3 4 4 4
Total Non Current Assets 2 2 28 61 145 229 285
Total Assets 4 10 81 171 281 280 318
LIABILITIES
Current Liabilities
Trade Payables - 5 5 5 5 5 5
Other Current Liabilities 2 2 2 2 2 2 2
Short-term provisions 0 0 0 0 0 0
Bank Debt
Total Current Liabilities 2 8 8 8 8 8 8
Long-term Liabilities
Investor Capital 100 225 350 350 350
Equity
Share Capital 1 1 1 1 1 1 1
Retained Profits -6 -6 -34 -70 -84 -86
Share Application 7 7 7 7 7 7 7
Net Profits -6 0 -28 -36 -14 -1 38
Total Equity 2 2 74 163 274 273 311
Total Liabilities & Equity 4 10 81 171 281 280 318
Networth 2 2 174 388 624 622 661

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Cashflow Statement

CASH FLOW STATEMENT

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All Figures in ₹ Figures in Lacs
Green Panache Retail Solutions Pvt Ltd Annual Data
Financial Year (₹) FY 2020 FY 2021 FY 2022 FY 2023 FY 2024
Cash Inflow
Investor Capital 100 125 125 - -
Revenue - 97 407
- 952
- 1,501
- 2,026
-
Total Cash Inflow 197 532 1,077 1,501 2,026
Total Cash Outflow 152 476 1,050 1,586 2,044

Net Cash flow 45 56 27 -85 -18

Opening Balance 7 52 108 135 49

Net Cash flow 45 56 27 -85 -18
Closing Balance 52 108 135 49 32

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