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Marketing Calendar 2019 - SEJ - Marketing Calendar

This document provides a marketing calendar for a company across Q1, Q2, Q3 and Q4 of 2019. The calendar outlines various marketing initiatives and activities scheduled on a weekly basis including promoting the website launch in Q2, running email campaigns and social media promotions, hosting local events, pursuing public relations opportunities, creating blog content, running paid ads, collaborating with affiliates and influencers, and more. The goal is to engage customers and drive awareness of the brand through an integrated marketing strategy across multiple channels over the year.

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Edwards Tran
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240 views4 pages

Marketing Calendar 2019 - SEJ - Marketing Calendar

This document provides a marketing calendar for a company across Q1, Q2, Q3 and Q4 of 2019. The calendar outlines various marketing initiatives and activities scheduled on a weekly basis including promoting the website launch in Q2, running email campaigns and social media promotions, hosting local events, pursuing public relations opportunities, creating blog content, running paid ads, collaborating with affiliates and influencers, and more. The goal is to engage customers and drive awareness of the brand through an integrated marketing strategy across multiple channels over the year.

Uploaded by

Edwards Tran
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Updated:

Q1 2019: Q2 2019:
1/1 1/8 1/15 1/22 1/29 2/5 2/12 2/19 2/26 3/5 3/12 3/19 3/26 4/2 4/9 4/16
Promos Launch Landing Page

Email Build automated emails Thank you for signing up Pre Launch

Social Media Target competitors w/ ads Custom gift codes on socials Pre Launch Survey

Events Cooking Workshops Cooking Workshops Farmers Mark

Local Partner w/ Tampa local influencers Partner w/ Orlando local influencers

PR Send products to journalists

Blog Build educational content for keyword terms Survey Farmers Mark

PPC Research competitors Ads for Landing Page

Affiliates Research competitors loyalty program Launch loyalty program Send free produ

Direct Mail

Influencers Launch Food Influencer Campaign


Updated: Marketing Calendar Example
Q3 2019:
4/23 4/30 5/7 5/7 5/14 5/21 5/28 6/4 6/11 6/18 6/25 7/2 7/16 7/16 7/23 7/30
Promos Launch Website Collaboration w/ food influencers

Email Pre Launch Launch Giveaway Educational Launch cooking email tips featuring influencers

Pre Launch
Social Survey
Media Launch Giveaway / Ads Cooking tips / Ads Sharing

EventsFarmers Market Cooking Workshop

Local Local food festivals Local SEO

d products
PR to journalists Contact journalists

Blog Farmers Market Launch Highlight food bloggers Guest blog Email cooking tips Guest blog

PPC Ads for Launch Ads with Cooking / Sharpening tips

Send free products


Affiliates Offer giveaway options

Direct Mail

Influencers Launch Food Influencer Campaign Launch Food


Updated:
Q4 2019:
8/6 8/13 8/20 8/27 9/3 9/10 9/17 9/24 10/1 10/8 10/15 10/22 10/29 11/5 11/12 11/19
Promos Partnerships w/ food brands Sponsor Food Festivals Get featured on a podcast

Email Cross-promote partnerships Announce food festivals

Social Media Sharing food influencers Cross-promo partnerships / Ads Cross promo food festivals / Ads

Events

Local Local Facebook ads

PR Contact journalists

Blog Guest blog Partnerships Guest blog Guest blog Podcasts Guest blog Podcasts

PPC Ads with Cooking / Sharpening tips Ads with Cooking / Sharpening tips

Affiliates

Direct Mail

Launch Food Influencer Campaign


Influencers Launch Food Influencer Cam
Updated:

11/26 12/3 12/10 12/17 12/24 12/31


Get featured on a podcast
Promos Host a Cooking Class

Email Cooking Class New Year % off

Social Media Cooking Class New Year % off

Events

Local Partner w/ local restaurants

PR Contact journalists

Blog Podcasts Cooking Class Holidays

PPC

Affiliates

Direct Mail

Launch Food Influencer Campaign


Influencers

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