FOOD - The Definitive Shoppers Guide PDF
FOOD - The Definitive Shoppers Guide PDF
27
FOOD
THE DEFINITIVE SHOPPER’S GUIDE
Introduction......................................................................................2
Shopping on a Budget..................................................................4
1
Welcome to:
The Definitive Shopper’s Guide!
That is why I wrote Food: What the Heck Should I Eat? I wanted to create
a balanced, inclusive eater’s guide to the world as we know it in 2018.
Think of this shopper’s guide as a companion resource to the book.
I wish you so much success on your journey toward your best health.
Mark Hyman, MD
2
SHOPPING FOR BASICS
For a well-stocked kitchen, there are some essential staples you’ll want to make sure
you keep on hand. These ingredients will enable you to make the recipes included
in the companion guide – Food: 7-Day Meal Plan and Recipe Guide – and will also
become staples in your kitchen that you will use in creating future meals. Because
you only use a little of some of these, they tend to last a long time, so you get a lot
of value from them.
3
SHOPPING ON A BUDGET
The truth is, you can eat healthy, delicious foods that are good for your body and
good for your budget. Knowing full well we are short on time and often money, fast
food manufacturers and grocers lure us into convenient, heavily processed meals
that take a toll on our waistline, our overall health, and believe it or not, our wallets.
With our busy lives, these temptations seem so much easier and affordable than
cooking. Between our never-ending to-do lists, demanding jobs, children’s busy
schedules, and perhaps less-than-stellar skills in the kitchen, cooking seems to fall to
the bottom of our priorities.
As a result, we have now raised several generations of Americans who don’t know
how to cook. And it’s killing us.
Nonsense. You can eat well for less money by making simple, whole, fresh food. In
fact, a simple dinner for a family of four consisting of a healthy protein, vegetables,
and salad can cost about half of what dinner at a fast food restaurant would.
While today the majority of meals are consumed outside the home, I want to help
you reconnect with your kitchen and learn just how inexpensive preparing your own
healthy foods can be.
It’s a common misconception that only a select part of our population can afford
organic produce and healthy cuts of meat. When someone mentions this to me, I ask
them to consider the enormous markup of many convenience foods. Manufacturers
are clever at packaging them in ways to make us think we are getting a bargain. They
do this by using “value-priced, jumbo-sized” containers and promoting them with
price cuts to create the illusion of “getting a deal.”
When people say to me “eating healthy is expensive,” I ask them to add up what they
spend at coffee shops, grab-and-go meals, and other conveniences that might spare
them a little time at the expense of their health.
4
Relying on inexpensive, overly processed food is tempting, given our demanding
lives and schedules, but the cost is quite large.
Feasting on the sodium, fat, and sugar bombs disguised as food can lead to
serious diseases that cost hundreds of dollars in doctors’ visits and prescription
drugs. Chowing down on these things makes us sick and sluggish, resulting in less
productivity. When we feel crummy, it ripples into other areas of our lives. We have
less patience for our loved ones, for instance, and less energy for work and enjoying
ourselves.
Even if time and money aren’t on your side, you can still eat healthy. This is one of the
most common misconceptions I hear. I understand the challenges of trying to eat well
with limited financial resources, limited time, or both. But you don’t have to be rich or
retired to eat well and take care of yourself.
There’s been many points in my life where I’ve lived on very little and had to figure
out how to make it work. In college and medical school, I lived on $300 a month
(for rent, food, and entertainment). And in residency, I lived on $27,000 a year while
supporting a wife and two children. Even though that was 30-some-odd years ago, it
still wasn’t much for a family of four.
I’ve met numerous folks with limited finances and time who, nonetheless, have
access to good quality food. Trust me, they don’t search out arcane ingredients or
shop at trendy food boutiques. Instead, they realize the immediate and long-term
value of eating healthy and employ some savvy strategies to make their food budget
work harder.
5
SHOPPING ON A BUDGET
I mentioned earlier that the food industry spends billions of dollars each year and has
become incredibly crafty at convincing us that sugary, processed foods are a real value.
1 2 3
Healthy food Healthy food Healthy food takes
is more expensive. is difficult to find. a lot of time and
energy to prepare.
Research shows eating You don’t have to shop You don’t have to spend
healthy, whole, real in a gourmet food store, hours cooking complex
food isn’t necessarily a health-food store, meals to eat well. Good
more expensive than a farmer’s market, or quality, fresh food is easy
eating junk food, fast eat only organic to eat to make and enjoy once
food, processed foods, well. There are plenty you learn how.
or convenience foods. of healthy foods right in
In fact, the top four your local supermarket.
things purchased in Just shop around
supermarkets are ALL the outside aisles of
classified as drugs: the store, find online
sugar, caffeine, nicotine, bargains, or consider a
and alcohol! If you give small container garden.
up those “drugs,” your It’s incredible how much
grocery bill will go down produce you can grow in
dramatically. a small space.
6
8 STRATEGIES TO EAT WELL ON A BUDGET
Ultimately, it is up to us to take control of our kitchens and our lives. One of the most
impactful choices we can make for the health of ourselves, our families, our planet,
AND our wallets is to prepare our own meals. This puts us in the driver’s seat of
deciding what goes into our bodies, allowing us to make the best food selections
within our budgets and reclaim our health.
This does not mean turning bargain food shopping into a second hobby. We are all
overworked, overstressed, and overtaxed. Most of us don’t have time to scrupulously
compare store prices or cut coupons.
Even so, there are ways of making choices that work within our resources.
1. Keep a daily journal. This might be the most eye-opening experience you will
encounter to better budget your time, resources, and money. For just one week,
keep a journal of every penny you spend and how you spend every hour of the
day. Think of money as your life energy. It represents your time in physical form.
How do you want to spend this life energy?
2. Choose a food vice you can give up that will save you money.
For example, don’t buy that $2.00 coffee every day — that’s $730 a year!
Likewise, you might find yourself gravitating to the vending machine daily.
As you are tempted, just think about how you can put all that money
towards much better use.
3. Buy fruits and veggies “in season.” You will almost always get fresher produce,
probably locally grown, for less money, when it is in season.
4. Learn the “Dirty Dozen” and “Clean 15.” Not everyone has the budget to buy
100 percent organic; however, the more you can go organic, the more you will
avoid genetically modified organisms (GMOs) and move toward better health.
There are some fruits and veggies that have more pesticide residue than others.
Learn this list and do your best to prioritize organic (see the Ethical Eater’s
section for the full list).
7
SHOPPING ON A BUDGET
5. Shop at discount grocery stores. Search out cheaper sources of fresh, whole
foods in your neighborhood. My top choices are stores like Trader Joe’s and
shopping clubs like Costco or Sam’s Club, where you can buy vegetables, olive
oil, fruits, nuts, canned beans, frozen berries, sardines, and salmon at much
lower prices than regular supermarkets or other retail chains.
Bonus: When you don’t know exactly what you’ll get each week, you
may even become more creative in the kitchen.
8
SHOPPING IN A TIME CRUNCH
These days, I understand more than ever what it’s like to have very little free time. My
days are filled with patient care, teaching other doctors, acting as Chairman of the
Institute for Functional Medicine, writing books and blogs, giving lectures, spending
time with my friends and family, and being a father, all while trying to fit in exercise
and sleep.
Many of my patients are equally time-crunched, and grocery shopping often falls to
the bottom of their to-do lists. They wait until the last minute and then become forced
to make do with grabbing whatever’s available, even if it’s more costly and their
choices become less-than-ideal for their health and their waistline.
I’m here to say that with a little preparation and some shopping savvy, you can keep
your kitchen stocked with healthy, nourishing foods without spending hours driving
from market to market or searching for gourmet ingredients.
A little preparation will dramatically shorten your shopping time, while expanding
your wallet and health.
1. Plan a weekly menu. Take a look at the recipes in this guide or search through
your favorite cookbooks or online blogs. Refer to the companion guide –
Food: 7-Day Meal Plan for suggestions on creating simple and delicious menus.
2. Make a shopping list. Have a shopping list every time you go to the supermarket
and stick to it. You will save your money and your life. Keep this shopping list
stored in your phone or somewhere you can always refer back to it. You will likely
find yourself replenishing the same ingredients for the recipes you enjoy.
9
SHOPPING IN A TIME CRUNCH
3. Make shopping a weekly ritual. Choose a specific day and time when you’ll
shop each week so it becomes an ingrained ritual.
4. Take stock of what you have. Before you shop, clean out any old perishable
foods from your refrigerator and determine if you can substitute something
you already have for something on the shopping list. Decide which items you’d
like to make a double batch of to freeze for future use. Items that are great for
freezing include soups and stews, burgers, meat loaf, rice dishes, and sauces.
6. Consider home delivery. Buy direct and cut out the middleman. One of my
favorite places to get wild-caught seafood and is Vital Choice (www.vitalchoice.
com). Just about everything else, from spices to nut butters, you will find at very
reasonable prices at Thrive Market (www.thrivemarket.com).
10
3 STEPS TO ENSURING YOU HAVE THE RIGHT FOODS ON
HAND AT ALL TIMES
Now that you’ve sufficiently planned ahead, this is where the fun begins. Perhaps it’s
been awhile since you explored the produce section of your grocery store or visited
a farmer’s market. Maybe you’re unfamiliar with the bounty of fresh vegetables that
you can use as the basis for many meals that are the foundation of this program. The
truth is that the key to success is a well-stocked kitchen, which allows you to whip up
a meal on even the busiest of days.
Look around your market the next time you are there – you will notice
that the whole, fresh foods are stocked on the outside aisles, not in the
inside shelves. Stick to these aisles for the main ingredients of your meals.
Check out the following section to see how to be a responsible and ethical
shopper, choosing foods that are good for you and good for the planet.
Armed with these strategies, you can radically simplify grocery store visits
while keeping your kitchen stocked with real, fresh, whole foods.
When possible, choose organic, seasonal, and local produce. In the winter
months, or when your favorite produce is out of season, you can find
organic versions in the freezer section.
When you can, avoid the most pesticide contaminated fruits and
vegetables by consulting the Environmental Working Group’s “Dirty
Dozen” list and instead choose from the “Clean Fifteen” list, featuring the
least contaminated options. Just make sure you’re buying unseasoned
or unsweetened varieties. Also check out your local farmer's market or
community supported agriculture (CSA).
11
SHOPPING IN A TIME CRUNCH
• Artichokes • Kiwi
• Arugula • Lettuce
• Asparagus • Lemons
• Avocados • Limes
• Bean sprouts • Mushrooms
• Beet greens • Mustard greens
• Bell peppers • Onions
(red, yellow, green) • Parsley
• Blueberries • Pomegranate seeds
• Broccoli • Radicchio
• Brussels sprouts • Radishes
• Cabbage • Shallots
• Cauliflower • Snap beans
• Celery • Snow peas
• Chives • Spinach
• Collard greens • Summer squash
• Dandelion greens • Swiss chard
• Eggplant • Tomatoes
• Endive • Turnip greens
• Fennel • Watercress
• Garlic • Zucchini
• Ginger root • Seasonings and dried spices:
• Green beans turmeric, cayenne pepper, thyme,
• Hearts of palm rosemary, chili powder, cumin,
sage, oregano, onion powder,
• Jalapeno peppers cinnamon, coriander, cilantro,
• Kale paprika, and parsley
12
Step 3: Re-stock often on all the Kitchen Basics to make sure you are
always ready to prepare home-cooked, healthy and delicious meals.
Re-stock often
on all the
Kitchen Basics
13
HOW TO BE A RESPONSIBLE & ETHICAL EATER
One of the most powerful ways you can make a difference in your life, the lives
of those you love, and the planet is to choose nutrient dense foods. Most people
are familiar with “organic” versus “conventional” and are aware that organic is the
option to choose if you want to limit your exposure to harmful chemicals such as
pesticides, herbicides, antibiotics, and hormones. However, “organic” is only a part
of the equation. In the following sections, we’ll look at the importance of eating “real”
foods, local foods, foods grown without antibiotics and other harmful chemicals, and
how to choose the best options in meat, poultry & eggs, fish, dairy, grains, beans,
fruit, sweeteners, nuts & seeds, and oils.
Ideally, all food would be grown without toxic pesticides and herbicides or added
hormones and antibiotics. We wouldn’t be faced with the decision of purchasing
healthier vs. less expensive.
I advise my patients to look for organic when they can and to use the Environmental
Working Group’s Dirty Dozen / Clean 15 to prioritize what foods should be sourced
organically because of the high chemical residues, and which can be sources
conventionally to work within a budget.
Real food comes from the earth, fuels our bodies on a cellular level, gives us energy,
and sustains us. It is not the industrialized, hyper-processed, hyper-palatable junk
that degrades us and makes us sick. Most Americans don’t eat food anymore.
They eat factory-made, food-like substances which contain any number of the
following: trans fats, high-fructose corn syrup, monosodium glutamate (MSG), artificial
sweeteners, colors, additives, preservatives, pesticides, antibiotics, and hormones.
Most Americans have all but lost their taste of what “real food” actually tastes like. In
the Food: 7-Day Meal Plan companion guide, I help you rediscover your taste for
true foods that will leave you feeling satiated and inspired to explore new recipes.
14
Environmental Working Group’s Dirty Dozen / Clean 15
es Strawbe
Potato rries
s
epper Sp
tP i
na
Ho
ch
l&
Bel
12 01
11 02
Necta
s
Tomatoe
rines
10 03
EWG DIRTY
09 DOZEN 04
Apples
Celery
08 05
07 06
Pea
s
pe
ch
Gra es
s Pears
Cherrie
ple
Cau
01
s
15 02
upe
Cabb
14 03
Cantalo
age
13 04
EWG
12 CLEAN 15 05
Onions
Kiwis
11 06
Sw
10 07
ew
08
e
09
eyd
et Pe
Hon
as
nt Pap
ggpla aya
s
E
Aspara
Mangoes gus
15
HOW TO BE A RESPONSIBLE & ETHICAL EATER
“Local” should be another qualifier when choosing your foods. From produce to
meat, fish, and eggs—locally grown matters. Eating local ensures you are getting the
freshest food possible.
The minute you pick a piece of fruit or a vegetable, it begins to lose its nutritive qualities.
Add to that, most produce is picked unripe and left to ripen en route to the grocery
store, meaning it never develops its full capacity of antioxidants, such as vitamin C.
Each dollar you spend on local produce is a vote to support local farmers and
small businesses in your local economy. You also support reducing fossil fuels and
greenhouse gas emissions because of the miles of travel that are saved getting fresh
food to your plate.
• See if you can find grass-fed meat from small, sustainable farms, who also support
the fair treatment of workers and livestock
• The second best option, would be looking for the following labels on packaged
meat from your grocery store or co-op:
– “Grass-fed”
– “Organic”
– “Animal Welfare Approved” and/or “Certified Humane”
16
• Eat less meat. I am a huge advocate of a plant-based/Paleo hybrid diet, or what I
call The Pegan (paleo-vegan) Diet. I discuss this diet more thoroughly in my book,
Food: What the Heck Should I Eat?
• Buy chicken and eggs from small, local farms. For help in finding ones in your
area, use the following websites
– Local Harvest: http://www.localharvest.org
– Eat Wild: http://eatwild.com
• Shop farmer’s markets for farm fresh eggs
• Look for the following labels on poultry and eggs at your grocery store or co-op:
– “Animal Welfare Approved” and/or “Certified Humane”
– “Pasture-raised”
– “Organic”
• Want to know how ethical your eggs are? Check out this scorecard which rates
different egg companies based on how they treat their hens: https://www.
cornucopia.org/organicegg-scorecard/
17
HOW TO BE A RESPONSIBLE & ETHICAL EATER
18
• Consider goat or sheep milk dairy. Because they are not typically found on
mega-farms, chances are their milk is more ethically produced than cows’ milk.
Goats and sheep also produce less methane gas than cows; and because they
are smaller, they require fewer resources.
• Search out a local dairy by visiting: http://www.eatwild.com/
• To find pasture-fed, unprocessed, full-fat milk visit:
http://www.realmilk.com/real-milkfinder/
• See how ethical and sustainable your milk ranks, visit this website:
https:/ www.cornucopia.org/dairysurvey/index.html
19
HOW TO BE A RESPONSIBLE & ETHICAL EATER
• Shop fruit that is local, seasonal and organic (i.e. farmer’s markets).
• Look for the “Equal Exchange” sticker on bananas, which means the food was
produced in a safe way that is fair to workers. EE
• Buy whole fruit, instead of pre-cut and packaged in plastic.
• Eat high-sugar fruits in moderation. Consuming high-sugar fruits (i.e. mangoes,
pineapples, bananas) throughout the day can lead to increased blood sugar
levels and a myriad of health problems that follow. Check out the following sites
to find a local CSA or farmer’s market: http://www.localharvest.org/csa/
https://www.ams.usda.gov/local-food-directories/farmersmarkets
20
BEST OPTIONS FOR SWEETENERS
You know how I say sugar is sugar is sugar? All forms pretty much have the same effect
on our bodies, but not the same effect on the environment. With the massive amount
of pesticides and what is involved in the production, sugarcane and sugar beets
have negative consequences for our air, soil, water, and wildlife. Splenda is polluting
our oceans because 90 percent is unabsorbed by our bodies and flushed down
our toilets into the waterways. Commercial beekeeping often involves practices like
cutting off the wings of queen bees to keep them from leaving the colony. Industrial
beekeeping has essentially turned into insect factory farming, with heavy pesticide
use and mysterious diseases popping up and killing massive amounts of bees.
Health wise, stevia is a decent option. Just look for Rainforest Alliance Certified and
organic brands to avoid the support of clear-cutting rainforest land.
• Cut down or eliminate added sugars or sweeteners, for the health of your body
and the environment.
• If you want honey, check out this Ethical Consumer Guide, which shows where to
find the best brands: http://www.ethicalconsumer.org/buyersguides/food/honey.aspx
21
HOW TO BE A RESPONSIBLE & ETHICAL EATER
• Buy organic. Nuts and seeds are oily and absorb pesticides easily.
• Look for certified Fair Trade nuts and seeds to support ethical treatment of
workers: https://fairtradeusa.org
• Consider buying nuts and seeds online. My favorite place to buy organic nuts
and seeds is Thrive Market: https://thrivemarket.com/nuts-seeds-trail-mixes
• For Palm oil, look for the “Certified Sustainable Palm Oil” (CSPO) label.
• Look for “Fair Trade” and “Organic” labels for coconut oil and olive oil.
• I recommend checking out Tom Mueller’s guide to buying better olive oil. He
features recommended brands and responsible consumer practices:
http://www.truthinoliveoil.com/great-oil/how-to-buy-great-olive-oil
22
“ I truly believe that shopping for food
should be painless, joyful, and quick.
I hope that I have helped to ease your
food shopping fears by giving you access
to the best foods without spending
a ton of money and time.
”
Good luck!
Mark Hyman, MD
23
REFERENCES & RESOURCES
Guide to Meat
https://www.ncbi.nlm.nih.gov/books/NBK232573/
http://ajcn.nutrition.org/content/78/3/660S.full
http://waterfootprint.org/media/downloads/Report-48-WaterFootprint-AnimalProducts-Vol1.pdf
http://www.humanecologyreview.org/pastissues/her171/Fitzgerald.pdf
http://heinonline.org/HOL/LandingPage?handle=hein.journals/geojpovlp15&div=17&id=&page=).
http://animalwelfareapproved.org/wp-content/uploads/2012/05/067b-Whats-yourbeef-full-report.pdf
https://www.foodpolitics.com/wp-content/uploads/food_miles_climate_impacts.pdf
Guide to Seafood
http://www.nytimes.com/2008/11/04/science/04prof.html?_r=0&adxnnl=1&pagewanted
=all&adxnnlx=1383768020-tsihop0SZ40Q6YdSIuQPsQ
http://ocean.nationalgeographic.com/ocean/explore/pristine-seas/critical-issues-overfishing/
https://www.wwf.or.jp/activities/lib/pdf_marine/tuna/onthebrinktunacollapse.pdf
https://www.theguardian.com/global-development/2014/jun/10/supermarket-prawns-
thailandproduced-slave-labour
24
Guide to Fruit
https://www.theguardian.com/lifeandstyle/2016/aug/10/avocado-illegaldeforestation-
mexico-pine-forests
https://www.hrw.org/reports/2002/ecuador/ecuad0402-01.htm
https://www.epa.gov/sites/production/files/2015-08/documents/reducing_wasted_
food_pkg_tool.pdf
Guide to Sweeteners
http://www.washingtonpost.com/wp-dyn/content/article/2008/03/06/AR2008030603294.html
http://www.starnewsonline.com/news/20130310/uncw-professors-study-splenda-in-cape-
fearriver
http://www.nature.com/articles/srep32108
Guide to Grains
https://www.nrc.gov/docs/ML1434/ML14345A564.pdf
https://www.ncbi.nlm.nih.gov/pubmed/27529661
http://newfarm.rodaleinstitute.org/international/features/0803/quinoa/incaorganics.shtml
Guide to Oils
https://www.scientificamerican.com/article/harvesting-palm-oil-and-rainforests/
http://www.theecologist.org/investigations/food_and_farming/269479/drizzle_with_care.html
25
26