90 Day VA Weekly Syllabus
Week 1: Start Here
Lesson Title Duration Homework
1.1 Welcome 3:36 » Download the Welcome Packet HERE. Read it
over and keep it handy!
1.2 How to Best Go Through This 3:11 » Introduce yourself in the welcome thread in the
Course Facebook Group and let us know why you want to
be a Virtual Assistant
1.3 How to Prep Your Portfolio 1:49
1.4 Creating Your Path to Success 16:12 » Commit to practicing your perfect day
(Mindset Series Ep. 1) visualization everyday for 1 week.
» Share a summary of it in the group if you feel
comfortable; no ideal day is too nuts or weird! Go
for it!
Week 2: Setting Up
Lesson Title Duration Homework
2.1 Avoiding the Pit of Despair 12:29 » Write a new declaration for yourself
(Mindset Series Ep. 2) » Make yourself a post it note, drawing, desktop
background: whatever!
2.2 Is Virtual Assisting Right For 1hr
Me? 1mn
2.3 Getting Started Right! 56:04 » Sign up for a professional email
» Create an email signature
» Update your Facebook and LinkedIn accounts
» Join 2 Facebook or LinkedIn groups
2.4 Client Calendar & Email 18:07 » Set up a new iCal or Google Calendar and set up
Management events of your life and work hours!
2.5 Working With Clients’ Projects 24:37 » Sign up Freshbooks account here!
» Check out these PM tools: Basecamp, Asana, and
Trello.
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» Get a pad of paper for daily tasks lists or begin
practicing with a PM tool you love.
Week 3: Content
Lesson Title Duration Homework
3.1 Content Repurposing 101 12:36
3.2 How to Content Market Like a 30:07 » Find samples of posts that are Informative (tips),
Boss Engaging, Storytelling, Inspiring, Encourage
shares. Take a screenshot of them, put into a post
and post into the VAI Members Club.
3.3 How to Source Content Ideas 13:00 » Come up with 10 unique blog post/content ideas
(without copying) (with notes of what you would write.) Use a dream
client, or me, or anyone you like, but make it
consistent. Put them into a post in or Google Doc
and post into the VAI Members Club.
Week 4: Blogging
Lesson Title Duration Homework
4.1 Rewiring Your Brain for Imperfect 15:20 » Go back to those stories, loops, and
Action (Mindset Series Ep. 3) declarations you’ve posted in your work
space, group or computer.
»Brainstorm: What are new stories you can
begin to tell yourself when these loops come
up? Are there any new ones you need to
address?
4.2 Why Blogging + What EXACTLY 11:01 » Put Blog title ideas through the CoSchedule
Are You Doing headline analyzer. (Use your Facebook
Business Page) Use Moz and Google to
identify some keywords related to the title
you can use.
4.3 Start with SEO 19:33
4.4 Anatomy of a Blog Post 1hr » Download the Blogging Checklist. Go to the
videos section of the Virtual Assistant
Internship Facebook Page - pick a video and
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turn it into a blog post with on-brand images
for VAI. VAI Branding.
Include Blog images throughout, maybe some
quotes, and a Pinterest image at the end. Use
the blog portfolio branding and post to FB
group for feedback and ask your accountability
buddy to review it. Can also just choose a
dream client to do something on and add to
your portfolio.
4.5 Blog + Pinterest Images 1hr
4.6 Example Walkthrough 1hr 10mn » Step by step process you should follow.
Week 5: Social Media
Lesson Title Duration Homework
5.1 Are You Really Cut Out For 10:42 » Write down your stories around creativity,
This? (Mindset Series Ep. 4) technology and social media and reframe them
using the rewiring your brain techniques we
went over in the previous lesson.
5.2 Social Media Platforms + 42:58 » Listen to 2 Podcasts that are about Social
Strategies for Businesses Media (not advertising.) Share your 2 biggest
takeaways as a post to the FB group. Research
the current target market demographics for
each platform, the best posting times, and any
major best practices you come across. Go make
your VA Services Facebook page. Choose a
name and set up the page.
5.3 Creating Killer Captions 47:40
5.4 Easy Social Graphics 49:38 » Build the graphics out for a Social Media
package. One for FB, one for Instagram, pull
from captions, make it attention grabbing (use a
“tip”, look at samples other students have done)
and submit for feedback of captions and
graphics.
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5.5 Managing Groups as a VA 28:51 » C
reate a FB group cover image and have in
portfolio. Create a sample welcome caption to
collect email addresses. Use dream client or me.
Request to be an admin if you want to be part of
the Work From Home Group - just email the
team at
[email protected] 5.6 Scheduling Software For Social 22:00 » Set up Buffer and Hootsuite account, schedule
Media them to post on your business FB page. Can be
samples for clients, etc.
Week 6: Social Media Con’t
Lesson Title Duration Homework
5.7 Instagram Management 13:53
5.8 Content for Instagram 27:55 » On Instagram check out these 4 accounts:
Marie Forleo, Brendon Burchard, The blonde
abroad, Cabina.
5.9 Instagram Strategy 49:40
5.10 Instagram Tools 18:23 » Exercise: Pretend your dream client wants
to hire you for Instagram development. Put
together a content strategy for them based on
competitive research and your new
knowledge. Research 20 hashtags for them.
Research 20 accounts you’d recommend
tagging. Include the best time to post, profile
recommendations, ect. Plan a grid with recent
posts that you’ve created (or new ones) and
share with the group for feedback.
5.11 Using Instagram Stories With 1hr
Clients 4mn
5.12 Client Instagram Highlights + 29:22
Engagement Techniques
5.13 Welcome to Pinterest 1:25
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5.14 Introduction to Pinterest 21:11
5.15 Walking Through Pinterest 15:29 » Make a free Pinterest account for yourself
to get familiar with the program!
» Create 2-3 pins and pin them to your new
Pinterest account with captions, hashtags and
the correct link!
5.16 Top Tips for Pinning 4:39
5.17 Walk Through Tailwind 16:15
Week 7: Podcast & Video Management
Lesson Title Duration Homework
6.1 Podcasting 101 & Podcast 37:21
Process
6.2 Audio Editing & Uploading to 29:28
Libsyn
6.3 How to Create Show Notes & 21:46
Promo Graphics
6.4 How to Publish and Promote & 9:47 » Edit a podcast raw file + create show notes +
Your Homework graphics + social media captions!
7.1 Video 101 & Video Process 25:15
7.2 Video Editing 24:33
7.3 How to Create Descriptions, 22:03
Promo Graphics & Publish
7.4 How to Promote & Your 12:21 » Film a video, edit it and upload it to Youtube!
Homework
Week 8: Email Marketing
Lesson Title Duration Homework
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8.1 What Is Email Marketing 26:30 » Sign up for a free Mailchimp
account and have a look around at
what you can do with it.
8.2 Newsletter Do’s & Dont’s 30:28 » Write copy for a newsletter.
Remember to use line breaks for
readability. Share in the FB group.
8.3 Setting Up a Newsletter in MailChimp 40:00
8.4 Convertkit Walkthrough 1hr
2mn
Week 9: Lite Web Management
Lesson Title Duration Homework
9.0 Welcome to Wordpress 1:15 » Set up a free Wordpress account and follow
along with Julia's teachings
9.1 Wordpress Maintenance & 14:19
Updates
9.2 Blog Post and Yoast SEO 20:40 » Post & format a blog post in Wordpress to
get familiar with how it all works
9.3 Managing Spam Comments 6:38
9.4 Niching in Web Development 4:05
Week 10: Project Management
Lesson Title Duration Homework
10.1 Project Management 1hr
10mn
10.2 How to Use Infusionsoft Part 1 16:39
10.3 How to Use Infusionsoft Part 2 20:00
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10.4 How to Use Infusionsoft Part 3 35:16
10.5 How to Use Infusionsoft Part 4 38:02 » Outline a timeline for your client's social
media. Outline all the tasks and owners
needed for your client's next project, and
create those tasks for yourself and your ideal
client.
10.6 How to Use Infusionsoft Part 5 47:03 » Sign up for Asana, create your profile, and
start using it for yourself so you know your
way around it.
Week 11: PR
Lesson Title Duration Homework
11.0 PR Welcome 3:34
11.1 Intro to PR 6:35
11.2 Audience Research 6:16
11.3 Research for Podcasts 6:57
11.4 Researching Publications 6:44
11.5 Researching Influencers 3:14
11.6 Staying Organized 17:55
11.7 Pitch Templates 9:32 » Write up one email pitch for your ideal
client! How would you pitch them to a
podcast? What info would you include? Post
it into the Facebook group.
11.8 About Brittney Lynn
Week 12: LAUNCH - You’re Ready! Bonus: VA Starter Pack
Lesson Title Duration Homework
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B.1 Welcome to the VA Starter Pack 2:09 » Perfect your portfolio.
» Take a headshot or edit an existing photo.
» Write your About Me and List of Services
and create your profiles.
» Go back to people you’ve worked with and
ask for a testimonial/rating.
B.2 Meet Mrs. Imposter Syndrome 05:55
(Mindset Series Ep. 5)
B.3 Using the VA Starter Pack with 19:25
Business Owners
B.4 Application Kit + Remote Resume 36:38 » Make your application kit and remote
Do’s & Don’ts resume.
» Share in the FB group to get feedback!
B.5 Preparing Your Instagram To Get 55:36
Clients
B.6 Using Instagram Stories to Find 48:24 » Decide what kind of grid and story schedule
Clients you can commit to.
» Optimize your profile and bio image and
create a funnel
» Create IG story templates to use
» Follow #90dayva
» Lightly plan out your first week and be sure
to use #90dayva so we can support you!
B.7.1 Networking Like a Pro Online 36:32 » Spruce up your Facebook and LinkedIn
profiles.
» Add your testimonials, work samples, etc.
Make them look great.
» Create a mini ad about yourself and use it to
promote yourself in FB groups.
B.7.2 Networking Like a Pro IRL 29:55 » Find 5 local events to attend to network
with people.
» Order your business cards.
B.8 From Consultation to Paid Gig 49:01
B.9 How To Price Your Services 16:17
B.10 How to Get Paid Virtually 30:31
B.11 Taxes & Health Insurance 1:07:04 » Open a new checking account for your
business.
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» Get your accounting and tracking system
set up.
» Book an appointment with Morgan if you’re
feeling overwhelmed or need help getting set
up.
» Make an informed health insurance plan.
B.12 Contracts & Onboarding 13:21
Extras:
Advanced Courses: Check out these awesome resources to give you even more information about
where to learn specific skills you might need to offer for your dream client!
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