A COMPARATIVE STUDY ON FINANCIAL PERFORMANCE
OF RELIANCE JIO INFO-COMM LIMITED AND BHARTI
AIRTEL LIMITED BY USING DUPONT APPROACH
SYNOPSIS
FOR PARTIAL FULFILMENT OF
B. COM. (HONOURS)
Under the supervision of - Submitted by-
Dr. Rakesh kumar yadav Soni Mawdi
Assistant Professor B.com 5th semester
1700509
DEPARTMENT OF ACCOUNTANCY AND LAW
FACULTY OF COMMERCE
DAYALBAGH EDUCATIONAL INSTITUTE
AGRA- 282005
CONTENTS
Introduction
Review of literature
o National journals/papers
o International journals/papers
Research gap
Need of the study
Objectives
Research methodology
Chapter proposed plan
References
Bibliography
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INTRODUCTION
India is currently the world’s second-largest telecommunications market with a subscriber base
of 1.20 billion and has registered strong growth in the past decade and half. Overall teledensity
has increased from about 1 percent in 1994 to 91.45 percent in December 2018. Cumulative
foreign direct investment (FDI) inflows have increased from a paltry US$ 177.69 million in 2000
to US$ 32.82 billion in March 2019. The rise of mobile phones has contributed greatly to the
Indian economy in terms of consumer benefit, employment, revenue generation and gross
domestic product (GDP). Besides, India has the inherent advantage of being endowed with a
large addressable market. This is especially true since the launch of Reliance Jio in September
2016 that brought down data prices from Rs. 180 per GB in September 2016 to Rs. 10.52 per GB
in December 20184 . During the same period, data consumption exploded from 239 MB to 8.74
GB per subscriber per month.
COMPANY PROFILE
Bharti Airtel Limited
Bharti Airtel Limited is a leading global telecommunications company with operations in 16
countries across Asia and Africa. Headquartered in New Delhi, India, the company ranks
amongst the top three mobile service providers globally in terms of subscribers. In India, the
company's product offerings include 2G, 3G and 4G wireless services, mobile commerce, fixed
line services, high speed home broadband, DTH, enterprise services including national &
international long-distance services to carriers. In the rest of the geographies, it offers 2G, 3G,
4G wireless services and mobile commerce. Bharti Airtel had over 403 million customers across
its operations at the end of March 2019.
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Reliance Jio Info-comm limited
Reliance Jio is an entire ecosystem that allows Indians to live the digital life to the fullest. This
ecosystem consists of powerful broadband networks, useful applications, best-in-class services
and smart devices distributed to every doorstep in India. Jio is about creating connected
intelligence for 6 billion global minds to unleash the power of a young nation. The three-pronged
focus on broadband networks, affordable smartphones and the availability of rich content and
applications has enabled Jio to create an integrated business strategy from the very beginning,
and today, Jio is capable of offering a unique combination of telecom, high speed data, digital
commerce, media and payment services.
DUPONT APPROACH
Measuring the business’s financial performance using well framed ratios has been a conventional
yet important tool for stakeholders including investors, creditors, bankers, analysts and financial
managers for taking their economic decisions. The various ratios will help stakeholders to
analyze the financial performance and soundness of a firm. Accounting and finance domain
experts generally categorize financial ratios into liquidity, profitability, solvency, and turnover
ratios. Liquidity ratios measure the ability of a firm to meet short-term debt, whereas a long term
solvency ratios measure how risky an investment for creditors in the firm. Profitability ratios
evaluate the revenue -generating ability of a firm based on different variables including sales,
equity, and assets. Turnover ratios measure how best the firm uses its scared resources to
generate revenues. Investors use return on equity to measure the ability of the firm to generate
earnings from its assets and economic efficiency of the management in using the resources of the
firm. The three important drivers of return on equity are increase in sales or sales turnover,
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higher profit margins and higher debt proportions as compared to equity (highly levered), each of
them can lead to a higher ROE. The DuPont approach addresses this important issue by breaking
down ROE and allowing rational investors to see what factors are primarily driving ROE. The
systematic analysis of the DuPont approach allows you to determine whether management is
generating value for shareholders and also comparisons can be made across companies within an
industry, between industries, or within a firm itself.
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REVIEW OF LITERATURE
National journal/paper
International journal/paper
NATIONAL JOURNALS/PAPERS
S.NO. NAME OF YEAR TOPIC OF OBJECTIVES FINDINGS
AUTHOR JOURNALS/PAPE
RS
1 Khan 2018 Panel data analysis To examine the Lagged profit,
t., shamim m. of profitability determinants of productivity, and
& goyal j. determinants: profitability over size play a major
evidence from the period of 2004- role in explaining
indian telecom 2017 profitability,
companies whereas the effect
of industry
affiliation is trivial
2 Gaste m. & 2017 Financial To comparing the Profit and roce of
hundekar v. performance of telecom companies bsnl company is
telecom companies financial very as compare to
performance. the airtel company.
3 Jan S. Financial Statements To determine The Long Term
2016 Analysis of Idea operational Debt Ratio of Idea
Cellular & Reliance efficiency of both cellular is better
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Telecommunications the companies by than Reliance
: A Comparative calculating Communication
Study Operating/Profitab showing that the
ility ratios. Idea cellular with a
high Long Term
Debt to Equity is
considered to be
highly leveraged.
4 Mishra a. , 2015 Comparative study To compare the This analysis
singh m. , mittal of major telecom level of proves that the
a. , soni a. providers in india satisfaction of the factors chosen for
indian determining the
telecommunication level of satisfaction
s’ customers of the customers are
significant except
for customer
services and
schemes.
5 Muthusamy A. 2012 A financial analysis To study the Among the six
of selected liquidity, telecommunication
telecommunication profitability and companies, the
companies in India turnover operating profit of
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performance of Tata
selected private Communication is
telecommunication more consistent as
companies in the Co-efficient of
India. variance is less.
Bharti Airtel is
having better
operation profit as
the average is
higher.
INTERNATIONAL JOURNALS/PAPERS
S.NO. NAME YEAR TOPIC OBJECTIVES FINDINGS
1 Ramachandran 2019 Financial To study the Omantel and
N. & Performance of financial health by Ooredoo have
Kelkar A. Telecom Industry in calculating various enough short term
Sultanate of Oman ratios and by assets in all the
applying “Z- years of study
Score” model. except year 2016
where Omantel
shows a negative
working capital.
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The companies
have not invested in
excess assets during
the study period.
2 Muchori S. 2018 Analysis of Return The paper aimed at The findings were
on Equity of Kenyan analysing the that the components
Telecommunication Kenyan of both the three and
Telecommunication five-step dupont
and Technology
and Technology models, and which
Industry Using
Industry’s return on involves financial and
dupont Model
equity using operational strategies
threestep dupont affected the ROE.
Model.
3 Vijayalakshmi 2017 A study on financial To know the short The value of
s. & performance term and long term absolute liquid ratio
sowndharya.k analysis of bharti financial position is fluctuating
airtel limited of the company. throughout the
to know the profit period due to the
level of the fluctuation of liquid
company. liabilities. equity
ratio has increased
due to the increase
in the outsider’s
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fund.
4 Sharma V. 2017 To compare the Bharti Airtel is
Financial Resources financial performing better
Management: A performance than other
Comparative Study through Ratio telecommunication
of Indian analysis. companies in
Telecommunication To analysis the respect of earning
Sector profitability of the capacity, the
selected average of net
companies. profit ratio of
Bharti Airtel
Company.
5 Khan m. & 2016 Liquidity & To study the The performance of
Safiuddin s. profitability liquidity vodafone has
performance performance of improved and it has
analysis of selected selected performed better
telecom companies companies. To than bharti airtel in
study the terms of return on
profitability equity.
performance of
selected
companies.
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6 Bujaki M. 2014 Financial ratios and Calculating and Note that the use of
strategy in the interpreting a leverage is a double-
canadian number of edged sword. When
operating results are
telecommunications financial statement
strong, the multiplier
sector ratios for three
effect of leverage is
firms in the
beneficial. When
Canadian
operating results are
telecommunication
poor, higher levels of
s sector. leverage multiply the
negative effects of
poor performance.
Thus highly
leveraged companies
may have larger
swings in their roes.
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RESEARCH GAP
After reading the various reviews of literature available on this topic, it is evident that there are
many studies that have been conducted which are all focused on the liquidity and profitability of
a telecom company. Whereas, this studies compares the financial performance of the two
companies from the telecom sector by using DuPont approach and the study into the reasons for
the difference in the financial performance of the selected companies.
NEED OF THE STUDY
It is very easy for enterprise to prepare its financial statement, and know the financial position but it is a
challenging task for them to know liquidity, profitability and risk in companies The competitive
environment of the telecom companies is so tense that any telecom company that aims to survive
must be fully aware of the consequences of its liquidity and profitability obligations as both
variables can make or destroy its future.. In order to answer these quires a Du Pont approach is
taken. This study helps to overcome the above challenge and to understand the company’s financial
strength using different ratio. Since the operating efficiency of a firm and its ability to ensure
adequate returns to its shareholders depends ultimately on the profits earned by it and Return on
Investment is the ultimate parameter of the financial performance of a firm, the need is felt to
undertake a study on the selected companies of telecom sector.
OBJECTIVES OF THE STUDY
The objectives behind carrying the study are as follows:-
1. To measure financial performance of Bharti Airtel Limited and Reliance Jio Info-comm
limited in India using Extended DuPont approach.
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2. To compare the financial performance of Bharti Airtel Limited and Reliance Jio Info-comm
limited.
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RESEARCH METHODOLOGY
Sample Size
Two companies have been selected for comparative analysis.
Bharti Airtel Limited
Reliance Jio Info-Comm Limited
Criterion for selection of sample
Two companies have taken into consideration for the study on the basis of top mobile
operators in India in terms of network as on 31st march 2019.
Period of Study
For the purpose of study, 3 years data will be taken into consideration from 2016-17 to 2018-19.
Type of Data
In order to examine, evaluate and analyze the study, secondary data will be taken into
consideration.
Data Collection
The secondary data will be collected from annual reports of the companies from their official
websites. Other data will be collected from the journal, magazine etc.
Tools to be used
Data will be analyzed through the various ratio Analysis, mean, standard deviation etc.
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Presentation Tools:
Data will be presented through tables, graphs etc.
OBJECTIVES WISE RESEARCH METHODOLOGY
OBJECTIVES RESEARCH METHODOLOGY
1. To measure financial performance of Bharti Ratio analysis will be used to measure the
Airtel Limited and Reliance Jio Info-comm financial performance of both companies.
limited
2. To compare the financial performance of DuPont approach will be used to compare the
Bharti Airtel Limited and Reliance Jio Info- financial performance of both companies.
comm limited
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PROPOSED CHAPTER PLAN
Chapters No. Contents
Chapter 1 Introduction
Chapter 2 Review of literature
Chapter 3 An overview of Bharti Airtel Limited and Reliance Jio Info-Comm
Limited
Chapter 4 Data Analysis And Interpretation
Chapter 5 Findings, Suggestion And Conclusion
Annexure 1 References
Annexure 2 Bibliography
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REFERENCES
Journals:
1. Kathuria, R. , Kedia, M. & Sekhani, R. (2019) “A Study of the Financial Health of the
Telecom Sector”.
2. Jan, S. (2016) “Financial Statements Analysis of Idea Cellular & Reliance
Telecommunications: A Comparative Study”. Vol-2, Issue-7, 2016 ISSN: 2454-1362
3. Vijayalakshmi, S. & Sowndharya, K. (2017)” A Study on Financial Performance Analysis of
Bharti Airtel Limited” Volume 2 Issue 3 March 2017, ISSN: 2456-4559
4. Khan, M. and Safiuddin, S. (2016) “Liquidity & Profitability Performance Analysis Of
Selected Telecom Companies” Volume 1, Issue 8 (Issn-2455-6602)
5. Muthusamy, a. (2012) “A Financial Analysis Of Selected Telecommunication Companies In
India” volume 2, issue 8 issn: 2249-1058
6. Gaste, m. And hundekar, v. (2017) “Financial Performance Of Telecom Companies “volume:
04 issue: 11 e-issn: 2395-0056
Web References:
https://main.trai.gov.in/sites/default/files/PIR_04042019_0.pdf
https://www.ibef.org
https://www.ibef.org/industry/telecommunications/showcase/reliance-jio-infocomm
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BIBLIOGRAPHY
https://main.trai.gov.in/sites/default/files/PIR_04042019_0.pdf
https://www.ibef.org
https://www.ibef.org/industry/telecommunications/showcase/reliance-jio-infocomm
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