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d. Specifies the relationship between variables that the researcher expects to find
4. Why is the statement “What are the effects of extracurricular activities on cognitive development of
school age children” not a good statement of a quantitative research question?
development
b. Because there are not enough school age children engaged in extracurricular activities
c. Because the study would be too difficult to do given all the different extracurricular
activities
d. Because the statement was not specific enough to provide an understanding of the
6. According to the text, which of the following orders is the recommended in the flowchart of the
development of a research idea?
7. It is essential that you evaluate the quality of internet resources because information obtained via the
internet ranges from very poor to very good.
a. True
b. False
10. A key characteristic of past research that guides researchers in new research questions is that:
b. Making predictions
c. Explaining phenomena
12. A review of the literature prior to formulating research questions allows the researcher to do which
of the following?
a. True
b. False
c. Issues of values and morality such as the correctness of having prayer in schools
15. Which of the following is not a database containing information to be used during the literature
review?
a. ERIC
b. PsychINFO
c. SocioFILE
b. At the library
c. Online
18. A formal statement of the research question or “purpose of research study” generally ______.
e. b and c
19. Is the following qualitative research purpose statement “well stated” or “poorly stated”? “The focus
of the present study was to explore distressing and nurturing encounters of patients with caregivers and
to ascertain the meanings that are engendered by such encounters. The study was conducted on one of
the surgical units and the obstetrical/gynecological unit of a 374-bed community hospital.”
a. It is a well stated
b. It is poorly stated
b. “What effect does playing high school football have on students’ overall grade point average during
the football season?”
a. Extend the statement of purpose by specifying exactly the question(s) the researcher will
address
b. Help the research in selecting appropriate participants, research methods, measures, and
materials
22. The research participants are described in detail in which section of the research plan?
a. Introduction
b. Method
c. Data analysis
d. Discussion
d. b and c
b. Are often generated as the data are collected, interpreted, and analyzed
d. Are always stated after the research study has been completed
a. Should be detailed
e. a, c and d
c. Concludes with a statement of the research questions and, for quantitative research, it includes
28. According to your text, which of the following is not a source of research ideas?
a. Everyday life
b. Practical issues
c. Past research
d. Theory
B. sampling design
C. instrument development
D. data analysis
Which type of study is loosely structured and designed to expand understanding of a topic and
provideinsights?
A. Formal
B. Causal
C. Exploratory
D. ExperimentalE. DescriptiveCooper - Chapter 06 #2Level: easy3. The goal of a formal study is to _____.
C. test hypotheses
D. provide insight
E. develop hypotheses
4. All of the following are possible goals of an exploratory study except _____.
C. test hypotheses
D. provide insight
E. develop hypotheses
Cooper - Chapter 06 #4Level: moderate
B. emphasizes a full contextual analysis of a few events or conditions and their interrelations
C. discovers answers to the questions who, what, when, where, or how much
D. attempts to reveal why or how one variable produces changes in anotherE. provides repeated
measures over an extended period of time
B. emphasizes a full contextual analysis of a few events or conditions and their interrelations
C. discovers answers to the questions who, what, when, where, or how much
A. case study
B. exploratory study
C. descriptive study
D. statistical study
E. causal study
B. emphasizes a full contextual analysis of a few events or conditions and their interrelations
C. discovers answers to the questions who, what, when, where, or how much
D. attempts to reveal why or how one variable produces changes in anotherE. provides repeated
measures over an extended period of
14. InStyle magazine wants to examine the pull power of two types of copy in increasing the level
ofnewsstand sales for a given month. The issue will feature Nicole Kidman but InStyle wants to
knowwhether newsstand sales will be higher for a cover that mentions Kidman's love life or one
thatpromises to share Kidman's style secrets. The issues are identical with the exception of the
copyunderneath the cover graphic of Kidman. Which type of study is this an example of?
A. Case study
B. Experimental study
C. Exploratory study
15. Kroger, a grocery store chain, wants to identify the ideal store layout for increasing store
sales.Because it primarily uses two store designs, one a grid layout with vertical aisles divided by a
centeraisle and another using a traditional straight-aisle pattern, Kroger will match pairs of stores that
havedifferent designs but similar shopper demographics and location. Sales between each pairwill then
becompared to determine if store design is related to sales. Which type of study is this an example of?
A. Case study
B. Experimental study
C. Exploratory study
D. Longitudinal study
E. Telephone interview
17. The primary difference between a monitoring study and a communication study is that in
acommunication study, the researcher _____
A. observes participants
D. collects data
A. Telephone interview
C. Mall-intercept interview
D. E-mail survey
19. InZone Research will survey fans attending one of the Final Four games to assess preferences
forpricing and products offered at concession stands. What type of study is this an example of?
A. formal
B. cross-sectional
C. longitudinal
D. monitoring
E. ex post facto
20. When political researchers assess opinions towards President Bush's plan for social security
reform,a(n) ______ study is used. However, when political researchers want to assess the changein
opiniontowards the war in Iraq from the initial deployment of troops to the elections in Iraq, a(n) _____
studyshould be used.
A. monitoring, communication
C. cross-sectional, longitudinal
D. exploratory, formal
E. laboratory, field
27. A(n) _____ is a study in which the conditions of a system or process are replicated.
A. laboratory study
B. field study
C. mall-intercept study
D. simulation
29. Which of the following exploratory techniques is used most often in business research?
A. Proxemics
B. Empathic research
C. Focus groups
D. Street ethnography
E. Surveys
30. Exploratory research is finished in all of the following situations except when _____.
32. All of the following are part of an exploratory phase search strategy except _____.
B. expert interviews
C. interviews with those involved with the problem
D. brainstorming
E. experiments
33. Discussions with those who are knowledgeable about the problem or its possible solutions are
called_____.
A. brainstorming
B. experience surveys
C. focus groups
D. experiments
E. projection techniques
34. What other area of the research process is affected by the exploration phase?
A. Research design
B. Research proposal
C. Investigative questions
D. Measurement questions
A. kinesics
B. proxemics
C. methodology
D. linguistics
E. feng shui
A. interview
B. survey
C. monitoring study
D. statistical study
E. observation