IMPLEMENTATION OF A SURVEY IN ENGLISH LANGUAGE
APPRENTICE
ARQUIMEDES TOVAR TOVAR
INSTRUCTOR
JOHANNA PAOLA AFANADOR QUINTERO
MARKET MANAGEMENT TECHNOLOGIST
SENA
2020
INTRODUCTION
The main objective of this survey is to know the advantages of our point of sale and the
products that we commercialize, in addition, also to know the needs of our clients, with
respect to our wide portfolio of products and our special customer service
By conducting this market survey correctly, we will be able to know if people are interested
in purchasing the product, we will also know how to offer products that have characteristics
that meet the needs of customers, choose the most effective means and the correct way to
offer them and give them the right price.
Another important factor is that we will be able to observe the life cycle of the product, know
how the tastes of customers change and be able to adjust them to their needs so that in this
way it does not become obsolete and we continue to lead the way among the companies
that are your competition.
SATISFACTION SURVEY ON OUR PRODUCTS AND SERVICES
“NEW HORIZON CACHARETRY”
1. How long have you been using our products or services?
- Less than 1 month
- 1 to 3 months
- 3 to 6 months
- 6 months to 1 year
- 1 to 3 years
- More than 3 years
2. How often do you make purchases on our website?
- Weekly
- Monthly
- Quarterly
- Biannual
- Annual
- Every two years
3. Do you think our products meet your needs?
- Exceeds my utility expectations
- Solve my needs without further ado
- It is useful, but there are better options
- It doesn't solve my needs
4. What is the probability that you will buy our products again?
- Very likely
- Probable
- Unlikely
- Not likely
5. What is the quality of the information about our products?
- High. It was accurate and answered my questions correctly.
- Good It allowed me to know the general characteristics, although I still had
doubts.
- Half. I was able to know only some characteristics.
- Low. It does not allow knowing the characteristics.
6. How was the attention to solve your doubts?
- Quick, because they answered immediately.
- I had to wait, but they answered.
- Slow, as there were no online consultants and they contacted me by email.
- Insufficient, as I received no response.
7. If you think of similar products or services, what is your qualification for our
brand?
- It is the best option among all, by far
- It is the best option so far, but I will look for alternatives
- It is a good option, but I think there are better
- It is the option I choose when other offers are not available
- It is my last option, because it does not satisfy me at all
8. What is the probability that he will recommend us to his acquaintances?
- I already recommend them
- It is very probable
- It is probable
- It is unlikely
9. Overall, how satisfied ¿are you with this company?
- Highly satisfied
- Very satisfied
- Satisfied
- Little satisfied
- Completely unsatisfied
10. What is the aspect or aspects that you would improve in your experience with
our products?
Thank you