POSITIVE IMPACTS OF TOURISM ON CULTURE (Explanations)
Tourism offers many benefits to individuals and communities. These include emotional well-
being, educational opportunities, renaissance and transmission of traditional cultural elements,
cultural pride, and sense of identity. Also, tourism provides an important means of enhancing
culture and creating income which can support and strengthen cultural heritage, cultural
production and creativity.
Emotional Well-being of Residents - Dito naman it’s about the emotion of residents especially
here in our country kasi kapag may mga bumisitang tourist na galing sa ibang bansa, mga
foreigner. Foreign tourists into a local community inevitably provokes positive impact sa mga
residents lalo na kapag na aapreciate ng mga tourist yung culture natin or gusto nilang matuto
ng culture natin.
By learning and understanding different cultures you understand why people do things the way
they do. When you identify with other people, you sympathize with their situation. This
facilitates understanding and prevents misunderstandings.
Cultural preservation –So dito sa cultural preservation ito yung major concern para sa
indigenous peoples who have become minorities in their own lands. Dispossession of material
resources such as land and forests has often been accompanied by loss of cultural resources
including na rin yung language, histories, art forms and intellectual knowledge.
Preserving and restoring historic relics significant to a culture; and encouraging
the preservation and use of indigenous or tribal languages and rituals. It
is important to preserve our culture, because it keeps our integrity as a people.
Cultural preservation is the legacy of physical artefacts and intangible attributes of a group or
society that are inherited from past generations, maintained in the present and bestowed for
the benefit of future generations and ito yung best way to preserve our cultural heritage,
whatever it may be, is to share it with others.
Education - Education plays a major role in transmission of culture; this is achieved when
preservation is done from one generation to another. Culture can be developed
through education. Education brings the desirable change in both the culture and values for the
progress and development of the society.
Better Quality Life - Tourism has an impact on culture and society. The cultural impact
of tourism can make the population's life easier if we consider the touristic incomes. It creates
jobs, which generates income, as a result, the local standard of living can be raised, so they can
travel in the future. It allows us to explore the world in compelling ways so that we can better
understand each other, destinations, its history and culture.
Empowerment – So sabi dito kaya positive impact siya kasi It helps the women’s expectations
and sets goals to accomplish their main purpose of their work. It will enable a woman to take
control of their job and use skills they never knew they could use and para magkaroon sila ng
additional money yung mga kababaihan sa boracay is by making friendship bands or pagluluto
ng pagkain na binili ng tourists sa wet markets. Yung mga nakatira rin sa islands in Boracay also
obtain income by acting as tour guides and photographers sa mga tourists and after nun
bibigyan sila ng tip.
POSITIVE IMPACTS OF TOURISM ON CULTURE
Higgins-Desbiolles (2006) asserted that tourism should be seen in terms of its wer as a social force.
Tourism possesses a "transformative capacity to improve individual well-being, foster cross-cultural
understanding, facilitate learning, contribute to cultural protection, supplement development, foster
environmental protection, promote peace, and foment global consciousness which contributes to the
formation of global society" (Cohen and Kennedy 2000, 212 for the latter point: WTO 1999 for the
former point cited in Higgins-Desbiolles 2006).
Emotional Well-being of Residents
Tourism contributes to the emotional well-being of residents. Residents develop an increased
sense of emotional well-being when they are able to meet tourists from many countries in order
to learn about their culture. Cultural exchange between residents and tourists is considered as
valuable by residents (Kim et al. 2013).
Cultural Preservation
Tourism also helps keep culture alive by preserving traditional art forms, maintaining cultural
identity, and transmitting beliefs and rituals to the next generation (Chen 2000 in Kim et al,
2013), Var and Kim (1989) noted that tourism helps revitalize traditional arts and crafts. Tourism
also promotes understanding through cultural exchange and friendships between residents and
tourists (Teyeet al. 2002). When implemented properly, tourism can help preserve culture,
regardless of the tourism volume. Becker (2015) cited France, the world's most visited Country,
for being a good case study of how a country has been using tourism to underwrite the
protection and nurturing of its culture and landscape. France promotes and subsidizes, but also
regulates tourism at all levels of government in all matters of policy. Tourism is taken into
consideration in plans for preserving and protecting the countryside, the vineyards, forests,
small villages, small fans, the coastline, the cycling routes, and the ski slopes. France established
the first Ministry of Culture and created festivals around the Country to get visitors away from
Paris. Bordeaux undertook a 15-year restoration of its eighteenth-century historic center with
tourism in mind. Paris also implements noise and zoning laws to keep tourism at bay. It handles
the flow of tourists efficiently. At Eiffel Tower, which attracts seven million visitors each year,
tickets are limited and timed to last 30 minutes. The gardens surrounding the tower are
maintained by a crew of 38 workers. Loitering is banned and vendors are strictly regulated.
"Paris is, first of all, for Parisians."
Education
Travel experiences broaden our understanding of ourselves and of others. As the saying goes,
"There is no education quite like the experience of travel During the Grand Tour era in England,
travel served as conduits for transporting knowledge about other countries as aristocrats
regaled their friends with stories of their travels and shared watercolor paintings of places, they
visited the paintings functioned like present-day cameras (Ryan 2003). According to the UNESCO
tourism is a key part of the process of building mutual understanding and awareness of culture.
Being able to see contrasting situations and ways of doing things help us appreciate our own
culture and identity better. Travel can make us see what is good and bad in every country,
including our own (Cruz 2009). Tourism heightens self-awareness as it makes both residents and
tourists more conscious of their cultural values, practices, and heritages (LI 2003, Prentice 2003
in Matartita-Cascante 2009). Tourism also promotes exchange of ideas leading to economic and
social progress (Liu 2003).
Better Quality of Life
Tourism helps improve the quality of life in destinations when services are provided or improved
(Matarrita-Cascante 2009; Deery 2012: Faulkner and Tideswell 1997), Improvement in
community life could be brought about by the provision of further education, potable drinking
water, sports facilities, cellular phone network, electricity, infrastructure, entertainment, and
shopping facilities among others (Deery et al. 2012: Akyeampong 2011). In the study by
Takahashi et al. 2000), they found that money earned by boatmen in Pagsanjan, Laguna in the
1990s was enough to buy their own land and construct a new house using more durable
materials such as concrete walling and galvanized iron roof Exposure to affluent foreigners also
induces residents to have bigger dreams Money made from tourism enabled children of low-
educated boatmen to not only help out with their families' livelihood, but also fund their own
higher education with expectations of landing on better jobs when they graduate (Takahashi et
a 2000). The implementation of national tourism master plans in the Philippines brought
destinations closer to target markets by opening additional international gateways and the
development of the nautical highway system. The nautical highway links the major islands in the
country through a system of highways and seaports and corresponding roro (roll-on/roll-off)
services. Moreover, travel times have been shortened with the opening of new expressways,
such as the Subic, Clark, Tarlac Expressway (SCTEX) and Tarlac Pangasinan La Union Expressway
(TPLEx). Connectivity between the city centers and the Manila International Airport terminals is
being upgraded with the construction of expressway. In Negros Occidental, the building of an
international airport in Silay City has opened the neighboring towns to business opportunities.
Empowerment
Tourism can empower formerly disenfranchised stakeholders such as the poor, women, and
indigenous people. Tourism creates demand for goods and services that can be provided by
such sectors with minimal training. In many destinations, like Puerto Galera and Boracay,
women are able to make a living by rendering massage and manicure or pedicure services to
tourists on the beach or in their hotels.
Farmers are able to sell their produce at roadside stalls along the highway going to Tagaytay.
Cattle raisers earn by selling beef at a wet market frequented by domestic tourists. Economic
independence translates into greater autonomy and feeling of dignity for such sectors.
