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Types of Typefaces

There are 5 main types of typefaces: 1. Serif fonts like Times New Roman are formal and readable for body text. 2. Sans serif fonts like Arial have a clean, minimalist look and are used for direct meanings like signs. 3. Slab serif fonts like Rockwell have a solid, heavy look and can be used for large advertisements. 4. Script fonts draw attention with brush-like strokes and are used sparingly, like on invitations. 5. Decorative fonts express various emotions and themes for displays.

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0% found this document useful (0 votes)
312 views

Types of Typefaces

There are 5 main types of typefaces: 1. Serif fonts like Times New Roman are formal and readable for body text. 2. Sans serif fonts like Arial have a clean, minimalist look and are used for direct meanings like signs. 3. Slab serif fonts like Rockwell have a solid, heavy look and can be used for large advertisements. 4. Script fonts draw attention with brush-like strokes and are used sparingly, like on invitations. 5. Decorative fonts express various emotions and themes for displays.

Uploaded by

Diana San Diego
Copyright
© © All Rights Reserved
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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TYPES OF TYPEFACES:

Serif Serif
1. Serif Serif - connotes formality and readability in large amount of texts. This font is
usually used for the body text of books, newspapers, magazines and research publication.
Also, serif fonts give a classic or elegant look when used for title or heading.
Examples: Times New Roman, Garamond, Baskerville

Sans Serif
2. Sans serif - brings a clean or minimalist look to the text. This font is used for clear and
direct meaning of text such as road signage, building directory or nutrition facts in food
packages. Also, sans serif fonts give a modern look and is used primarily in webpage
design.
Examples: Arial, Helvetica, Tahoma, Verdana, Calibri

Slab Serif
3. Slab serif- carries a solid or heavy look to text. This font can be used for large advertising
sign on billboards. Examples: Rockwell, Playbill, Blackoak

Script
4. Script- draws much attention to itself because of its brush-like strokes. This must be
used sparingly and not to be used in large body text. This font is usually used in wedding
invitation cards or other formal events.
Examples: Edwardian (Edwardian Script ITC), Vladimir, Kunstler

Decorative
5. Display or decorative- caters to a wide variety of emotions (such as celebration, fear,
horror, etc.) or themes (such as cowboys, circus, holidays, summer, kiddie, etc.)
Examples: Chiller, Jokerman, Curlz MT

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