UNIVERSIDAD DE ZAMBOANGA – IPIL CAMPUS

SCHOOOL OF BUSINESS AND MANAGEMENT

BUSINESS ADMINISTARTION DEPARTMENT
SYLLABUS IN MICROECONOMICS

Course Title : ECO

Course Credit : 3
Descriptive Title : Basic Microeconomics
Prerequisite subject/s : None
Semester/School Year : 2nd Semester, A.Y 2020-2021
Curricular Year : 1nd year
Degree : Bachelor of Science in Business Administration

Program Educational Outcomes: (Business Administration program):

Upon completion of the BSBA program, students should:

1. Work effectively and independently in multi-disciplinary and multi-cultural teams.

2. Perform the basic functions of management such as planning, organizing staffing, directing and controlling.
3. Apply the basic concepts that underlie each of the functional areas of business (marketing, finance, human resource management, production and operations
management, information technology and strategic management) and employ these concepts in various business situations.
4. Select the proper decision making tools critically, analytically and creatively solve problems and drive results.
5. Plan and implement business related activities.
6. Apply information and communication technology (ICT) skills as requires by the business environment.
7. Demonstrate corporate citizenship and social responsibility.
8. Exercise high personal, moral and ethical standards.
9. Analyse the business environment for strategic direction.
Course Description: this course provides and introduction to a broad range of economic concepts, theories and analytical techniques. It focuses on microeconomics-the
analysis made by an individual decision making units (households and firms). The use of market supply and demand, model will be the fundamental model in which trade-offs
and choices will be considering through comparison of costs and benefits of actions. Product market structure will be analysed at the firm level.

Course Requirements:

Midterm : Problem solving on demand and supply

Final : Case study in Market structure

Midterm to Final

Quizzes 20%
Requirements 20%
Major Exams 60%
Total 100%

Course Outcomes:
At the end of the course, the students should be able to:
a. Explain the behaviour of buyers and sellers in the market using basic economic theory
b. Explain the role of government influencing buyer and seller behaviour in the market
c. Describe basic economic theories that explain economic outcomes of the aggregate economy
d. State the basic economic principles that influence global trading and challenges relating to globalization
e. Recognize and analyse common economic issues which relate to individual markets and aggregate economy
f. Explain economic events in individual markets using basic economic theory and tools
g. Outline the implications of various economic policies on individual and o an economy
h. Demonstrate competence in using simple diagrams and graphs to explain economic principles and their applications
i. Appreciate how individual decisions and actions, as a member of society, e=affect the economy locally, nationally and internationally.

Course policy:
 a. Attendance: the highly accelerated pace of this course requires students to accept a great deal of responsibility for achieving their own learning outcomes. While in
online class, students are expected to actively participate in discussions and activities, and not just listen to the lecture. Outside online class time, students are
expected to spend hours of preparation which will include reading assignments, homework preparation, and research.
b. Class participation: Each learner is expected to actively participate on the assumption that each brings a wide range to the learning process active participation may
include asking thoughtful questions, v=being willing to consider new ideas, understand the complex idea having a cooperative attitude and sense of humor. However,
consideration of other students is strongly encouraged to avoid dominating class discussions.
c. Online Assignments: an importance of this course is the completion given online assignments by the students. All online assignments work is expected to pass before
or on the dead line. Case studies are the primary method to evaluate students’ progress in this course. Learners are encouraged to apply case materials to their
assignment.
d. Academic Integrity Policy: every student is responsible to know the standards of conduct and expectations of academic integrity that apply undertaking. Academic
dishonesty will not be tolerated in the maximum penalty as define in the student handbook:
1. Cheating during exam (research the answer on the Google)
2. Submitting spurious assignment copied from previous material other than his own.
3. Copying another students work including assignment and online activities
4. Plagiarism

Course References:
Textbooks:
a. Rex Book Store; Microeconomics; Cristobal Pagoso and et.al

Internet:
a. http://opentextbc.ca/principlesofeconomics/
b. www.slideshare.net/.../microeconomics
c. https://www.researchgate.net/publication/268435836
 Term Learning outcomes Concepts/topics Teaching Methodologies Assessment Tool
MIDTERM 1. Define Economics Introduction to Economics Synchronous Introductory Activity: Pre-test: Open
 What is economics ended question
2. Explain Scarcity and why do  Scarcity  Live lectures using Google
we need to make a choice
 Opportunity cost meet. Quiz No. 1 Introduction to economics
3. Explain the nature of  The circular flow of economic (online quiz)
economics as a science activity Asynchronous
 Microeconomics and  Downloadable pre-recorded Activity No.1: Open ended question
4. differentiate microeconomic Macroeconomics lectures (rubric on essay)
and macroeconomics
  Microsoft PowerPoint
Basic Demand, Supply and Equilibrium presentations with or without Quiz No. 2: Basic of demand, supply
5. explain the economic goals of
 Market demand voice-over and equilibrium (online quiz)
the firms and optimal decision
making  Market supply  Email communication
 Google Drive and similar Activity 2: Problem solving on
 Market equilibrium,
6. Familiarize one selves with the collaborative tools Demand, Supply and equilibrium.
comparative static analysis
concept of demand and supply (rubric on problem solving)

7. Explain the concepts of Output: Problem solving on demand

demand and supply equilibrium
and supply
and their determinants

8. State the law of demand and Midterm Examination

supply

Content/Topics
Term Learning Outcomes Teaching Methodologies Assessment Tool
FINAL 1. Explain the different types of Market Structures Synchronous Quiz No. 1 Market Structure (online
market structure quiz)
 Pure Competition  Live lectures using Google
2. Discuss the advantage and  Monopoly meet. Quiz No. 2: Market Structure (online
disadvantages of each type of quiz)
 Monopolistic Competition
market structure Asynchronous
 Oligopoly Activity No. 1: Comparison Chart of
 Downloadable pre-recorded
3. Evaluate the welfare effect of lectures market structure (rubric on making
market structure Theories of consumers behaviour an chart)
utility theory  Microsoft PowerPoint
4. Determine the profit presentations with or without
maximization of each market  Theory of consumer behaviour voice-over Quiz No. 3: Consumer Behavior and
structure using total revenue  Theory of Production  Email communication utility theory (online Quiz)
minus total cost and marginal  Theory of cost and profit  Google Drive and similar
revenue equals marginal cost Activity No. 2: Case study on
collaborative tools
approach consumer behaviour (rubric on case
study)
5. relate customer satisfaction
with factors influencing consumer Output: Case study in Market
behaviour structures

6. Explain utility, indifference Final term

curve and budget line

7. Explain the law of diminishing

return

8. Distinguish fixed and variable

cost; average cost from marginal
costs
ASSESSMENT PLAN
Terms Assessment Methods Assessment Tools Performance Target
MIDTERM Pre test Online assignment Students are expected to gain knowledge on midterm topics with 75% level of
proficiency
Quiz No. 1 – Introduction to Online quiz Students are expected to gain knowledge on midterm topics with 75% level of
Economics proficiency
Activity 1: Essay Rubric on Essay The BSBA students are expected to perform the task assigned on them with 75%
passing
Activity 2: Problem Solving Rubric on Problem solving Students are expected to achieve 75% proficiency on problem solving.
Quiz No. 2 – Demand and Online quiz Students are expected to gain knowledge on midterm topics with 75% level of
Supply proficiency
Performance Assessment Rubric on Case study The BSBA students are expected to perform the task assigned on them with 75%
(case study) passing
Midterm Examination Online Examination Students are expected to achieve 75% proficiency on topics covered for midterm
FINAL Quiz 1 and 2 – market Online quiz Students are expected to gain knowledge on midterm topics with 75% level of
structure proficiency
Activity No. 1 Case study Rubric on Case study Students are expected to gain knowledge on midterm topics with 75% level of
proficiency
Quiz s3: market structure Online quiz Students are expected to gain knowledge on midterm topics with 75% level of
proficiency
Performance assessment Rubric on Case study The BSBA students are expected to perform the task assigned on them with 75%
(case study) passing
Final Examination Online Examination Students are expected to achieve 75% proficiency on topics covered for final

Prepared by: Reviewed by: Approved by:

CHRISTINE LEAL-ESTENDER, LPT NEMIA B. HULAGNO, MBA GERALDINE R. TABLATE, ED.D

Instructor program Chairperson, BSBA & BSA School Administrations