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Introduction 1: About Customer Satisfaction Introduction of Automobile Industry

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shakti shanker
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47 views2 pages

Introduction 1: About Customer Satisfaction Introduction of Automobile Industry

Uploaded by

shakti shanker
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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CONTENTS

INTRODUCTION ………………………………… 1

➢ About Customer Satisfaction

➢ Introduction of Automobile Industry

➢ Industry performance in 2019-20


➢ History of Mahindra & Mahindra Automotive

➢ Millstone, awards and accolades

➢ About Mahindra Bolero

➢ About Mahindra dealer

OBJECTIVES OF THE STUDY ………………………. 50


➢ Customer Satisfaction………………………………... 51

METHOD & PROCEDURE…………………………….. 52

➢ Research Design
➢ Research Process
➢ Data collection
➢ Samples size
➢ Errors in the study
➢ Limitation of the study
DATA ANALYSIS ……………………………………. 62

➢ Customer Satisfaction……………………………… 63

FINDINGS ………………………………………………. 72

RECOMMENDATION ………………………………… 73

CONCLUSION ………………………………………….. 74

BIBLIOGRAPHY ………………………………………. 75

QUESTIONNAIRE……………………………………. 76

➢ Customer Satisfaction………………………………. 77-79

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