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BuyerForesight 3CET Report Vishnu Sankar BL - BU.P2MBA20051

BuyerForesight uses AI and NLP technologies to identify potential customers and build trusted relationships before requesting sales meetings. This helps create new sales pipelines for their B2B tech clients in industries like financial services, insurance, healthcare, and retail. While competitors provide similar sales and marketing services, BuyerForesight differentiates itself by starting conversations about customers' problems rather than pitching products. It is translating its expertise in identifying in-market buyers to an AI platform to accelerate the process of building qualified sales opportunities.

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0% found this document useful (0 votes)
143 views5 pages

BuyerForesight 3CET Report Vishnu Sankar BL - BU.P2MBA20051

BuyerForesight uses AI and NLP technologies to identify potential customers and build trusted relationships before requesting sales meetings. This helps create new sales pipelines for their B2B tech clients in industries like financial services, insurance, healthcare, and retail. While competitors provide similar sales and marketing services, BuyerForesight differentiates itself by starting conversations about customers' problems rather than pitching products. It is translating its expertise in identifying in-market buyers to an AI platform to accelerate the process of building qualified sales opportunities.

Uploaded by

Vishnu Shanker
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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BuyerForesight 3CET Report

Vishnu Sankar

BL.BU.P2MBA20051

Introduction

BuyerForesight started in 2014 to convey highly qualified sales


conversion for B2B tech organizations progressively offering to line of
business pioneers rather than IT.

They accept the best way to construct a sales pipeline for high B2B
sales is to have entrusted based associations with key buyers and
influencers. Their model makes those connections by offering
information and opportunity to possibilities prior to requesting a sales
meeting.

They use utilizing AI and NLP to make this methodology scale and
create billions in new sales pipeline for the clients.

3CET REPORT

3C

- Company
- Customers
- Competition

E - Environment

T - Technology
Company

Organizations offering complex software or services to other


organizations (B2B) struggle discovering new clients. BuyerForesight
was set up in 2014 to distinguish in-market buyers and convert them
into qualified sales brings in a non-interrupting manner.

Presently they are translating their ability in distinguishing in-market


buyers to an Artificial Intelligence platform that will permit them to
speed up this interaction 10 times. They fabricate awareness, interest,
and entrust with possibilities by beginning with the issues you solve,
not the stuff you sell. CommonSense Conferences is a company’s own
brand focused on conferences and digital projects.

Customers

BuyerForesight is successful in their industry, and their customers


include those who buy software, technology, and its related services.
They have mainly experience in these departments:

• Financial Services

• Insurance

• Healthcare Providers & Payers

• Pharmaceuticals and Medical Devices

• Retail from C-Store to Luxury Goods

• CPG & Consumer Products

• Quick Service Restaurants

• Travel & Hospitality


Competition

There are many small and large companies like BuyerForesight that
provide similar services from them the top competitors are:

• MultiView

• SmartBug Media

• DemandGen

• Square 2 Marketing

• Sojourn Solutions

• Salesforce Marketing Cloud consulting Services

• InfoAnalytica, Inc

• EmailMagpie

• Marketing Automation Software - Frontline Telemarketing

• GrowTal

Environment

All the business organizations are guided by the environment


surrounding it. The environment can be classified into:

 Micro Environment
 Macro Environment

Micro Environment consists of the company, suppliers, customers,


competitors and intermediaries. It can be controlled in many ways
hence it is also known as Controllable Environment.
The components play a major role in the success of the company. The
major factors are:

 Competitors
 Suppliers
 Customers
 Human Resources

Macro Environment cannot be controlled and it has a major impact on


the business and hence it is known as the Uncontrollable Environment.
It comprises of:

 Political Environment
 Legal Environment
 Technological Environment
 International Environment
 Socio Cultural Environment

Technology

Technology assumes a critical part in any business. It can't view that


technology replaces workers however diminishes the work of people
and expands productivity and effectiveness. Because of numerous
innovative changes, the effect of technology expanded and it started to
remain as the winning edge for the organizations and gives an upper
hand to the organization. BuyerForesight utilizes technology in a
generally excellent way, they are utilizing the AI and NLP to make their
methodology scale and create billions in new deals pipeline for their
clients.
CommonSense Conferences is companies own brand that is focused on
a conversation over traditional presentation. They are more centered
on listening than pitching. The conferences permit busy senior chiefs to
learn and reflect with their companions around difficulties they're
tending to. They discourage PowerPoint presentations and focus on
issues and their layers which are diverse for every association through
discussion in a personal peer setting. Presently they are interpreting
their mastery in recognizing in-market purchasers to an Artificial
Intelligence platform that will permit to speed up this process 10 times.

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