GE5 Module Preliminaries
Purposive Communication
A Module
Prepared by:
PAUL ZION L. ACOBA
MARIA LUCIL H. DOLLADO, Ph.D.
MARIA LOURDES MAE V. BILLATE
LITO M. MAG-AMPO
College of Education
2020
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GE5 Module Preliminaries
Course Information
Course Code GE 5
Course Title Purposive Communication
Course Description Purposive Communication is about writing, speaking and
presenting to different audience and for various purposes
(COM 20 s 2013)
Purposive Communication is a three-unit course that
develops students’ communicative competence and
enhances their cultural and intercultural awareness
through multimodal tasks that provide them opportunities
for communicating effectively and appropriately to a multi-
cultural audience in a local or global context. It equips
students with tools for critical evaluation of a variety of
texts and focuses on the power of language and the
impact of images to emphasize the importance of
conveying messages responsibly. The knowledge, skills,
and insights that students gain from this course maybe
used in their other academic endeavors, their chosen
disciplines, and their future careers as they compose and
produce relevant oral, written, audio-visual and/or web-
based output for various purposes.
Course Outcomes 1. Describe the nature, elements, and functions of verbal
and non- verbal communication and develop
communicative competence towards a multicultural
audience in global and local settings
Program/s All COED Programs
Prerequisite/s
Course Content
Course Date of
Week Topics Assessment
Outcome Submission
1 Orientation Activities
Module 1: Introduction to Evaluating Messages Sept. 21,
Communication 2020
2
I. Communication Processes
and Ethics
1
II. Communication and
3
Globalization
4 III. Multicultural Communication
5 Production Break for Output
Grading Criteria
Requirement/Assessment Task Percentage
Major Course Output 50%
Major Exams 30%
Class Standing 20%
TOTAL 100%
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GE5 Module Preliminaries
MODULE GUIDE
This module is designed for independent and discovery learning. As a student,
you are expected to be in charge of your own learning process by going through the
different tasks and activities prepared for you. Thus, it is necessary that you carefully
follow the directions.
Every lesson begins with the objectives and an introduction to guide and give
you an initial idea of the topic and the skills you are expected to acquire upon
completing the lesson. After which are these sections which provide you with the
instructions to follow, questions to answer, activities to accomplish, or texts to read
and understand. To wit:
Let’s Start. In this section, you will be asked do an activity or answer several
questions to either activate your prior knowledge about the new topic or
review the past ones. In answering this part of the lesson, you should only
rely on your prior knowledge and NOT cheat by reading the next section or
searching for answers online.
Let’s Read. This contains the text or readings about the topic. Be it known
that these materials are only outsourced from various print and online
references. Copyrights rightfully belong to the respective authors which are
cited at the end of the lesson.
Let’s Remember. This contains a summary or a list of the major points or
ideas from reading.
Let’s Do It. This is the formative assessment of the lesson where you will
answer questions to gauge your attainment of the objectives. Do as the
directions say. Should you need more space for your answers, attach
additional sheets of papers.
At the end of each module is a major output or a performance task that will have
you apply what you learned from the different lessons in the module. Instructions are
detailed for your compliance.
Should you have any concern or question about the lesson or the module, feel
free to contact me in the following platforms:
SMS: 09173064789 (Globe)
Facebook/ Messenger: Maria Lourdes Mae Vergara-Billate
E-mail:
[email protected] Good luck!
MARIA LOURDES MAE V. BILLATE
Instructor
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