1.

There have always been newspaper gaffes, and journalists have never been error-
free. But fake news is something else and much more dangerous: it is fictitious
messages, which exploit the functional logic of social networks. Users can get
upset at any time. Certain hot topics can be effortlessly instrumentalized: the
fear of alienation, the abuse of power, questions of war and peace. Falsehoods
spread like wildfire on social media, getting quicker and longer-lasting pickup
than the truth. We’ve had fake news for a very long time now, and this whole fake
news panic is being pushed not because of all of a sudden its fake, but rather all
of a sudden the truth is getting out. Falsehood diffused significantly farther,
faster, deeper, and more broadly than the truth in all categories of information,
and the effects were more pronounced for false political news than for false news
about terrorism, natural disasters, science, urban legends, or financial
information. We are going through a phase where fake information is easier to
spread widely. How much it influenced the election, well, only Facebook can measure
it, and even then it’s a difficult calculation and something they don’t have a
strong incentive to do. Fake scandals often seem more believable than the truth and
have led to racism, harassment, intimidation and damage to reputation. This has
also led to destruction of trust in media. Fake news affects free speech and
informed choices of the subjects of the country, leading to the hijacking of
democracy. The spread of false information may brainwash people overtime. Combating
fake news is a growing narrative of the technology platforms like Facebook, Google,
the news media, the government and an informed citizenry. Ultimately, we must find
a way to control the production of fake news and increase quality outputs to
maintain the functioning of a society built on free choice.

2. Every day the news is filled with stories about war, terrorism, crime,
pollution, inequality, drug abuse and oppression. News is about things that happen,
not things that don’t happen. We never see a journalist saying to the camera, “I’m
reporting live from a country where a war has not broken out”— or a city that has
not been bombed, or a school that has not been shot up. As long as bad things have
not vanished from the face of the earth, there will always be enough incidents to
fill the news, especially when billions of smartphones turn most of the world’s
population into crime reporters and war correspondents. Bad things can happen
quickly, but good things aren’t built in a day, and as they unfold, they will be
out of sync with the news cycle. The peace researcher John Galtung pointed out that
if a newspaper came out once every 50 years, it would not report half a century of
celebrity gossip and political scandals. It would report momentous global changes
such as the increase in life expectancy. The consequences of negative news are
themselves negative. Far from being better informed, heavy newswatchers can become
miscalibrated. They worry more about crime, even when rates are falling, and
sometimes they part company with reality altogether.

3. Businesses fail every day, but the demise of these heritage brands has triggered
a wider debate about modernisation and has left business owners asking what they
can do to avoid the same fate. One problem is that many established brands are
failing to take full advantage of new technology, such as increasingly
sophisticated automation, virtual reality and augmented reality. From one
perspective, business failure is part of what switches capital away from what
doesn’t work and over to what does. But with the rise of the empowered consumer,
software is increasingly the key to success for any business. One characteristic of
traditional media is that it requires a large advertising budget. For that reason,
and because of the emerging popularity of new media, businesses are starting to
diversify their marketing strategies to include less traditional mediums, as well.
Traditional media include radio, broadcast television, cable and satellite, print,
and billboards. These are the forms of advertising that have been around for years,
and many have had success with traditional media campaigns. New media encompasses
internet-based forms of advertising such as banner ads, social media, and apps.
This form of media can be highly targeted, even allowing businesses to reach
consumers as they enter their store, for example, using cell phone push
notifications. Targeted ads are another popular form of new media.

4. You make profits from your exchange of value with your customers. It needs to
sustainable. In the real world, for operating managers, this is a result of
evaluating a lot of different metrics beyond just accounting profit. It is easy to
make a profit in any given month / quarter. Stock up some inventory, then simply
don't pay your suppliers and fire all of your staff (except for the people in the
warehouse). A company determines that it will be able to maximise profits by using
coal as a fuel source, and so it should do so. Society determines that burning coal
negatively affects everyone, and so the government passes a carbon-emissions tax to
compel companies like the one in question to seek alternative fuel sources,
spending money it would otherwise return to shareholders. That’s how capitalism
should work. A company must always do what it can to maximise profits for the long
term, and that society needs to play a role in “setting the rules.”

5. Quality journalism is at its best it allows you to hold the people in power to
account. It can inform on less important matters as well. It can entertain. Of
course it can be used for scurrilous details of celebrities' lives that shouldn't
be anyone else's business too. And mistakes can happen as can a handful of
maliciously-motovated falsehoods. The perpetrators deserve any action taken against
someone. At its best, however, it is the first line of defence for democracy. When
they start to stifle journalists that's a measure that free speech itself may be
under threat. Today, The Web is a galaxy of information that is rapidly expanding.
Blogs and online magazines are helping shape the future of this Information Age
that we live in. Those of us who read, write and design blogs and online magazines
possess extraordinary power and potential. Many people nowadays may be persuaved
through false informations as long as the author make it sound like it is a real
deal. Trained professional journalists spend years studying the complex techniques
and thorny philosophical values that define the trade of journalism but because of
the evolving technology, it is easier to spread different kinds of information
throughout the world. Hence, people tend to forget how to valuequality journalism.

6. For anything that is not yet well established, the path to success lies in
providing the best quality of the services and products. Businesses value quality
over quantity. There is no denying that powerful digital marketing can make or
break your business. According to expert marketers, a successful business greatly
relies on its digital marketing strategies. From search engines to social media, it
is high quality content that promotes your business effectively while maintaining
online presence. Media quality is undeniably one of the most important parts of
your digital marketing strategy. It does not only connect you with your target
audience, but also builds trust between you and people. It is important to educate

7. There’s no denying that, ever since social networks and social media made way
into our lives, everything is different. Beginning with the way we socialize,
interact, plan for parties or even how often we go out. We won’t go into a debate
regarding the ethical aspects of the way Social Media is influencing our lives.
Instead, this article proposes to focus on the numerous ways in which social media
is changing the way the education system works specially in journalism. Starting
from elementary school up until university graduation, social media has the role to
empower parents, students and teachers to use new ways of sharing information and
build a community. What’s even more extraordinary is that, even though some of the
students use the social networks for entertaining and other purposes, there are a
lot of them that actually use it to promote a lot of positive and useful
activities. From finding a summer internship, promoting a success story about how
to win the student-loan battle or collaborate on international projects, everything
is made possible. When it comes to social media, schools tend to adopt different
positions. It’s a general consensus that they’re useful when it comes to sharing
information or organizing the school tasks. And at the same time, the social
networking is blamed for the lack of attention in students during classes. But an
increasing trend of adopting social media in school is starting to show. And since
students already devote a lot of time for social media and connecting with others
outside school hours, why not do it during school as well? It’s a matter of
practicability, really, because it makes perfect sense to use the online universe
to communicate with your students since they’re already there most of the time.
There’s no need for another case study about the usage of social media in schools.

8. First, being a monopoly is not illegal. Often, a new company with a new product
will be a monopoly for a while. When it's consumer base gets large enough, other
companies will start developing competitive products, to get a piece of that
consumer pie. The tech industry has experienced a meteoric rise this millennium,
growing into one of the world's largest industries, with investment. Amazon, Apple,
Facebook and Google have a combined worth of $4 trillion, giving them unprecedented
power over the marketplaces they facilitate. This affords them enormous control as
they set the rules that other businesses operate under. In this way, these
companies take responsibility for democratising the access to AI and enabling
advancements in this field. Facebook, Amazon and Apple has been accused of
practises bordering on a monopoly, with Facebook being accused of 'buying and
freezing out small startups to choke competition.' Facebook’s acquisitions of
WhatsApp and Instagram have been accused of anticompetitive conduct. The committee
presented evidence of Mark Zuckerberg stating that “moving faster and copying apps,
can prevent our competitors from getting footholds”. The FTC’s Bureau of
Competition Director, Ian Conner, has stated “Facebook’s actions to entrench and
maintain its monopoly deny consumers the benefits of competition”. A lack of full
control over processes is an inherent issue of subscribing to off-the-shelf AI
solutions. Industries are adapting to the changes brought by Covid-19 by adopting
rapid digital transformation or risking central processes becoming outdated and
ineffective. Automating core systems with Artificial Intelligence, whilst a
necessity, creates dependencies on third parties for businesses lacking an inhouse
data science team.

9. Because of the 34/7 news cycle, we are now able to find out what is happening
all over the world, within minutes. We can read publications and view/listen to
sources from other countries or other cities. We have access to thought leaders,
experts, and great journalists who have vast knowledge in a wide range of subject
areas and can now share it with us in a way that wasn’t possible when I was growing
up. And we don’t have to wait too long for information when a breaking story is
taking place. However, “instant” is not always a good thing, since unfolding
stories can change and it’s not easy to get all the facts right away. The best
journalism takes time to gather and report. According to Douglas Rushkoff (2012),
the 24/7 news cycle, along with online media, have created an expectation for news
consumers that they will be able to get any story instantly whether all the facts
are known or not. the availability of social media and partisan websites means
there is no common frame of reference for stories. Conservatives go to one group of
sites, centrists to another, liberals to another, etc. Many people no longer take
the time to analyze the story, or consider whether it’s just someone’s opinion
(versus what journalists report—facts). They seek out interpretations favorable to
their own beliefs, which is not such a good thing at all.