Infographics 101
JANUARY 2019
NOCE OFFICE OF INSTITUTIONAL RESEARCH & PLANNING
Introductions
Name
Role
Experience with infographics
Survey Results
Community/Program/? Profile
Newsletter
How do you see Repurpose them into slideshows
Simplifying a complicated
yourself using
concept/Explaining how something works
infographics? Comparisons
What's an infographic?
An infographic is a basically an artistic representation of data and information
using different elements (graphs, pictures, diagrams, narrative, timelines,
check lists, etc.)
The purpose of an infographic is to translate a topic or idea into a form of
visual content. Therefore, before you populate your infographic, step back
and ask yourself a few questions:
What is the purpose?
Who is going to be my audience?
What messages do I want to portray to the viewers?
Why an infographic?
Types of Infographics: Which is right for you?
1. Visualized Article: Takes an otherwise lengthy piece of writing and makes it
visual. This makes it easier to understand, helping it to get shared.
2. Flowchart: Can answer a specific question by giving choices to the reader
so they reach the right answer for them.
3. Timeline: Made up of chronological dates that are visualized to make the
graphic interesting and shareable.
4. Useful Bait: Explains something or answers a question by visually showing
how to do it/how it’s done.
Types of Infographics (Cont.)
5. Versus Infographic: Compares two things and places them in a head-to-
head comparison so we can visually see their differences.
6. Number Crunch: Describes an infographic which oozes impressive numbers
and is filled with data and statistics to visualize.
7. Photo Infographic: Uses photos to visualize the content to tell the story.
8. Data Vis: Turns information into something visually creative and appealing,
making them unique and interesting.
Source: https://piktochart.com/blog/8-types-of-infographics-which-right-for-you/
What’s wrong
with this
infographic?
How about
this one?
Much better
6 Things to do before starting
Evaluate your idea Gather your assets
Who is your audience Icons
Type of messaging Images
Explaining Photos
Narrative vs picture Logo
Do your research Data for charts
Am I bringing anything new to the table? Pick your template type
Create an outline
Draw a rough draft
Building an infographic
Piktochart.com
Review buttons and functions on piktochart
Exporting features
Printing considerations
Tools
Creating Infographics: Visualizations: Inspiration: Icons:
Infogram Wordle (Word Google Noun Project
clouds)
Easel.ly Pinterest Mind the Graph
Creately (Diagrams)
Piktochart Templates Freepik
Kartograph (Maps)
Venngage Iconfinder
Animaker (Vids)
Snappa Graphicburger
Canva
Visme
Resources
Infographics to help with your infographics
5 Rules for infographic success
Golden rules of data visualization
Infographic layout cheat sheet
Questions