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FIR100 Barracuda Forensics and Incident Response Certified Sales Representative

This document provides an overview of Barracuda's Forensics and Incident Response (FIR) product and how to sell it. It describes how FIR can automate incident response by identifying threats, investigating the scope of problems, and responding faster. FIR reduces the time spent on investigation and remediation of email attacks from over 4 hours to just 2-11 minutes. The benefits of FIR are significant time savings for IT, expedited responses to threats, reduced impact of malicious emails, and allowing a focus on security awareness efforts. The document provides examples of how to qualify customers, understand their pain points, and position FIR as a solution to improve security and reduce the burden of incident response.

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64 views8 pages

FIR100 Barracuda Forensics and Incident Response Certified Sales Representative

This document provides an overview of Barracuda's Forensics and Incident Response (FIR) product and how to sell it. It describes how FIR can automate incident response by identifying threats, investigating the scope of problems, and responding faster. FIR reduces the time spent on investigation and remediation of email attacks from over 4 hours to just 2-11 minutes. The benefits of FIR are significant time savings for IT, expedited responses to threats, reduced impact of malicious emails, and allowing a focus on security awareness efforts. The document provides examples of how to qualify customers, understand their pain points, and position FIR as a solution to improve security and reduce the burden of incident response.

Uploaded by

firdausayos
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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FIR100 Barracuda Forensics and Incident Response Certified Sales Representative

Barracuda Forensics and Incident Response


FIR100 – Certified Sales Representative

Forensics and Incident Response


Product Overview Training

No protection is 100% guaranteed


FIR100 Barracuda Forensics and Incident Response Certified Sales Representative

Spear phishing attacks land in users inboxes

Incident response today


IDENTIFY INVESTIGATE RESPOND

Rely on user reported Identify the scope of Lengthy manual


attacks `
the problem remediation process

> 30 min 3 ½ hours

Incident response scenario


Manual incident response can take 4 hours per incident

5 incidents x 4 hours = 20 hours per day


FIR100 Barracuda Forensics and Incident Response Certified Sales Representative

”There is no way to determine the scope and size


of email-based attacks”
“There is no easy way to remove malicious and
phishing emails from users’ inboxes”

“It takes a very long time to deal with remediating email


attacks”
“There is no reporting on past attacks
and resolved incidents ”
“There is no way to identify which users clicked on
malicious URLs”

“End users can’t easily report phishing emails to us”

Lack of information and tools result in a manual, inefficient,


time consuming process that often can lead to further spread
of attacks

Barracuda Total Email Protection


Barracuda
PhishLine Security Awareness

Barracuda
Sentinel Inbox Defense Forensics
and
Incident
Resilience Response
Barracuda
Essentials
Gateway Defense
FIR100 Barracuda Forensics and Incident Response Certified Sales Representative

Automate incident response


IDENTIFY INVESTIGATE RESPOND

Reported by Search for other


Remove malicious email
Employees recipients
from users’ inbox & send
alerts

!
Create an incident
Identify through Forensics Block future attacks
& Insights Find users who clicked on
links

2 – 11 min

Organizations saw 95% reduction in time spent on


investigation and remediation of reported email attacks

Benefits of Forensics & Incident Response


Significant IT time savings

Expedited response to advanced threats

Reduced impact of malicious email

Focus on security education efforts

Proactive threat hunting


FIR100 Barracuda Forensics and Incident Response Certified Sales Representative

How to sell Barracuda Forensics and


Incident Response?

Start qualifying questions


• Do you have Office 365?
• What do you use of Email Security?

Understand their pain


How do you deal with threats that get through?
Do you have process for users to report phishing emails?
How do you respond to reported phishing emails?
How long does it take you to respond to phishing attacks?
Do you carry out independent investigations?
What is the process for removing malicious emails delivered to users’
inboxes?
How do you know which users need security awareness training?
FIR100 Barracuda Forensics and Incident Response Certified Sales Representative

Sell the power of TEP


Secure Gateway You need to secure you gateway: Spam, malware, ATP

Spear Phishing Social Engineering tactics circumvent traditional gateways


protection Need protection beyond the gateway

Security Create a final line of defense by training you staff to recognize


Awareness phishing attacks

Incident What do you do when they report attacks? How do you identify who
Response needs training ? How do you ‘clean-up’ after phishing attack is
discovered?

Sentinel + FIR

Target • Office 365, mid-size organization


• Does not want to move existing email gateway

• Spear Phishing & BEC


Customer
problem • Small IT team or lack of resources on the IT team
• No automated or reactive incident response process

Sales Strategy • Run ETS


• Power of Sentinel and Forensics = block more and quickly remediate the rest

PhishLine + FIR

Target • Office 365, mid-size organization


• Looking to reduce impact of spear phishing attacks through user education

• Spear Phishing & BEC


Customer
problem • Lack of visibility into their ‘weakest links’
• IT admin overwhelmed by the number of reported messages

Sales Strategy • An action from a single educated user can protect the entire organization
• Demo the synergies = reporting button and clicks
FIR100 Barracuda Forensics and Incident Response Certified Sales Representative

Content Shield + FIR


• Office 365, mid-size organization
Target • Considering web security solution
• Limited IT resources , remote users

• Long hours to triage, investigate and remediate reported email attacks


Customer
• Users are clicking malicious links that come through email, Slack and Skype
problem

• Over 90% of security breaches start with email


Sales Strategy
• Demo: Block access to malicious domains through integration between BCS +
FIR

Forensics Standalone
• Office 365, mid-size organization (get your foot in the door)
Target • Not ready to move email security, satisfied with spear phishing protection
• ETS that did not convert to SEN deal

• Long hours to triage, investigate and remediate reported email attacks


Customer
• Security teams do not have automated response tools
problem

• Clean up your inbox program : Run ETS and offer 14 day FIR trial to
Sales Strategy remediate. All free

Tools to help you sell


https://www.barracuda.com/email_scan https://forensics.barracudanetworks.com/signup

+
Clean up your
inboxes
FIR100 Barracuda Forensics and Incident Response Certified Sales Representative

Thank You

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