Solution Brief

Accelerate Cloud
Analytics Modernization

Benefits
Rapidly Deliver Trusted, Data-Driven Business Decisions
• Easy: 200+ Prebuilt connectors,
codeless and parameterized
Curate, Discover, and Understand Trusted, Relevant Data for Analytics, With Agility and Scale
development, out-of-the-box
Many organizations today aim to become more data-centric. They want trusted timely, data to
templates and wizards
fuel their analytics and business intelligence (BI) tools. And, organizations that want data-driven
• Fast: Optimized, high-performance
native Snowflake connectivity insights for better, faster business decisions have high aspirations for their analytics solution.

• Robust: Over 100B

rows/month, processed But, things typically get in the way: rigid, slow, expensive legacy infrastructure, and siloed
through Informatica Intelligent data, time-consuming manual processes, and stale data, to name a few. Across industries,
Cloud ServicesSM (IICS)
organizations face an even bigger challenge: providing data access 24/7 for internal and
Snowflake connector
external stakeholders, while staying compliant with the new GDPR regulations.
• Complete: Only intelligent
platform with most breadth
and depth, provides end-to-end This is where a new modern analytics architecture comes in. Tackling these challenges, many
data management tools for organizations choose to adopt a cloud data warehouse, like Snowflake, to get the agility, speed,
Snowflake cloud analytics and scalability needed to fuel analytics and BI tools with the right data.
modernization initiatives

Figure 1: Intelligent data management for modern cloud analytics

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Informatica and Snowflake–Better Together
Informatica® and Snowflake have partnered together to deliver a new enterprise solution for
cloud analytics at scale. Leveraging a modern, comprehensive cloud data management platform
from Informatica and a powerful cloud data warehouse from Snowflake, you can accelerate the
processing speed of large-scale data for analytics and reduce update cycles from several hours
to minutes–evolving your analytics solution at the speed of business. Adopting this joint solution
infuses the agility needed to automatically scale up and down, as required, to accommodate
periodical peaks and valleys in data volumes and evolve your analytics solution at business
speed. Plus, you can securely share data with trade partners. Finally, the best part? Your analytics
initiatives across your enterprise will be based on a single source of trusted, secure data.

If you’re looking to accelerate your data-driven digital transformation by modernizing your

analytics capabilities, the Informatica and Snowflake solution enables your analytics team to
easily find and access trusted, relevant, and timely data, curated in Snowflake at scale, across
multiple cloud sources and on-premises data assets.

Modernize Your Analytics Stack

The joint Snowflake and Informatica solution accelerates several key aspects of analytics
modernization. Our solution enables business analysts, using BI solutions such as Tableau and
Power BI, to quickly and easily discover and access trusted, relevant, consistent data, for both
ad hoc analytics as well as operational reporting and dashboarding.

We also help customers unleash the power of the new data economy by enabling a
completely new way for organizations to share and monetize their data in business real time
with customers and trade partners. All the while ensuring this data sharing is governed,
secured, and discoverable.

Finally, along with joint data science partners, we deliver an end-to-end AI/ML solution stack,
by curating timely, relevant and trusted data at scale, fueling the data science platform
underneath AI/ML.

Key Benefits
Informatica has been working closely with Snowflake to jointly deliver an integrated solution for
our customers, who are modernizing their data management and analytics stack. Our solution for
Snowflake enables customers’ success in several key ways:
• Easy: Informatica provides 200+ prebuilt connectors to common multi-cloud and on-premises
data systems, so that you can easily onboard and automatically integrate these systems into
Snowflake. This also enables you to easily redirect data integration mappings from other data
warehouses to Snowflake. Our tools are designed, at the core, for ease of use and extensive
reuse with a codeless, visual and parameterized development environment and out-of-the-box
templates and wizards for many common transformations and workflows.

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About Informatica • Fast: Optimized for high performance with native Snowflake connectivity, the Informatica iPaaS
Digital transformation solution is engineered for flexibility, speed, and agility. With key enterprise scalability features
changes expectations: better such as pushdown optimization (PDO), this allows you to use the common ELT (Extract, Load,
service, faster delivery, with
Transform) integration pattern to offload data integration processing into the Snowflake
less cost. Businesses must
transform to stay relevant compute engine, greatly improving performance. Other scalability features include threading,
and data holds the answers. partitioning, and clustering of secure agents.
As the world’s leader in • Robust: The Informatica iPaaS solution is the most reliable enterprise cloud data management
Enterprise Cloud Data platform in the market today, supporting 2.5 trillion transactions per month. Snowflake usage
Management, we’re prepared
by Informatica customers has been rapidly growing and Informatica Intelligent Cloud Services
to help you intelligently lead—
now processes over 100B rows/month into Snowflake.
in any sector, category, or
niche. Informatica provides • Complete: Informatica provides the only intelligent data management platform, with the most
you with the foresight to breadth and depth in the industry, to support all your use cases and analytics needs. We offer
become more agile, realize
key capabilities like data cataloging, data quality, data security, and data governance, as well as
new growth opportunities, or
ongoing data discovery and cleansing—all critical for successful cloud data migration and cloud
create new inventions. With
100% focus on everything analytics modernization.
data, we offer the versatility
needed to succeed.

We invite you to explore Learn more about Informatica for Snowflake at www.informatica.com/Snowflake
all that Informatica has
to offer—and unleash the
power of data to drive your
next intelligent disruption.

Worldwide Headquarters 2100 Seaport Blvd., Redwood City, CA 94063, USA Phone: 650.385.5000, Toll-free in the US: 1.800.653.3871
IN17_0319_03611
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