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The document outlines action items regarding Sony's pricing strategy and partnerships with online retailers, particularly Amazon. Key tasks include sharing impacted SKUs, re-initiating discussions for the Alexandria agreement, and ensuring supply consistency for audio products. Additionally, there are efforts to explore bundled offers and No-Cost-EMI options to enhance competitiveness.

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BharatSubramony
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32 views1 page

Sr. No Description Owner Status

The document outlines action items regarding Sony's pricing strategy and partnerships with online retailers, particularly Amazon. Key tasks include sharing impacted SKUs, re-initiating discussions for the Alexandria agreement, and ensuring supply consistency for audio products. Additionally, there are efforts to explore bundled offers and No-Cost-EMI options to enhance competitiveness.

Uploaded by

BharatSubramony
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as XLSX, PDF, TXT or read online on Scribd
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Online partners denting Sony's Imagery through disruptive pricing
1 Amazon to share SKUs which are impacted Bharat/Manmeet
Sony team to intervene & take conclusive actions Ram
Alexandria agreement - Sign off
2 Amazon to re-initiate discussion with Sony team Bharat
Sony team to propose meeting date for closure discussion Ram
No-Cost-EMI Participation (TV & Audio)
3 Always on No-Cost-EMI of 12 months on all models > 3K INR Ram
Event No-Cost-EMI of 18/24 months for >100K INR
Supply Consistency (pertaining to Audio)
4
Accommodate sales forecast and maintain inventory reserve Ram
Parity with offline offers (bundled SKUs/cashback)
5 Amazon to identify methods of trying bundled offer & feasibility Bharat/Manmeet
Sony team to check on option of hard-bundling of few options Ram

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