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"Viewer's Perception Towards OTT Platform" Questionnaire: Name: - Age

The document is a questionnaire that collects information from respondents about their usage of over-the-top (OTT) platforms like Netflix, Amazon Prime, and Disney+. It asks about the respondent's demographics, content preferences, time spent on OTT platforms, subscriptions, devices used, and level of agreement with statements regarding the impact and benefits of OTT platforms. The questionnaire contains both multiple choice and rating scale questions to understand viewers' perceptions toward OTT platforms.

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Naman Ladha
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100% found this document useful (1 vote)
2K views3 pages

"Viewer's Perception Towards OTT Platform" Questionnaire: Name: - Age

The document is a questionnaire that collects information from respondents about their usage of over-the-top (OTT) platforms like Netflix, Amazon Prime, and Disney+. It asks about the respondent's demographics, content preferences, time spent on OTT platforms, subscriptions, devices used, and level of agreement with statements regarding the impact and benefits of OTT platforms. The questionnaire contains both multiple choice and rating scale questions to understand viewers' perceptions toward OTT platforms.

Uploaded by

Naman Ladha
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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“Viewer’s Perception towards OTT Platform”

QUESTIONNAIRE

Name: ____________________________

Age :

 18 – 35
 36 – 50

Gender :

 Male
 Female

Income :

 Below 1 Lakh
 1 Lakh – 5 Lakh
 5 Lakhs – 10 Lakhs
 Above 10 Lakhs

Occupation :

 Student
 Service
 Profession
 Business
 Others

Education :

 Higher Education
 Graduate
 Post – Graduate

1. What kind of content you watch often on OTT Platforms?

 Movies
 Web Series
 Others

2. Which OTT platform you prefer the most?


 Netflix
 Amazon prime
 Disney + Hotstar
 Voot
 Sony Liv

3. Average time you spend on OTT per day?

 Less than 2 Hours


 2 – 4 Hours
 4 – 6 Hours
 More than 6 Hours

4. How much average money you spend on subscriptions of OTT platform per month?

 Less than Rs. 500


 Rs. 500 – Rs. 999
 More than Rs. 999

5. Which genre you prefer the most?

 Drama
 Action & Adventure
 Suspense & Thriller
 Comedy
 Science & Fiction
 Horror
 Animation

6. How many OTT Channels you have currently subscribed to?

 0-2
 2-4
 More than 4

7. Which device you use to access OTT Platforms?

 Smartphone
 Tablets / Ipad
 Laptop / PC
 Smart TV

8. Which type of subscription you prefer?

 Paid Subscription
 Free Subscription
 Both

9. Do you prefer subscribing OTT Platforms over TV Channels?

 Yes
 No

10. Your awareness about OTT Platforms arose due to influence of which factor?

 Friends / Peers
 Media, Newspaper, TV
 Advertisement on Social Media
 Clickable Links on other Websites / Google Ads

Statement 1 2 3 4 5
(Strongly (Agree) (Neutral) (Disagree) (Strongly
Agree) Disagree)
11. OTT Platforms offer wide range of
content for different age group.
12. OTT Platforms provide control over
features like skip, pause, rewind and
replay.
13. I prefer OTT Platform over TV/
Theatre.
14. OTT Platforms offers best pastime
while eating, travelling, etc.
15. Habit of watching on OTT Platform
has increased during Lockdown Period.
16. OTT based content is relatively cheaper
and more convenient than traditional
medium.
17. An introvert person spends more time
on OTT platform than an extrovert.
18. OTT Platforms has a negative impact
on studies.
19. OTT Platforms has a negative impact
on health.
20. OTT Platform has changed the
collective movie watching habit.
21. OTT Platform has a bad impact on
youth.

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