INFLUENCE OF THE KOREAN DRAMAS TO THE SENIOR HIGH SCHOOL

STUDENTS OF TRINIDAD NATIONAL HIGH SCHOOL, SY 2021-2022

Senior High School Research

Presented to

SCHOOLS DIVISION RESEARCH COMMITTEE (SDRC)

Trinidad National High School
Division of Calbayog City
Calbayog City

by:

Jamica Durado Mary Joy Baylon

Marichu Porlares Nicel Ronda
Kristine Hannah Jovito Vincent Villanueva
Nicole San Noynay Nestan Montivergen
Flora Mae Baga-an Jan Cris Delabuena

Research Adviser:

Mrs. Gilda Salomon

June 2022
 Republic of the Philippines
Department of Education
Region VIII
Division of Calbayog City
TRINIDAD NATIONAL HIGH SCHOOL
Trinidad, Calbayog City

APPROVAL SHEET
This basic research entitled: “Influence of the Korean Dramas to the Senior High School
Students of Trinidad National High School, SY 2021-2022” prepared and submitted by: Senior
High School Students Track Academic Strand General Academic Grade and Section: 12 Lolita
Alera for the School Year 2021-2022 has been examined and recommended for approval
namely:
Researchers:
1. Jamica Durado 6. Mary Joy Baylon
2. Marichu Porlares 7. Nicel Ronda
3. Kristine Hannah Jovito 8. Vincent Villanueva
4. Nicole San Noynay 9. Nestan Montevergin
5. Flora Mae Baga-an 10. Jan Cris Delabuena
Recommending Approval:
GILDA SALOMON
Research adviser

SCHOOL RESEARCH COMMITTEE

CORA RUTH S. GETIGAN CRISTINA M. YGRUBAY

Member Member
NILDA C. CARAUSOS
Member

LUZ T. UY
School Head
Chairman-School Research Committee

________________________________________________________________________
DISTRICT RESEARCH COMMITTEE
_________________________________
District Research committee

APPROVED:
_________________
District Supervisor\
 ACKNOWLEDGEMENT

There are numbers of people who have assisted, motivated and helped us in fulfilling the

accomplishment of our study and to each of them we would like to extend a heartfelt thank you.

To Mrs. Gilda Salomon, Practical Research 2 Teacher and research adviser, for

unwavering guidance and constant supervision as well as for providing more knowledge about

the study.

To the respondents, who enthusiastically contributed through giving their insights

regarding the study.

To the parents, for their unending support it maybe through financial or moral assistance.

To our peers and close friends who never hesitated in lending their hands whenever we
needed their help and support for whatever difficulties we have conquer along our way.
And above all, an utmost to God Almighty for giving us strength and courage in fulfilling

the study.

-The Researchers

Research Title: Influence of the Korean Dramas to the Senior High School Students of

Trinidad National High School, SY 2021-2022

Name of Researchers: Flora Mae Bagaan Mary Joy Baylon
Jamica Durado July Durado
Jesrelle Bongoyan Tyron Senora
Nicole San Noynay Sheena Marie Rosalin
Position: Grade 12 Students
School Year: 2021-2022
School Division: Calbayog City
Contact Details: 09066763196
ABSTRACT

Aspects of quantitative research are used in this work. The current phenomenon or

circumstance regarding the influence of Korean dramas of Senior High School students at

Trinidad National High School, SY 2021-2022, is described using a descriptive approach. The

participants in this study were 40 Senior High School students who were chosen using a

purposive sampling technique the findings revealed that female teenagers between the ages of 17

and 18 are drawn to Korean dramas. The majority of Senior High School students are drawn

because they make them feel happy and inspired, according to the findings. The majority of

respondents watched for more than 5 hours and primarily sacrifice their sleep as a result of their

action. This means that they are being addicted of watching Korean dramas. The study shows

that Korean dramas have influenced and bring a great impact on the lifestyle and behaviors of the

Senior High School students of Trinidad National High School SY 2021-2022. In terms of

fashion and language, most of them are influenced of k-drama. Watching k-drama doesn’t bring

them or has less negative effects in their everyday lives

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Chapter I

THE PROBLEM AND ITS BACKGROUND

Background of the Study

 Korean Dramas refer to the Korean teledramas created in South Korea. It is usually in

episodic type wherein the storylines are presented with specific episodes.

Over the years, the Korean wave has swept throughout the Philippine media industry.

Every day we can see a lot of Korean dramas aired on television. Even in social media, its rapid

spread made it even more popular. Most common Korean dramas that we often see are all about

romantic dramas, sometimes with a twist of action and comedy. Moreover, Korean dramas are

no different from other teledramas. But what gives Korean dramas more interesting to watch is

that, it only contains 16 to 20 episodes. Airing on televisions, many of the viewers are

entertained on how the story of each Korean drama gives them what we so call “kilig factor”.

Korean dramas over the Philippines became such a phenomenon. Lots of different media

such as online site offering K-dramas, DVD’s, from television and sometimes we can just ask a

friend for a copy of such series and etc., has been used by the people just to watch K-dramas.

Many slowly become addicted and got crazy over watching it. It seemed to hypnotize them.

Since then, when Korean dramas made a hit, many of the Filipino viewers especially the

teenagers of today’s prefer to watch Korean dramas over any other teledramas. In this

generation, Filipino teenagers are more engaged in watching Korean Dramas. It caught the teens’

attention by its theme, story, the characters and even the

soundtrack in which by these could have a great impact and influence on the Filipino teenagers’

lifestyle and behavior. As a result, many Filipino teenagers nowadays tend to sacrifice their time

to sleep, foods, communication, family bonding and school stuff just to watch Korean dramas.

Statement of the Problem

 This study was conducted to determine how Korean Dramas influence the Senior High

School students of Trinidad National High School, SY 2021-2022.

Specifically, the study aimed to provide answers to the following questions:

1. What is the Socio-demographic profile of the students? In terms of:

1.1 Age

1.2 Gender

2. What are the factors that influence the Senior High School students to watch Korean

Dramas?

2.1 Popular Korean Dramas that the students have watched

2.2 Average time span of watching/hours spent on watching in one day

2.3 Main reasons/factors why the Senior High School students are addicted to

watch Korean Dramas

2.4 Elements of Korean Dramas that are attractive to the students

3. What are the impacts of Korean Dramas in the lifestyle and behaviors of the Senior

High School students of Trinidad National High School, SY 2021-2022?

3.1 Commonly adapt/pick up in watching

3.2 Other things you sacrificed in favor of Korean Dramas

3.3 Side effects of watching Korean Dramas

Significance of the Study

 This study intends to focus on the influence of the Korean dramas to the Senior High

School students of Trinidad National High School, SY 2021-2022 and to find out how Korean

dramas affect the students’ lifestyle and behaviors and as well as the academic performance of

the students.

The outcome of the study is beneficial to:

The viewers, this study will benefit the viewers because they will be able to make use of

information in this research study in looking for Korean movies or dramas they are interested to.

The Filipino teenagers/Senior High School students (especially to the fans of K-

dramas), through this study, the fans may gain understanding of their fandom, and how their

consumption of Korean Dramas affects their lifestyle and behavior. Through this study, it will

further encourage them to practice time-management to cope up with the other activities.

The future researchers, who will make follow up research regarding the influence of the

Korean Dramas to the Filipino teenagers in Trinidad National High School, this will serve as

their guide and reference materials.

Scope and Delimitations

The primary focus on this study is to determine the influence of the Korean Dramas to the

Senior High School students of Trinidad National High School. The study is concerned on how

Korean Dramas affect the Senior High School students’ lifestyle and behavior. The respondents
of the study were the Senior High School students of Trinidad National High School, SY 2021-

2022. The results of the study were based on the questionnaires answered by the students.

Chapter II

REVIEW OF RELATED LITERATURE

The chapter presents the related literature and studies which significantly contributed to

further deepen the understanding of the study.

Evolution of Korean Dramas

 The South Korean TV networks began airing dramas regularly in the early 1960’s. At the

time most dramas were made to educate the public and support the military government.

Moreover, TV Korean dramas began to become popular form of family entertainment. However,

with the boom of Korean dramas, the military government began imposing tighter controls over

the “poor taste” content and required the networks to allocate more broadcasting time to new and

educational programmers. Later on, in the year 1980’s the variety of Korean dramas increased,

the Korean tv networks began offering trending dramas, focusing in the lives and love stories of

the younger generation to attract young viewers (Kalbi, 2016).

Over the years Korean dramas have evolved immensely. But we can all agree that it has

been for the better. The reach and impact they have today is so much greater than back in the day

(Manse, 2017).

Filipino Teenagers

In a study presented by Magtortor (2013) it revealed that, the rising popularity of Korean

Culture throughout the world made a great impact on the lives of the teenagers in

today’s generation with its teledramas, films, pop music etc. In her paper it founded that, youths

are the one who are most influenced by the Korean wave and one of those are Filipino youths.

Those youths are exposed to the different kind and genres of music and Korean dramas. In going

to school, you can easily observe that Korean sensations are almost everywhere. You can notice

that students are listening and singing songs in Korean language, talked about their favorite

Korean dramas, then admire the actors and actresses in the movie and sometimes impersonate

their looks. Effects towards watching Korean dramas

 According to Casasola (2017), Korean dramas are undeniably addictive. The plot can go

from cliché but subtle to deep and unpredictable which is probably the main reasons why we

super love it. The way the elements and the story are presented in different ways, adding the fact

that Korean actors/actresses are certainly adorable for our lives. It simply is hard to resist charms

of Korean actors/actresses and the impressive story lines that either blows our mind and makes

us extremely kilig. Casasola also claimed that there are certain effects after watching Korean

dramas as stated:

 The viewers can’t stop themselves from watching another episode.

 Cry during heartbreaking and sad scenes.

 Standards in a girlfriend/boyfriend becomes higher.

 Find themselves uttering Korean expressions or words.

 Suddenly takes interest in learning the Korean language.

 Experience the “Last episode syndrome”.

 Ultimate goal is to go to South Korea.

Moreover, according to Salmen (2017), she stated that: The biggest impact of Korean

dramas is the culture and how well-written the stories are, all so the etiquettes and mannerism

shown. Another impact would be that they consume lot of time because they are highly

addicting.

Studies conducted about Korean dramas

According to Yuchen and Yi Ci (2015), the findings of their study concluded the Eighty

percent of students in their school have watched Korean dramas. And the two main reasons why
these students would like to watch Korean dramas are the content and the cast. Sixty-two percent

of students averagely spend one hour watching Korean dramas in one day. Therefore, it can

prove that Korean dramas have become a fad among most students in their school. Some

answered Korean dramas do not attract them. In their survey, most students in National Douliou

Vocational High School of Home Economics and Commerce have watched Korean dramas.

There are two main effects of Korean dramas on the students. One is the students’ academic

performances and the things they adapt in watching in Korean dramas such as products. On

the other hand, after watching Korean dramas, most teenagers become Korean maniacs and

actively participate I many activities, but they aren’t willing to spend their money buying

products related to Korean dramas. From their survey they concluded that Korean dramas are

exactly popular with the students in their school, but watching Korean dramas doesn’t bring

them negative effects, no matter on their schoolwork or in their everyday lives.

Local Related Studies

According to Delos Reyes et.al (2017), based on the study they conducted Korean dramas

effects acquired by them, affect their view of reality. Most of them are influenced by K-drama in

fashion aspect; they see that the shows that they have watch fashionable clothes, make-up and

hair. They become influenced of how k-fashion is shown in K-drama they watch. Some of the

teens tend to sacrifice their food and time just to watch K-dramas they like. In some cases, lack

of sleep due to desire to watch is one of the factors. Their love of watching has affected their

bodies. In mental side, because of Korean dramas, instead of using Filipino slang they now start
to use Korean expressions and terms such as “aegyo” or acting cute randomly. Some of them

think that they are emotionally maturing because of K-drama they watch. Since teenagers have

been watching Korean dramas for long time, most of them are currently following a certain show

of their choice. Some of the respondents consider watching K-dramas a part of their routine. It is

very normal for them to watch K-dramas. Not because all of them were addicted but because

watching K-dramas gratifies their need for entertainment. As the teenagers find their sense of

escape in K-dramas, they have been dependent on it.

In a study, conducted by Alanzalon (2011) at University of the Philippines, it stated there

that attraction of the Filipino fans on the foreign media content was due the presence of familiar

cultural offerings (language, visuals, cultural capital and story). These cultural offerings, in turn,

gratified the needs of the Filipino fans, especially in terms of their needs for entertainment

(satisfied by visual and narrative aspects) and information (satisfied by language and cultural

capital).

Conceptual Framework

INPUT PROCESS OUTPUT

 The factors that influence
SENIOR HIGH SCHOOL Senior High School students
STUDENTS Distribution of to watch Korean dramas.
questionnaires to the
The impact of Korean dramas
Socio-demographic profile respondents
to the Senior High School
students
 Age
 Gender  LifestyleFramework
Figure 1. Conceptual and
behavior

The input of the study focuses on the Senior High School students wherein the researcher

includes the socio-demographic profile of the students which contains the age and gender.

Through the use of the questionnaire the researchers obtained the needed information. The output

of the study contained the factors that influence Senior High School students to watch Korean

dramas. The output further contains the impact of Korean dramas to the Senior High School

students in terms of lifestyle and behaviors.

Definition of Terms

Entertainment. This refers to the Korean dramas that aims to entertain, amuse and interest the

Filipino teenager.

Impact. This refers to the effects of Korean dramas among the Filipino teenagers specifically on

the high school students.

Kilig factor. This what the viewers experience when watching Korean dramas.
Korean dramas. It refers to televised dramas, produced in South Korea.

Korean wave. This refers to the increase in popularity of South Korean culture.

Lifestyle and Behavior. This refers to the impact on viewers way of living and their attitudes

being affected when watching Korean dramas.

Senior High School Students. This refers to the respondents of the study.

Students. This refers to the students who watched Korean dramas.

Teenagers. It refers to the individuals who watched Korean dramas.

Teledramas. It refers to televised dramas watch in televisions produced by different

countries/place.

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Chapter III

RESEARCH METHODOLOGY
 This chapter details out the research methodology for the present study. It explains the

research objectives and a suitable methodology to achieve that objective. It contains such as a

description for the Research Design, The Sample, Instrumentation, Data Collection Procedure

and Data Analysis.

Research Design

In order to determine the general findings of the influence of the Korean dramas to the

Senior High School students of Trinidad National High School, SY 2021-2022, this research

study utilized aspects of quantitative research. This study uses descriptive research design to

describe the current phenomena or situation regarding the influence of the Korean Dramas to the

Senior High School students of Trinidad National High School, SY 2021-2022.

The Sample

This study employs purposive sampling technique in determining the samples of the

study. The study focuses on the influence of the Korean Dramas to the Senior High School

students of Trinidad National High School using purposive sampling technique. It will be able to

assist the researchers in determining the factors that influence the Senior High School students to

watch Korean dramas, specifically the students who are fond of watching Korean Dramas. The

sample size was 40 Senior High School students of

11

Trinidad National High School, SY 2021-2022.

Instrumentation
 Data was gathered using a questionnaire checklist. The questions were aimed to elicit

the respondent’s thoughts on the influence of Korean dramas to Senior High School students.

The checklist served as a template for gathering data via a survey questionnaire created by the

researchers. This was done in order to learn more about the influence of the Korean dramas to

the Senior High School students of Trinidad National High School, SY 2021-2022. The

researchers created their own survey questionnaire for this study, which was then validated by

the research adviser.

Data Collection Procedure

The instrument is administered by the researchers using an online survey for data

collection. They discuss the content of the questionnaire before answering. The researchers give

the questionnaires during the students’ leisure time to avoid interrupting them when they are

taking online classes or answering their modules. Students were given enough time to respond to

the questions.

Data Analysis

The researchers used the notion of why Korean dramas are popular and the influence

of Korean dramas on the interviewees to analyze the data. Frequency, percentage and ranking

were used in the analysis. Tables and bar graphs are used to illustrate all of the data.

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RESEARCH INSTRUMENT
 QUESTIONNAIRE ON THE INFLUENCE OF THE KOREAN DRAMAS TO THE

SENIOR HIGH SCHOOL STUDENTS OF TRINIDAD NATIONAL HIGH SCHOOL, SY

2021-2022

Directions: Please indicate your response to each question by checking [/] your answer.

Name: (Optional) Grade: __________________

School: ____________________________________________________________________

I. Demographic profile of the respondents

1. Age: _____

2. Gender: ____M____F

II. What are the factors that influence you to watch Korean Dramas?

1. What popular Korean Dramas have you watched?

______________________________________

2. How many hours do you spent watching Korean Dramas in one day?

___ 1 hour

___ 2 hours

___ 3 hours

___ 4 hours

___5 hours and above

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3. Why are you attracted to watch Korean Dramas?

___ it inspires me
 ___ it gives me a lesson

___ it makes me happy

___ peer influence

4. What is your favorite genre of Korean Dramas?

___ action dramas

___ historical dramas

___ romance dramas

___ gender reversal dramas

___ horror comedy dramas

___ medical/legal dramas

III. What are the impacts of Korean Dramas in the lifestyle and behaviors of the Senior

High School students of Trinidad National High School, SY 2021-2022?

1. What are the common things you adapt/pick from watching Korean Dramas and

use in your daily life as well?

___ language

___ fashion and style

___ food

2. What do you often sacrifice just to watch Korean Dramas?

___ sleep

14

___ food

___ communication
 ___ school stuff

___ family bonding

3. What are the side effects of watching Korean Dramas to you?

___ I can’t stop myself from watching another episode

___ I cry during heartbreaking and sad scenes

___ I find myself uttering Korean expressions or words

___ I experienced the “Last Episode Syndrome”

___ I suddenly take interest in learning Korean Language