Assessment
Task 3
Develop and implement
business plans
BSBOPS601
Student Declaration
To be filled out and submitted with assessment responses
◻ I declare that this task and any attached document related to the task is all my own work and I have not
cheated or plagiarised the work or colluded with any other student(s)
◻ I understand that if I am found to have plagiarised, cheated or colluded, action will be taken against me
according to the process explained to me
◻ I have correctly referenced all resources and reference texts throughout these assessment tasks.
◻ I have read and understood the assessment requirements for this unit
◻ I understand the rights to re-assessment
◻ I understand the right to appeal the decisions made in the assessment
Unit Title
Unit Code
Student name
Student ID
number
Student Date
signature
Task Number
------OFFICE USE ONLY-----
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For Trainer and Assessor to complete:
◻ Student requested reasonable adjustment for the assessment
Marking Sheet Comments
Completed successfully
DNS
N
Y
Did the student satisfactorily:
The student has satisfactorily completed ☐ ☐ ☐
and submitted the following:
Communication Strategy in Task 3.1A
Skilled Labour Strategy in Task 3.1B
Monitoring Strategy in Task 3.1C
Training Strategy in Task 3.1D
Email to CEO in Task 3.1E
Review of monitoring activities in Task
3.2.1
Impact and management of scenarios
in Task 3.2.2
Changes and refinements to the
business plan and monitoring systems
in Task 3.2.3
Evaluation of Target Vs Actual in Task
3.2.4
Training Program in Task 3.2.5
Email to the Sales Group in Task 3.2.5
Email to the Board of Directors in Task
3.2.6
Meeting Agenda in Task 3.2.7
Demonstrated ability to: ☐ ☐ ☐
Communicate business plan to all
relevant stakeholders
Prepare reports on key aspects of the
business
This is evidenced by:
Communication Strategy in Task 3.1A
Demonstrated ability to: ☐ ☐ ☐
Confirm skilled labour is available to
implement plan
This is evidenced by:
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Marking Sheet Comments
Completed successfully
DNS
N
Y
Did the student satisfactorily:
Skilled Labour Strategy in Task 3.1B
Training Strategy in Task 3.1D
Email to CEO in Task 3.1E
Demonstrated ability to: ☐ ☐ ☐
Test performance measurement
systems and refine, where required
Prepare reports on key aspects of the
business
Report system failures, product and
service failures and variances to the
business plan as they occur
Analyse performance reports against
planned objectives
Review performance indicators and
refine, where required
Establish ongoing review processes
This is evidenced by:
Communication Strategy in Task 3.1A
Monitoring Strategy in Task 3.1C
Review of monitoring activities in Task
3.2.1
Impact and management of scenarios
in Task 3.2.2
Changes and refinements to the
business plan and monitoring systems
in Task 3.2.3
Evaluation of Target Vs Actual in Task
3.2.4
Email to the Board of Directors in Task
3.2.6
Meeting Agenda in Task 3.2.7
Demonstrated ability to: ☐ ☐ ☐
Identify and coach underperforming
staff
This is evidenced by:
Training Program in Task 3.2.5
Email to the Sales Group in Task 3.2.5
Task Outcome: Satisfactory ☐ Not Yet Satisfactory ☐
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Marking Sheet Comments
Completed successfully
DNS
N
Y
Did the student satisfactorily:
Student Name:
Assessor Name:
Assessor Signature:
Date:
Table of Content
Student Declaration................................................................................................................................................2
Task 3 – Monitor and review the implementation of the business plan............................6
Task 3.1 Implementation......................................................................................................................................8
Task 3.2 Case Study...............................................................................................................................................11
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Task 3 – Monitor and review the implementation of the
business plan
Task summary and instructions
What is this You are a Business Development Manager, recently employed by ABC
assessment task Contact Services Pty Ltd (Refer to Appendix 1).
about?
The Managing CEO of the company asked you to:
Review the current business operations
Conduct an internal and external business analysis
Develop a draft business plan and consult with stakeholders
before you finalise it
Review the implementation of the business plan
This Task will focus on monitoring and reviewing the implementation
of the business plan developed in Task 2.
This Task builds on Task 2.
This Task comprises of the following assessment methods:
o Product-based ☒
o Direct observation of Role-Play ☐
o Case Study ☒
o Other (specify) ☐
It has been designed to evaluate your ability to/competency in:
Communicate business plan to all relevant stakeholders
Confirm skilled labour is available to implement plan
Test performance measurement systems and refine, where
required
Prepare reports on key aspects of the business
Report system failures, product and service failures and variances
to the business plan as they occur
Analyse performance reports against planned objectives
Review performance indicators and refine, where required
Identify and coach under-performing staff
Establish ongoing review processes
You are required to address the following:
Task 3.1 Implementation
o Develop the following strategies to support the
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Task summary and instructions
implementation of the business plan:
Communication
Skilled labour
Monitoring
Training
Task 3.2 Case Study
o Address the Case Study as instructed
What do I need to do submit the completed assessment tasks, according to instructions,
to complete this task complete the tasks with sufficient detail and present them in a
satisfactorily? professional manner,
use your own words and reference sources appropriately,
meet the word count where required,
use the scenario provided,
use the templates provided where required,
for your performance to be deemed satisfactory in this
assessment task you must satisfactorily address all of the
assessment criteria,
if part of this task is not satisfactorily completed you will be asked
to complete further assessment to demonstrate satisfactory
performance.
Specifications You must deliver/participate in:
NA
You must submit to GOALS
Communication Strategy
Skilled Labour Strategy
Monitoring Strategy
Training Strategy
Email to CEO
Review of monitoring activities
Impact and management of scenarios
Changes and refinements to the business plan and monitoring
systems
Evaluation of Target Vs Actual
Training Program
Email to the Sales Group
Email to the Board of Directors
Meeting Agenda
Resources and • Computer with Internet access
equipment • Access to Microsoft Office suites or similar software
• Learning material
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Task summary and instructions
• Scenario for assessment as provided
• Appendices as provided
• Relevant policies and procedures as provided
• Templates as provided
Re-submission You will be provided feedback on your performance by the Assessor.
opportunities The feedback will indicate if you have satisfactorily addressed the
requirements of each part of this task. If any parts of the task are not
satisfactorily completed, the assessor will explain why, and provide
you written feedback along with guidance on what you must
undertake to demonstrate satisfactory performance. Re-assessment
attempt(s) will be arranged at a later time and date. You have the
right to appeal the outcome of assessment decisions if you feel that
you have been dealt with unfairly or have other appropriate grounds
for an appeal. You are encouraged to consult with the assessor prior
to attempting this task if you do not understand any part of this task
or if you have any learning issues or needs that may hinder you when
attempting any part of the assessment.
Complete the following activities:
Review your work in Task 2.
Task 3.1 Implementation
A. Communication Strategy
Develop a communication strategy to ensure that all relevant parties are effectively informed of the
implementation of the business plan:
Plan for six stakeholder groups and/or individuals
Identify the preferred communication strategy for each stakeholder to include communication
needs (for example, a financial institution, providing you with financial resources, would be
interested in detailed financial data rather than just a summary)
In your strategy, specify the preferred communication tool (example: emails, face to face
presentation, newsletter etc.)
Document the strategy in the table below.
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Stakeholder Role in the Communication Communication Strategy
business Needs (20-30 words for each stakeholder)
(Individual or
planning
Group)
and/or
implementation
Example: Board Consult on strategic Formal reports; include Present the business plan in a meeting for
objectives, provide data about approval;
of Directors approval for the achievements of KPIs;
business plan, reporting risks, and issues to be Provide fortnightly report on progress during
Make your on the implementation communicated implementation;
selections from of the plan promptly.
Send ad-hoc reports to inform of risks and issues.
Task 2
Organisation
Chart – Below
are Examples
Contact Centre Research – Example Only:
Manager What is a
Reports on Provide ongoing reports on
Contact Centre
how to launch progress during
Manager role in
the services on implementation………………..Etc
Business
offer to all
Planning?
parties
Finance Research as Follow the lead Follow the lead above to create
Manager above above to create
HR Manager Research as Follow the lead Follow the lead above to create
above above to create
System & IT Research as Follow the lead Follow the lead above to create
Office above above to create
Sales & Research as Follow the lead Follow the lead above to create
Marketing above above to create
Team
B. Skilled Labour strategy
Develop a strategy to ensure you can source the skilled labour necessary to implement the business
plan.
o This strategy should address the resource and competency needs that you have identified in your
business plan (3-4).
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o The strategy should include the timelines to acquire skilled labour.
Document the strategy in the table below.
Human Resource Competency Strategy to acquire the Timeline
Type skilled labour
Example: Role, Type of Example: data entry, Example: outsourcing; cross- Example: indicate the
employment such as digital marketing, project functional teams, secondment from period or specific date
contract/casual/temp/secondmen management a different team, a consultancy based on the business
t based, upskilling of existing staff plan.
Example Only
Contract Financial outsourcing; cross- Within 2
Management functional teams, weeks???
Skills secondment from a
different team, a
consultancy based,
upskilling of existing
staff
C. Monitoring strategy
Develop a monitoring and control strategy to support the implementation of the business plan. The
strategy must include:
Process/es to test the performance measures (3-4/KPI) that you have identified to review the
progress towards achieving your strategic objectives. Example: checklist, observation, user
testing.
A reporting system to ensure that reports on critical aspects of the business (such as finance,
marketing, customer service, logistics and so forth, issues and progress towards achievement of
set goals are timely available to relevant stakeholders, and they are user-friendly, up-to-date, and
respect data integrity. Example: use of a project management software, shared drives, shared
calendars, email protocols, version control.
Timelines for reporting and key monitoring activities by business area as part of a continuous
improvement strategy
Document the strategy in the table below.
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Objective/KPI Process for Reporting Timeline
monitoring/testing/quality system
for reporting
assurance and/or control
Example: Live Chat Example: regular testing at the design Example: reports from Example: before launch
implemented in the website by and implementation phase; user testing; web designer; feedback 2 testing; after launch,
Dec 2021 feedback from clients and staff forms from clients and monthly testing for 6
staff months; monthly
feedback review.
Fortnightly Regular tracking the reports from Monthly
meetings by progress and effectiveness web designer; feedback
November 2021 of plan and its strategies; feedback forms review
feedback from clients and from clients and (See above)
staff staff
D. Training strategy
Develop a training strategy to address underperformance and skills gaps in groups and individuals.
The strategy will ensure skilled labour is available to implement the business plan.
This can include formal and informal training.
(50-100 words)
Example Only
Training system should be developed for all new employees, based on the way the company works
and emphasising the new guidelines and regulations implemented in the strategic and business
plan. Etc……………………………………………………...
E. Skilled labour
Write an email (Template 1) to the CEO to confirm that skilled labour will be available to implement
the business plan based on your skilled labour and training strategy.
The text of the email should be in grammatically correct English, written in an appropriate (polite,
business-like) style.
(50-100 words)
Template 1 -Email
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Email to CEO
To: CEO
Cc: All Departmental Heads
Bcc:
Subject: Skilled Labour Availability
Date email is sent:
Attachments:
Your Choice
Task 3.2 Case Study
You are implementing the business plan.
Assume that the following occurred (contextualise the scenarios based on your business plan
when required):
At 50% timeline
A A new direct competitor is running a very successful marketing campaign and charging 10%
less than your current prices.
This could erode your market share by 5% in the next 12 months.
B Covid 19 happens.
At 75% timeline
C While monitoring your performance objectives, you identify that one performance objective
won't be achieved within the expected timeframe, and it will have an impact on the
successful implementation of the business plan.
Specify the performance objective based on your business plan:
<Add the performance objective>
D Sales have been slower than expected in the past three months (minus 65%), and this is
affecting your cash flow negatively.
Address the following:
1. Outline what monitoring activities were implemented to identify the issues outlined in the
scenarios above.
Additionally, the performance indicators used to identify the issues.
Document your work in the table below.
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USE INFORMATION IN A,B,C, D ABOVE TO COMPLETE THIS SECTION
Scenario Monitoring activities
A Reports on Marketing Activities………………………………….Etc
B Research Reports……………………………...Etc
C Etc………….
D Etc………….
2. Address the following:
Describe how each scenario impacts the implementation of the business plan.
Outline how each scenario is addressed/managed.
Document your work in the table below.
Scenario Impact How the scenario is managed
(30-50 words) (30-50 words)
50% Timeline
A A new direct competitor is running a Try:
very successful marketing campaign https://www.cbsnews.com/
and charging 10% less than your news/how-to-beat-a-lower-priced-
current prices. competitor/
This could erode your market share
by 5% in the next 12 months. https://blog.hubspot.com/sales/
win-against-price-cutting-
competition
B Try: https://chiefexecutive.net/7-
Covid -19 happens. tips-to-keep-your-business-afloat-
during-covid-19/
Policies will Change
75% Timeline
C While monitoring your performance Try:
objectives, you identify that one
performance objective won't be https://
achieved within the expected time www.business.qld.gov.au/running-
frame, and it will have an impact on business/growing-business/tips-
the successful implementation of the improving
business plan.
D Sales have been slower than Try:
expected in the past three months https://blog.hubspot.com/sales/
(minus 65%), slow-business
and this is affecting your cash flow https://www.inc.com/john-
negatively. boitnott/3-ways-to-increase-your-
profits-even-with-slow-sales.html
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3. Determine the changes/refinements that will be made to the business plan and the monitoring
strategy and systems based on the scenarios.
Document your work in the table below.
Changes @ 50% timeline Changes @ 75% timelines
Business plan Revisions may be necessary Revisions may be necessary
in: in:
Budgeting, Forecasts, Budgeting, Forecasts,
Management Strategies in Management Strategies in
all aspects …………. all aspects ………….
…………...Etc …………...Etc
Monitoring strategy and Revisions may be necessary Revisions may be necessary
systems in monitoring all of the in monitoring all of the
above………………………..Et above………………………..Et
c c
4. Based on the scenario's impact on the business plan, evaluate the achievements of the business
plan at the end of implementation (target Vs actual).
Document your work in the table below.
Strategic Performance KPIs Target Vs Actual
objective Objective
Example: Review product X to Augmented product X Due to Covid 19, services to businesses dropped
add key new features to be ready within 6 significantly in the first 6 months since the pandemic
Increase market share that make it more user months from R&D start began.
by 20% for X product friendly for clients, date
in the next 2 years with no variation in Pricing strategy to be
production cost. R&D met: zero increase in
production cost; no The augmented product was developed and had a stellar
project to be
variation in sale price. start in sales. However, sales were affected in the second
completed within 6
20% increase in sales years since launch. Only 10% increase in second-year
months, with the
by 20% sales was achieved.
launch of the
augmented product to
be delivered in the first
year. Increase in sales
by 20% within the end
of the second year.
Example: Example: Example: Example:
Increase Build the right Increase by The goal of this KPI was to increase the
Clients Base CRM with 100% number of customers by 100% with the
valuable current situation after some difficult
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Strategic Performance KPIs Target Vs Actual
objective Objective
customer months due to the epidemic. The number
information and of customers is increasing but the
build rapport proposed target will not be achieved
with them. from.,,,,,,,,,,,,,,,,
5. You have identified that one of the issues with the drop in sales (Scenario D) is that the sales
group needs training in innovative sales practices.
i. Develop a training program (Template 2) to upskill the sales group. The training program must
include three (3) different training opportunities (options).
Template 2 -Training Program
Training and Development Program
Team/Group:
Training Skills, Knowledge Training Description Budget and
Opportunity and Attributes Resources
addressed by the Formal/Informal
Brief description of the
training (summary) content
Type of training
Location
Timeframe
Example Example Example Example
Upskilling Marketing Impact reflects 4 Weeks mixed of
Team directly on sales, Formal / $1500
which in turn controls Informal?????
the fate of a business.
Total Cost ?????$
Budget and Manager Full Name:
Resources Title:
approved by: Date: ?????????????????????????
Approved Y ☐ N ☐
ii. Research one of the following topics:
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Storytelling and sales
Active listening
Objection handling
Write an email (Template 1) to the sales group to share some tips and best practice about the
topic you have researched.
When writing the email, think about coaching and write the email as an e-coaching exercise.
(80-150 words)
Template 1 -Email
Email to the Sales Group
To: Sales Group
Cc:
Bcc:
Subject: Coaching
Date email is sent: Your Date
Attachments: Pamphlets..…………..……..………….ETC??????
Dear Sales Group
I want to share my research on how to overcome Sales Objections:
https://blog.hubspot.com/sales/handling-common-sales-objections
Etc………………………………
Your Choice
6. Write an email (Template 1) to the Board of Directors to inform them of the issues experienced at
50% timeline.
The text of the email should be in grammatically correct English, written in an appropriate (polite,
business-like) style.
(100-150 words)
Template 1 -Email
Email to the Board of Directors
To:Board of Directors
Cc:???
Bcc:
Subject: ?????
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Date email is sent:????
Attachments:
Example Only: As a Reminder as per ABOVE
A new direct competitor is running a very successful marketing campaign and charging
10% less than your current prices.
This could erode your market share by 5% in the next 12 months.
Revisions may be necessary in:
Budgeting, Forecasts, Management Strategies in all aspects ………….…………...Etc
7. Develop a Meeting Agenda (Template 3) to inform the Board of Directors about the issues
experienced at 75% timeline.
Template 3 -Meeting Agenda
Meeting Agenda
Meeting Title Adjustments to Marketing Strategies
Date and Time Your Date
Location Company Boardroom
Attendees ?????? - Your Organisation Chart ?????
Content
Items for discussion Presenter Duration
Example Only Example Only Example Only
Increasing Profitability ???? 20 min
Staff Training ???? ???
Revised Marketing ???? ???
Strategies Organisation Chart?
Review of Action Items from Followed as per Chair instructions ????
the previous meeting ??? Yours
Proposals for the next Followed as per Secretary ????
meeting agenda instructions
??? Yours
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