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Baby Products Business Plan Proposal

This business plan proposal is presented by eight students for their high school diploma. It outlines a marketing plan for a new company providing a product or service. Key points of the proposal include marketing strategies around the product description, pricing, placement and promotion. It also details the target market, operating process, materials and equipment required, and performs a SWOT analysis. In conclusion, the proposal presents all necessary aspects for consideration to start a new business.

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yvette
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278 views8 pages

Baby Products Business Plan Proposal

This business plan proposal is presented by eight students for their high school diploma. It outlines a marketing plan for a new company providing a product or service. Key points of the proposal include marketing strategies around the product description, pricing, placement and promotion. It also details the target market, operating process, materials and equipment required, and performs a SWOT analysis. In conclusion, the proposal presents all necessary aspects for consideration to start a new business.

Uploaded by

yvette
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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COMPANY’S NAME

A BUSINESS PLAN PROPOSAL PRESENTED TO THE

FACULTY OF COLLEGE OF BUSINESS AND ACCOUNTANCY

OUR LADY OF FATIMA UNIVERSITY

QUEZON CITY

IN PARTIAL FULFILMENT OF THE REQUIREMENTS FOR THE HIGH


SCHOOL DIPLOMA

by

LEADER: LAST NAME, FIRST NAME

MEMBERS:

LAST NAME, FIRST NAME

LAST NAME, FIRST NAME

LAST NAME, FIRST NAME

LAST NAME, FIRST NAME

LAST NAME, FIRST NAME

LAST NAME, FIRST NAME

LAST NAME, FIRST NAME

LAST NAME, FIRST NAME

1
TABLE OF CONTENTS

Chapter 1: Introduction #
Chapter 2: Marketing Aspect #
Marketing Mix: Product #
Place #
Promotion #
Price #
Market Environment #
Chapter 3: Operating and Technical Aspect #
Manufacturing/Operating Process #
Materials and Equipment #
Chapter 4: Socio-Economic Aspect #
SWOT Analysis #
Appendices #
Product/Service
Documentation
Group List

2
1.0 INTRODUCTION

Give a brief background about the company. History or about the owners. One

paragraph will do.

The second paragraph should give a little idea of the company’s product/service

3
2.0 MARKETING ASPECT

2.1 MARKETING MIX

2.1.1 PRODUCT/SERVICE

2.1.1.1 PRODUCT/SERVICE DESCRIPTION

A brief explanation of the product/service. One paragraph

will do. Be straight to the point.

2.1.1.2 PRIMARY FEATURES

Indicate the primary function or purpose of your product/

service

2.1.2 PLACE

2.1.2.1 DISTRIBUTION CHANNEL

This is where you will put the address of the location

of your business and if there are more distribution channels used to

sell the product must be discussed here as well.

4
2.1.3 PROMOTION

2.1.3.1 ADVERTISEMENT/PROMOTIONAL STRATEGIES

This is where you will put the all your Marketing strategies

such as advertisement and promotional strategies

One paragraph for advertisement strategies and another

paragraph for promotional strategies.

2.1.4 PRICE

2.1.4.1 PRICING STRATEGIES

“Companies Name” will be using the cost-plus strategy in

pricing. Cost-plus pricing is a strategy where a fixed percentage of

profit will be added to the cost. The fixed percentage will be taken

to the manufacturer, wholesaler, and retailer. Simply stated, the

price of the product will be the sum of the cost of manufacturing it

plus a certain fixed percentage of the profit known as the markup.

2.2 MARKET ENVIRONMENT

2.1 TARGET MARKET

Discuss your target market here. Demographic profile and explain

why did you choose them as your target market. One to two paragraphs

will do.

5
3.0 OPERATING AND TECHNICAL ASPECT

3.1 PRODUCTION AND OPERATING REQUIREMENTS

3.1.1 MANUFACTURING PROCESS/OPERATING PROCESS

Table 1.0 Manufacturing/Operating Process

Explain the step-by-step process based on the graph that you put

above this.

3.1.2 MATERIALS AND EQUIPMENTS

Materials Equipment

Table 2.0 List of all Materials and Equipment

6
4.0 SOCIO-ECONOMIC ASPECT

4.1 CRITICAL RISK FACTORS

4.1.1 SWOT ANALYSIS

STRENGTHS WEAKNESSES

 

 

 

OPPORTUNITIES THREATS

 

 

 

7
APPENDICES

PRODUCT

DOCUMENTATION

GROUP LIST

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