Running head: CASE STUDY 3: ETHICAL ISSUES 1
Case Study 3: Ethical Issues: Earnings Management
Liberty University
CASE STUDY 3: ETHICAL ISSUES 2
Question 1: Identify the ethical issues involved with the “cookie jar” reserves and the
economic consequences for parties affected by the chief accounting officer’s actions.
- The identifiable ethical issues involved with “cookie jar” reserves are that they mislead
investors and shareholders, especially in regard to the organization’s financial
performance, by reporting their liabilities throughout different reporting periods from
which the loss actually occurred.
- While there are flexibilities within the generally accepted accounting principles, or
GAAP, that may technically allow organizations to use accounting techniques that may
provide more favorable results, this method is highly dishonest.
- The United States Securities and Exchange Commission, SEC, has disallowed such
practices as “cookie jar reserves” and has deemed this practice illegal. This is because
the practice misleads investors which may result in losses for both the organization as
well as the investors.
- As previously stated, both investors and shareholders are misled by this practice which
can result in economic losses as investors are “tricked” into investing in an organization
that appears to be financially healthy.
CASE STUDY 3: ETHICAL ISSUES 3
Analysis
The alleged actions of the chief accounting officer of Mystery Technologies, Inc., can be
described as alarming and dishonest to say the least. The Security and Exchange Commission,
SEC, alleges that over a five year period, Mystery Technologies, Inc., misreported several
aspects of their financial performance within their financial statements. One example of this
misrepresentation that was given was that about $10 million in losses were reported in different
accounting periods from which the losses actually occurred. This action has been given the
nickname “cookie jar reserves”. This created a situation where the financial statements were
being manipulated to report revenue that the organization was not actually earning. The
financial statements presented by Mystery Technologies, Inc., reported a net income of $13.4
million rather than a loss of $2.4 million deceiving investors and shareholders, as well as the
public (Revsine, Collins, Johnson, Mittelstaedt, & Soffer, 2021).
There are, of course, ethical issues involved with the alleged actions taken by the chief
accounting officer. The identifiable ethical issues involved with “cookie jar” reserves are that the
organization misled investors and shareholders, especially in regard to the organization’s
financial performance, by reporting their liabilities throughout different reporting periods from
which the loss actually occurred. Investors as well as shareholders will look at the information
within the financial statements such as cash flow, earnings, etc. in order to get a better idea of
how the company they are considering investing in is performing and ultimately make any major
financial decisions regarding this company. Investors and shareholders will use the information
within the financial statements to create certainty around the decision-making process. This
misrepresentation clouds this certainty and will negatively impact the relationship between the
investor, shareholder, and the organization.
CASE STUDY 3: ETHICAL ISSUES 4
While there are flexibilities within the generally accepted accounting principles, or
GAAP, that may technically allow organizations to use accounting techniques that may provide
more favorable results, this method is highly dishonest. The question can be raised, why would
the chief accounting officer engage in such dishonest behavior? I believe the chief accounting
officer was acting under clouded discretion in an effort to improve the appearance of the
financial statements by revenue disclosure in such a way (Revsine, et al., 2021). This may have
been an attempt to better improve the position of the organization in the eyes of investors.
Studies have been conducted that show that the degree of honesty in reporting on financial
statements can be negatively impacted when the results of the financial statement may be less
than favorable (Cardinaels, 2016). If the chief accounting officer’s bonuses or merit increases
are tied to the performance reported on these quarterly reports, this can also have a potential
impact on the level of integrity shown when producing these reports.
While the GAAP may allow some flexibilities regarding these accounting techniques, the
United States Securities and Exchange Commission, SEC, has disallowed such practices as
“cookie jar reserves” and has deemed this practice illegal. This is because the practice misleads
investors which may result in losses for both the organization as well as the investors. As
previously stated, both investors and shareholders are misled by this practice which can result in
economic losses as investors are “tricked” into investing in an organization that appears to be
financially healthy. This goes back to the previous discussion regarding the relationship between
the organization and the investors as well as the shareholders. Not only will this relationship
have a great negative impact, but future investors will be weary to invest in an organization that
has engaged in illegal and/or questionable accounting practices.
CASE STUDY 3: ETHICAL ISSUES 5
References
Cardinaels, E. (2016). Earnings benchmarks, information systems, and their impact on the degree
of honesty in managerial reporting. Accounting, Organizations and Society, 52, 50-62.
doi:10.1016/j.aos.2015.09.002
Revsine, L., Collins, D. W., Johnson, W. B., Mittelstaedt, H. F., & Soffer, L. C. (2021).
Financial reporting & analysis. New York, NY: McGraw-Hill Education.