CONWORL
Journal 4
1. What is a Deceptive Advertisement?
Any sort of advertising that is inaccurate, misleading, or has the effect of fooling consumers
is considered deceptive advertising. An advertisement can be false in several ways, including the
price, quantity, quality, time, dates, and availability of the product. It also includes not only false
claims or facts regarding the product but also false facts about the deals and sales on how the
product is presented to the consumers. Even if the ad's creator did not intend for it to be misleading,
it might still be considered deceptive and if the ad contains an error, a misleading advertising claim
can be made (Rivera, 2018).
2. Cite one example of a Deceptive Advertisement in the Philippines and explain fully what
specific words/phrases that constitute deception to viewers.
In this digital age, deceptive advertisement has been present in the Philippines across
different social media platforms where it is easy to upload any content and it is not only happening
with advertising products but also with political advertising. From YouTube channels fronting as
a showbiz channel, if left unchecked, could continue in perpetuating deceptive narratives, or even
revise history. One example is a celebrity, Toni Gonzaga, in an interview with former senator
Bongbong Marcos, her platform with five million subscribers as of writing has allowed the late
dictator’s son to spew lies regarding Philippine history (Tuquero, 2021).
3. In what way Truth can be sustained amidst Deceptive Advertisement? Provide
substantive reasons.
There are several ways in which truth can be retained amidst the pervasive false advertising
in the country. When buying products, availing services, or choosing who to follow, consumers
must attempt to learn more regarding what they are buying, availing, or choosing. It is critical to
learn what is truly true and when confronted with fresh information, it is necessary to employ
critical thinking (JoshS, 2021). Laws regarding deceptive and misleading advertising must be
exercised fairly and truthfully. Strengthening laws like this will not only help consumers but could
also encourage businesses to not consider false advertising.
JoshS (2021). Deceptive Advertisement In The Philippines. Retrieved from
https://medium.com/wireless-bidet/deceptive-advertisement-in-the-philippines-
85011e109de3
Rivera (2018). What Is Deceptive Advertising? Retrieved from https://www.legalmatch.com/law-
library/article/what-is-deceptive-advertising.html
Tuquero (2021). Red flag for 2022: Political lies go unchecked on YouTube showbiz channels.
Retrieved from https://www.rappler.com/nation/elections/political-lies-unchecked-
youtube-showbiz-channels-red-flag-candidates-2022/