Individual Assignment Subject: Intercultural Management
INDIVIDUAL ASSIGNMENT
Subject: Intercultural Management
IEMBA SBF.08
Student’s name : Le Thi Bich
ID : VN100…......
Date of completion : 05/10/2021
Topic:
“An Ideal Five Star Annual Training Program Designed for Intercultural
Management Focused on: Cross Cultural Understanding, Improved Job
Performance and Organizational and Individual Harmony.”
1
Individual Assignment Subject: Intercultural Management
CONTENT
2
Individual Assignment Subject: Intercultural Management
INTRODUCTION
Are you a member or leader of a diverse team? Your group has too many
differences, national differences, ethnic differences, language differences, religious
differences, customs differences.... You are feeling very confused and not sure how to
effectively manage such a diverse team? Then we will give you a universal key through
complete this training program.
This is an extremely attractive and practical ideal 5-star annual training program. It
is an enthusiastic result of the Vinfast training and cultural development team. This
training program was completed under the advice of Dr. Larry – who has 35 years of
teaching and management at universities in the US and around the world. A professor
with profound knowledge and extremely rich practical experience in the field of cross-
cultural management.
3
Individual Assignment Subject: Intercultural Management
We all realize that today the trend of globalization is taking place strongly, every
organization that wants to develop must integrate with the world, promote trade relations
with countries in the region and the world. gender. International trade involves all aspects
from the supply chain of raw materials, learning and applying modern science and
technology to production, expanding sales markets to attracting talents from all over the
world. In the world, integration has created a diverse cultural environment in
organizations.
In operation since 2018 to create a Vietnamese car brand, comparable to the
world's leading names, Vinfast has purchased German car manufacturing technology,
exclusive Italian design and recruited hundreds of talents in all related fields from around
the world to successfully carry out its mission. Therefore, after only half a year of
establishment, Vinfast has become a multicultural company, from countries, ethnicities,
languages, religions, ages... Recognizing the issue of multicultural management is
extremely necessary and urgent. The company's leaders soon built a training program
"Multi-Cultural Management". This is an annual training program provided to all
management levels of Vinfast. This program is also part of the project to develop the
management team, who row the Vinfast boat to 5 continents and 4 seas, bringing the
Vinfast car brand to the world.
As part of the management team development project, this is an ideal annual
training program, reaching 5-star standards in the training ladder system of Vinfast
Training Center and gaining attention. greatness of the corporation.
This annual training program will help Vinfast managers to integrate deeper and
faster, taking advantage of cultural diversity to create a unified and strong team.
Vinfast's ideal 5-star annual training program on Multicultural Management for
sure will be an engaging and rewarding training program that you will look forward to
participating in.
4
Individual Assignment Subject: Intercultural Management
TRAINING PROGRAM INFORMATION
1. What is An Ideal Five Star Annual Training Program?
Annual training program definition: is the training program is held every year. The
joiners of annual training course have to satisfy the training requirements.
Ideal definition: “Satisfying one’s conception of what is perfect; most suitable”
(Definition from Oxford languages)
Five-star: “(especially of a hotel or restaurant) given five stars in a grading system,
typically one in which this denotes the highest class or quality” (Definition from Oxford
languages)
So, what is “An Ideal five-star annual training program”: This is an annual
training program by the Company. A program is invested in both content and form. A
class program with engaging content, excellent logistics, and diverse innovative training
methods. A program that will make everyone want to participate. This is a training
program within the core management staff development project of Vinfast.
2. Why need to have “multicultural management” training program?
- Base on the globalization effects on the global economy, the multinational
company is setup more and more. So, each company is an intercultural
organization with a lot of benefits and challenges. Vinfast is a typical multicultural
organization, where there is diversity in terms of age, nationality, region, language.
- Because culture management plays a very important role in an organization.
- Due to the need for Vinfast to expand foreign trade to other countries, and expand
sales market in Australia, Europe, Americas.
3. Training program’s objects
- To understand about the cross cultural, intercultural management and the
important role of intercultural management in an organization.
5
Individual Assignment Subject: Intercultural Management
- To improve individuals’ intercultural competency to make them more versatile and
flexible workers
- To improve leadership skills, communication skills, teamwork skills in a global
intercultural management environment.
- To avoid conflicts in a global intercultural organization.
- To improve job performance and Organizational and Individual Harmony
4. Who is this training program for?
Management level of Vinfast company. Other cases as the requirement of Board of
Director or Company training policy.
5. Training method
An Ideal five-star training program will be delivered in an ideal five-star method.
A training program is like a journey to discount the cultural. Each module will be
organized at each Vinpearl Resort – the proud of VinGroup.
All
Therepeople
will from manager practical
be numerous to director level have
sessions where to participants
participate ascan
in practice
the Training
and
Policy for Vin
participate Factor. If anyone
in course-related can’t participate
activities. in this
To facilitate trainingfun
learning, program, thatshort
exercises, person has
video
to the reason with
presentations, smallapproval fromand
group work, Company
feedbackPresident. The completion of this program
will be used.
will be a part of individual KPI.
End of this program, the trainees need to complete a report about the training
program and design a training plan for your division or department.
6. Training requirement
6
Individual Assignment Subject: Intercultural Management
CHAPTER II. TRAINING CONTENT
This training program consists of 4 modules, focusing on cultural understanding,
improve job performance, improve organizational and individual harmony.
1. Cross-Cultural Management – Basic concepts
Overview
Cross-cultural management – basic concepts will provide you the necessary
knowledge about cross-cultural, you will know how much cultural importance in an
organization. You can self–evaluate diversity culture in your organization then have the
good intercultural strategic management.
Outline
- Role of cultural
- Global management concepts
- Globalization and Organization structures
- Cultural Dimensions
- Cultural Intelligence
7
Individual Assignment Subject: Intercultural Management
- Global strategic management
- Intercultural training
- Cultural Ethics
Group assignment
- Cultural interview: Evening, each group goes out and does some interviews with
some foreign customers to understand their country’s cultural and communication
notes (At least two countries) and present.
- Research the intercultural of Vinfast Company: analyzing intercultural at Vinfast.,
LLC. Though your evaluation to show out the benefit and challenge of Vinfast.
Each group will present and answer other group’s questions.
2. Effective Global leadership
Overview
The effective global leadership module will improve your global leadership skills
by helping you to understand the culture and its effects on working relationships. After
this module, you can determine what is the suitable working style to apply to your team.
Outline
- Leadership – basic concepts
8
Individual Assignment Subject: Intercultural Management
- Stereotypes and expectations of
leadership between cultures
- Managing Diverse Teams
- Negotiation and decision making
- Manage change and Conflict cross-
cultural management
- Motivation in an intercultural
environment
Group assignment
Can you lead a team? the leader of the group will receive a fee to cook a typical
dish of a country. The team leader is responsible for working with his group to decide
what to cook, how to assign tasks, and how to do it. This dish must not be duplicated with
other groups. After that, each group will have a presentation about their team's dish, and
the lessons learned from this activity.
3. Cross-cultural communication
Overview
9
Individual Assignment Subject: Intercultural Management
The more diverse the environment you work in, the more conflict you will
encounter in communication. This course will help you understand the impact of
multiculturalism on communication, and how to communicate effectively across cultures.
Outline
- Basic concepts
- Cross cultural communication barriers
- Low – context and High – context styles
- Communication styles across culture
- Strategy for effective cross - cultural communication
- Communication notes of some typical cultures.
Group assignment
Perform a short cross-cultural
drama: The teacher will give each team
some pictures. Each team will base on that to
makes up a drama relate to cross-cultural.
Then each group performs it. Other groups
base on their drama performance to find out
the story and problem.
4. Effective teamwork in the cross-cultural environment.
10
Individual Assignment Subject: Intercultural Management
Overview
This module is designed to strengthen global teamwork skills in a diverse
cultural environment, improve organizational and individual harmony
Outline
- Team mission and goals
- Interpersonal relations
- Global competencies
- Cross-culture team barriers and problems.
- Active listening skill
- Problem solving method
- Building trust relationships,
- Effective team building activity
Group assignment
11
Individual Assignment Subject: Intercultural Management
“Racing car” is the name of the group activity in this module. Each group will
be delivered the material to produce their paper car. This car can run. After finishing, all
teams will join a “racing car”. Then, a special prize will be granted to the winning
group.
CHAPTER III. TRAINING PLAN
No. Module Training date Training time Training place Activity
8:00 – 11:30
Lecture in Class
13:30 – 17:00
Café Talk: America
19:30-20:30
Sat: 12 Mar cultural
Vinpearl Ha - Discovery Ha Long
Cross Cultural
Long – Quang - Complete the interview
1 Management – 20:30 ~
Ninh province culture as a group’s
Basic Concepts
assignment
Lecture in Class (Group
8:00 – 11:30 assignment – Research
Sun: 13 Mar
intercultural of Vinfast
Company)
2 Effective Sat: 09 Apr 8:00 – 11:30 Vinpearl Da
Lecture in Class
Global 13:30 – 17:00 Nang – Da Nang
Leadership 19:30-20:30 City Café talk: Europe Cultural
20:30 ~ Discovery Da Nang
12
Individual Assignment Subject: Intercultural Management
Lecture in Class (Group
Sun: 10 Apr 8:30 – 11:30 assignment – Can you lead
a team)
8:00 – 11:30
Lecture on class
13:30 – 17:00
Sat: 07 May
19:30-20:30 Vinpearl Nha Café Talk: Asian cultural
Cross-Cultural
3 20:00 ~ Trang – Khanh Discovery Nha Trang
Communication
Hoa province Lecture in Class (Group
Sun: 08 May 8:00 – 11:30 assignment: Perform a
Cross cultural drama)
8:00 – 11:30
Lecture on class
13:30 – 17:00
Effective Sat: 11 Jun Café Talk: Global
19:30-20:30
teamwork in Vinpearl Phu challenge and Chance
4 the cross- 20:00 ~ Quoc – Kien Discovery Phu Quoc
cultural Giang province Lecture in Class (Group
8:00 – 11:30
environment assignment: Racing car)
Sun: 12 Jun
13:30 – 17:00 Lecture on class
18:00 – 21:00 Gala Dinner
13
Individual Assignment Subject: Intercultural Management
PARTICIPAINT PROFILES
1. Nguyen Thi Quynh Chi
- Gender: Female
- Age: 46
- Nationality: Vietnamese
- Education background: Akamai University (MBA)
- Title: Back Office Director
- Experience: She has had over 15 years working in multinational companies
with some positions like HR Directors, Advisor, the latest position before
joining Vinfast was HR Asian Area Manager of ABB Group.
2. Nguyen Thi Mai Nhung
- Gender: Female
- Age: 40
- Nationality: Vietnamese
- Education background: Foreign Trade University
- Title: HR Manager
- Experience: She has had over 10 years working in foreign companies with
some positions like HR Business Partner, HR Manager, the latest position as
HR Manager of LG Electronics Vietnam.
3. Andrew Thomas
- Gender: Male
- Age: 65
- Nationality: British
- Education background: University of Chicago
- Title: Quality Director
- Experience: He has had over 25 years working in the automobile industry in
England and America. He is an expert in automobile engineering and special in
material quality, operation quality. His latest position is operation quality
14
Individual Assignment Subject: Intercultural Management
Director of GM Vietnam.
4. Sung Tae Chun
- Gender: Male
- Age: 45
- Nationality: Korean
- Education background: Hanyang University
- Title: Supplier Quality Manager
- Experience: He has had over 17 years working in the automobile industry in
Korea. He is an expert in quality control, audit supplier quality. His latest
position is Supplier Quality Senior Manager of Hyundai Motor Company in
South Korea.
5. Nguyen Trung Hieu
- Gender: Male
- Age: 42
- Nationality: Vietnamese
- Education background: University of California
- Title: Quality Assurance Manager
Experience: He has had over 10 years working in Toyota Vietnam. He has had
a lot of experience in problem solving quality problems and he also joined
many quality development projects at Toyota. His latest position is Quality
Assurance Manager at Toyota Vietnam.
6. Jacob Jansen
- Gender: Male
- Age: 32
- Nationality: Australian
- Education background: Melbourne Technology University
- Title: IT Manager
- Experience: He has had over 10 years working in the IT field. He is very strong
15
Individual Assignment Subject: Intercultural Management
in operation technology and production engineering support, MES…. His latest
position is IT Manager at GM Vietnam.
7. Alison John Rose
- Gender: Female
- Age: 43
- Nationality: Australian
- Education background: Princeton University
- Title: Planning Manager
- Experience: She has had over 20 years working in global companies, and over
10 years in the production planning field. …. Her latest position as Planning
supervisor at Toyota Australia.
8. Nathalie Rochet
- Gender: Female
- Age: 50
- Nationality: French
- Education background: The University of Manchester
- Title: Supply Chain Director
- Experience: She has had over 20 years working in Ford Motor Company, and
over 10 years in Supply Chain management. …. Her latest position as Logistic
Manager at Ford Vietnam.
9. Tran Hoai Linh
- Gender: Male
- Age: 35
- Nationality: Vietnamese
- Education background: Hanoi of Science and Technology University.
- Title: Purchasing Manager
- Experience: 5 years working at purchasing division at LG Display Vietnam, 6
years working at purchasing division at GE Vietnam. Before joining Vinfast,
16
Individual Assignment Subject: Intercultural Management
he was keeping the purchasing manager at GE Vietnam.
10. Mark Joseph
- Gender: Male
- Age: 39
- Nationality: British
- Education background: Harvard University
- Title: Manufacturing Director
- Experience: Over 13 years working at GM Vietnam with some positions such
as production manager, engineering manager. And his latest position before
becoming Vinfaster was Manufacturing Director.
11. Nguyen Van Nhat
- Gender: Male
- Age: 44
- Nationality: Vietnamese
- Education background: Hanoi University of Science and Technology
- Title: Production Manager
- Experience: 20 years working in some multinational companies such as Ford
Vietnam, Laurelton Diamond Vietnam. He has a lot of experience in technical,
production, and project development. He used to keep the production manager
position at Ford and Technical General Director at Laurelton Diamond
Vietnam.
12. Nguyen Van Khang
- Gender: Male
- Age: 42
- Nationality: Vietnamese
- Education background: National University of Singapore
- Title: R&D Manager
- Experience: He has had over 16 years of working experience in global
17
Individual Assignment Subject: Intercultural Management
companies and multination companies. He used to work at Toyota Australia
and GM Vietnam. The latest position was R&D general manager at GM
Vietnam.
13. Dinh Thi Chi Mai
- Gender: Finance Director
- Age: 36
- Nationality: Vietnamese
- Education background: Foreign Trade University (MBA)
- Title: Financial Manager
- Experience: She has had over 10 years working in finance and audit. She used
to work in some companies such as Deloitte Vietnam, Vinsmart Company
(belong to Vingroup also). Her latest position before moving to Vinfast was
accounting manager of Vinsmart.
14. Nguyen Thi Huong Giang
- Gender: Female
- Age: 45
- Nationality: Vietnamese
- Education background: RMIT University
- Title: Sales and Marketing Manager
- Experience: She has had over 10 years working in Vingroup with many
positions such as sales manager, marketing director, customer service
manager… She has a lot of experience in sales & marketing management.
During her working time at Vingroup, she has had the big contribution for the
development of Vingroup.
15. Michael Thomas Lloyd
- Gender: Male
- Age: 47
- Nationality: German
18
Individual Assignment Subject: Intercultural Management
- Education background: Tsinghua University
- Title: Project Manager
- Experience: He used to keep the Asian project manager of General Motor.
16. Luu Thanh Phuong
- Gender: Female
- Age: 30
- Nationality: Vietnamese
- Education background: Hanoi University
- Title: General Affair Manager
- Experience: She has had almost seven years of experience in some foreign
companies. Her latest position before joining Vinfast was General affair
Manager at Uniden Vietnam.
17. Abilash Subramani
- Gender: Male
- Age: 33
- Nationality: Indian
- Education background: Vidyalaya Polytechnic College
- Title: Production Engineering Manager
- Experience: He has had 10 years of experience in the engineering field. He
used to work at Satyam Venture, Hirotec India. And, his latest position was PE
manager at GM Vietnam.
18. Dinh Van Thanh
- Gender: Male
- Age: 62
- Nationality: Vietnamese
- Education background: Hanoi National University
- Title: EHS Manager
- Experience: He has had over 25 years of working experience in EHS fields. He
19
Individual Assignment Subject: Intercultural Management
used to keep the EHS Manager at Lixil Inax Vietnam, EHS Director at
Bridgestone Vietnam.
19. Dang Xuan Dat
- Gender: Male
- Age: 39
- Nationality: Vietnamese
- Education background: Foreign Trade University
- Title: Logistic Manager
- Experience: He has had 15 years of working experience in supply chain fields
in Korean Company, Japanese Company, British Company and has over 7
years at Logistic manager position.
20. Nguyen Thi Thuy Linh
- Gender: Male
- Age: 39
- Nationality: Vietnamese
- Education Background: Hanoi Commerce University
- Title: After sales Manager
- Experience: she has 5 years of experience working in the customer service
department, 6 years of experience working in the international sales at Massan
Group, 4 years of experience working as an After sales manager at Vincom
retail company (belong to Vingroup).
EXPECTED TRAINING OUTCOMES
20
Individual Assignment Subject: Intercultural Management
For each module
Cross Cultural - Basic concepts
- Learner will get an integrative understanding of culture and cross-culture. How it
impacts on making the decision, strategy…
- Be aware of globalization’s opportunities and challenges and how to take the chance
and how to overcome the challenges.
- Incorporate theories, concepts to build up their models relevant and management
strategy
Effective global leadership
- Identify leadership styles and determine the leadership style that best suits the
situation.
- Incorporate knowledge and practical characteristics of the team to have an effective
management method
- Recognize cultural conflicts and know how to manage these conflicts.
- Base on the knowledge of module, the learners have a good method of making
decision in leading a diverse team.
- Know how to motivate team members to use the difference in culture to become their
strong points.
Cross cultural communication
- Be aware of barriers in cross-cultural communication, ways to overcome them.
- Identify different communication styles and can adjust their communication skills
flexibly
- Implement effective cross-cultural communication strategies
Effective teamwork in cross cultural environment
- Learners are aware of the relationship between group members, the barriers that
prevent the group from working effectively. From there, there are methods to improve
and promote work performance.
21
Individual Assignment Subject: Intercultural Management
- Learners become an active listener, applying the learned knowledge to build trusting
relationships in the team.
- Organize activities that engage team members effectively
For annual training program
- Learner will demonstrate an integrative understanding of intercultural management.
Therefore, will have an effective cross cultural management strategy.
- Learner will know how to improve individuals’ intercultural competency to make them
more versatile and flexible workers
- Learner will know to apply the knowledge and skills to work better in a global
intercultural management environment.
- Learner can identify the main issues of an intercultural environment. Then, they can
apply effectively solving problems skills and decision-making skills in management.
CONCLUSION
22
Individual Assignment Subject: Intercultural Management
The ideal 5-star annual training program designed for cross-cultural management is
a combination of theory and practice. The program content consists of 4 classroom
learning modules combined with group activities to help learners better grasp knowledge
and have methods to apply in practice.
This is a program that provides learners with integrated knowledge related to
culture, cross-cultural management as well as the necessary skills at work to manage
multicultural effectively. Thereby improving work performance, improving the harmony
of each individual in a diverse team, promoting teamwork.
The acquisition of knowledge, skills and lessons from real-life experiences that the
course brings, that is the universal key. The key that we talked about in the introduction
to help you through the doors that you are facing when working in a multicultural
organization.
At the end of the course, the key has been given to you, but how to use this
universal key, how to open the doors will be up to you!
REFERENCES
23
Individual Assignment Subject: Intercultural Management
Power Point Lecture sources
1. Dr. Larry Richard Williams. “Intercultural Management”. Presented at the EMBA
program of PGSM, Sep 2021.
Books (Text books) sources
2. K.Praveen Parboteeah, John B. Cullen. Strategic International Management. 5th ed.
International Edition. South – Western Cengage Learning.
Website sources
3. Skillcamp. “Cross cultural communication”.
(https://www.skillscamp.co/Cross-Cultural-Communication/).
4. The University of Newcastle Australia. “Cross Cultural Management”
(https://www.newcastle.edu.au/course/GSBS6009)
5. Aztech. “Culture intelligence: A to Z of Best Practiecs”
(https://aztechtraining.com/course/cultural-intelligence-a-to-z-of-best-practices)
24
