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Marketing Analytics Assignment 1

The document is an exploratory data analysis report on a goods dataset using Python. It contains the following: 1) Imports necessary libraries and reads in the goods CSV file. 2) Prints the dataset description, head, and data types to get an overview of the data. 3) Plots histograms, boxplots, and pairplots to visualize the distribution and relationships of variables. 4) Plots a countplot of price to examine its distribution and a heatmap of the correlation matrix to identify correlated variables.

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Sai Pavan
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229 views6 pages

Marketing Analytics Assignment 1

The document is an exploratory data analysis report on a goods dataset using Python. It contains the following: 1) Imports necessary libraries and reads in the goods CSV file. 2) Prints the dataset description, head, and data types to get an overview of the data. 3) Plots histograms, boxplots, and pairplots to visualize the distribution and relationships of variables. 4) Plots a countplot of price to examine its distribution and a heatmap of the correlation matrix to identify correlated variables.

Uploaded by

Sai Pavan
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PDF, TXT or read online on Scribd
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CMS Business School MBA 2022-24

Course: Marketing Analytics Code: 21MBADSE433


Semester-3 BLOCK – 1
(Tick in the box)

CIA-1: Individual Report

Topic of the Assignment: EDA using python – GOODS

Group
S. No. Name (in Caps only) USN Signature
No.

TEJA SAI PAVAN


1 22MBAR0423
SURAGOWNI

Date of Submission: 13-09-23


Submitted to Dr. AVINASH RANA
Marketing Analytics

Conducting exploratory data analysis using tables, plots, and


descriptive statistics.

import pandas as pd
import matplotlib.pyplot as plt
import seaborn as sns
df = pd.read_csv('/content/Goods.csv')
print(df.head())
print(df.describe())
print(df.info())
df.hist(figsize=(12, 8))
plt.show()
sns.boxplot(data=df)
plt.show()
sns.pairplot(df)
plt.show()
sns.countplot(x='Price', data=df)
plt.show()
corr_matrix = df.corr()
sns.heatmap(corr_matrix, annot=True, cmap='coolwarm')
plt.show()
OUTPUT: -
ProductID CompanyID ProductType Price Unit Color \
0 5001 BAC200 Seesaw 1,394.00 Each Yellow
1 5003 AND225 Small picnic table 830 Each Green
2 5004 AND225 Large picnic table 990 Each Blue
3 5006 BAC200 Spiderweb climber 1,722.00 Each Green
4 5008 AND225 Small round table 575 Each Red

Material Size Weight Discount


0 Powder-coated steel 1.5 x 9 feet 112.0 No
1 Powder-coated steel 7 x 6 feet 299.0 No
2 Powder-coated steel 9 x 6 feet 357.0 No
3 Powder-coated steel 84 x 84 inches 146.0 No
4 Powder-coated steel 5 feet diameter 213.0 No
ProductID Weight
count 62.000000 30.000000
mean 5263.870968 399.900000
std 210.520314 591.957148
min 5001.000000 17.000000
25% 5031.750000 60.750000
50% 5229.000000 186.000000
75% 5401.750000 362.250000
max 5628.000000 2100.000000
<class 'pandas.core.frame.DataFrame'>
RangeIndex: 62 entries, 0 to 61
Data columns (total 10 columns):
# Column Non-Null Count Dtype
--- ------ -------------- -----
0 ProductID 62 non-null int64
1 CompanyID 62 non-null object
2 ProductType 62 non-null object
3 Price 62 non-null object
4 Unit 62 non-null object
5 Color 46 non-null object
6 Material 52 non-null object
7 Size 49 non-null object
8 Weight 30 non-null float64
9 Discount 62 non-null object
dtypes: float64(1), int64(1), object(8)
memory usage: 5.0+ KB
None
<ipython-input-13-21ee30c3803a>:16: FutureWarning: The default value of
numeric_only in DataFrame.corr is deprecated. In a future version, it will default
to False. Select only valid columns or specify the value of numeric_only to silence
this warning.
corr_matrix = df.corr()

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