TH2107
TASK PERFORMANCE (100 POINTS)
Instructions:
1. Read and analyze the following article.
Tourism and COVID-19
The COVID-19 crisis is an opportunity to rethink how tourism interacts with societies, other economic
sectors, natural resources, and ecosystems, measure and manage it better, ensure a fair distribution of
its benefits, and advance the transition toward a carbon-neutral and resilient tourism economy.
TOURISM AND COVID-19 – UNPRECEDENTED
ECONOMIC IMPACTS
Tourism is one of the world’s major economic
sectors. It is the third-largest export category
(after fuel and chemicals) and in 2019
accounted for 7% of global trade.
For some countries, it can represent over 20% of their Gross Domestic Product (GDP) and, overall,
it is the third largest export sector of the global economy.
Tourism is one of the sectors most affected by the COVID-19 pandemic, impacting economies,
livelihoods, public services, and opportunities on all continents. As a result, all parts of its vast
value chain have been affected.
MASSIVE IMPACT ON LIVELIHOODS
Tourism supports one in 10 jobs and provides livelihoods for many millions more in
developing and developed economies.
As many as 100 million direct tourism jobs are at risk, in addition to sectors associated with
tourism such as labor-intensive accommodation and food services industries that employ
144 million workers worldwide. Small businesses (which shoulder 80% of global tourism) are
particularly vulnerable.
In addition, the community quarantines and travel bans implemented are currently one of
the hurdles that tourism-related businesses are facing.
PRESERVING THE PLANET - MITIGATING IMPACTS ON NATURE AND CULTURE
The sudden fall in tourism cuts off funding for biodiversity conservation. Some 7% of world
tourism relates to wildlife, a segment growing by 3% annually.
The plummet of tourism activities also puts jobs at risk and has already led to a rise in
poaching, looting, and bush meat consumption, partly due to the decreased presence of
tourists and staff.
For instance, many intangible cultural heritage practices such as traditional festivals and
gatherings have been halted or postponed, and with the closure of markets for handicrafts,
products, and other goods, indigenous women’s revenues have been particularly impacted.
90% of countries have closed World Heritage Sites, with immense socio-economic
consequences for communities reliant on tourism. Further, 90% of museums closed, and
13% may never reopen.
Reference:
World Tourism Organization (UNWTO). (n.d.). Secretary-General’s Policy Brief on Tourism and
COVID-19. Retrieved May 21, 2021, from https://www.unwto.org/tourism-and-covid-19-
unprecedented-economic-impacts
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2. After being grouped by your teacher, choose a facilitator to lead the discussion and to ensure the
participation of everyone in achieving this task.
3. Visit the website (https://www.unwto.org) of the United Nations World Tourism Organization for
additional information regarding the Tourism and COVID-19 topic. You may also check on other
relevant websites for more information.
4. Select a tourism organization from the discussion where you want to be members of, and
summarize the objectives of such an organization.
5. Respond to the following discussion questions:
What is your reaction upon analyzing the article? Explain in length.
What would be your proposal for the current issues that tourism faces (as discussed in the
article on Page 1) to enable businesses to recover?
How are you going to implement it? Discuss this in the form of an action plan.
6. Use the template provided on Pages 3-4 of this document and place your output on a short bond
paper with the formatting below. You may also recreate the template for easier editing.
Font and size: Calibri, 11
Spacing: Single
Margin: 1” all sides
7. Create a PowerPoint presentation of your output for reporting in class on Week 4. You will be given
10 minutes to present your output with the class, including questioning.
8. Your output and performance will be evaluated using the following rubric:
CRITERIA PERFORMANCE INDICATORS POINTS SCORE
Content The content is insightful, with complete supporting details. 20
The proposal is feasible and relevant to the discussed issues. 20
Organizatio The output is organized, easy to understand, and followed the 10
n prescribed formatting.
The presenters spoke clearly and audibly. 20
Presentation The presenters were able to respond correctly to questions asked by 30
the audience.
TOTAL 100
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Group Number: Section: BSHM - 105
Members:
Osillios, Mark Justine
Picat, Warren
Suñga, John Adhrean
Cualteros, Jhandel
Abayan, Jc
Yap, Riza
Aurellano, Jesus
Arpilleda, Krizha
Tourism
Organization: Association of Southeast Asian Nation (ASEAN)
Objectives:
ASEAN serves as a forum for member states to work together on
various political, economic, social, and environmental challenges, with the
goal of promoting regional cooperation and improving the well-being of the
people in Southeast Asia.
What is your reaction upon analyzing the article?
The response to COVID-19 has evolved over time. Different countries have had varying levels of
success in managing the virus, depending on factors like healthcare infrastructure, government policies,
and public compliance with safety measures.
Proposal:
Launch region-wide public awareness campaigns emphasizing the importance of;
Vaccination
Mask-wearing
Social distancing
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Action Plan:
Training Workshops
Organize virtual workshops and training sessions for healthcare workers on pandemic response,
including critical care and vaccination.
Awareness campaigns
Develop region-wide public awareness campaigns on COVID-19 prevention, vaccination, and safe
practices.
Data Sharing Platform.
Develop a secure online platform for member states to share pandemic related data, research,
and best practices.
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