PSY 305 – Cognitive Psychology                   Cocktail Party Effect – aka Cognitive Party Effect;
ability to focus on one of many voices; one of the most
                      Chapter 1:
                                                            striking phenomena in cognitive psychology
  Introduction to Cognitive                                      PROCESS OF THEORY DEVELOPMENT
         Psychology                                                  The progression of ideas often involves a
                                                            dialectic.
Psychology – study of human mind and behavior;              Dialectic – developmental process where ideas evolve
cognitive psychology - mental processes: ½ of               over time through a pattern of transformation.
psychology; used in
   ▪    Clinical – thought processes of clients                                Theory is proposed
                                                                          (Theory – A statement of belief)
   ▪    Industrial – deals with perception; language,
        colors and everything that makes people feel at
        home                                                                   An antithesis emerges
   ▪    Educational – counselor & teacher; helps                          (Antithesis – counters the thesis)
        students have good study habits
   ▪    Social – social issues are changing; social
        analyst; understanding elections                               A synthesis integrates the viewpoints
Cognitive Processes – consciously taking place in our                     (synthesis – combines the two)
minds; perceive, processes, remember and think about it.
Isip (nagdedecide), kokote (common sense), utak                     PHILOSOPHICAL ANTECEDENTS OF
(intelligence) = mental processes or cognition.                             PSYCHOLOGY
                                                                                      Psychology
Cognitive Psychology – study of how we perceive,
learn, remember, and think about information.
   ▪    study how people perceive shapes
   ▪    why we learn language
   ▪    relate learning and intelligence and how to apply
        it                                                      Science                Physiology              Medicine
Note: We are aware of our thoughts but not what’s
happening in our minds
                                                            Philosophy – “love of wisdom”; seeks to understand the
                                                            general nature of many aspects of the world through
Cognition – all processes by which the sensory input is
                                                            introspection; foundation of science and psychology
transformed, elaborated, stored, recovered and used.
                                                                ▪    Introspection – examination of inner ideas and
   ▪    concerned even when they operate in the absence
                                                                     experiences; intro: “inward, within” and spect,
        of relevant stimulation, as in images of
                                                                     “look”
        hallucination.
Mind – intellectual or rational faculty in humans;
                                                            Physiology – scientific study of life-sustaining functions
creates the control of mental functions; creates
                                                            in living matter through empirical (observation-based)
representation of the world
                                                            methods.
             RATIONALISM VS EMPIRICISM
          RATIONALISM                   EMPIRICISM             Functionalism – seek to understand to what people do
                 Plato                     Aristotle           and why they do it; important to understand the function
 ▪       Route to knowledge is    ▪   Knowledge is acquired    – how and why mental processes operate
         through thinking and         through experience and
         logical analysis             observation
 ▪       Does not need            ▪   Design experiments and
         experiments                  conducts studies            ▪     Focus: processes of thought rather than its
 ▪       Appeal to reason –       ▪   Acquire knowledge via             contents
         source of knowledge or       empirical evidence
         justification
                                                                        Structuralism                Functionalism
 ▪       Important for theory     ▪   Leads to empirical
                                                                      Wundt and Titchener                James
         development                  investigations
                                                                           (Thesis)                   (Anti-thesis)
Rene Descartes – rationalist; “I think, therefore I am”;
introspective & reflective method > empirical methods;                               Associationism
proof of existence: thinking and doubting; thesis                               Ebbinghaus and Thorndike
                                                                                       (Synthesis)
     ▪     believed that senses can be deceptive and
           unreliable
John Locke – empiricist; tabula rasa “blank slate” –
humans are born without knowledge → seek knowledge             Associationism – how elements can become associated
through empirical observation; anti-thesis                     to another to result in a form of learning.
     ▪     believed that there are no innate ideas; life and
           experience – key to acquiring knowledge             Associations may result from:
Immanuel Kant – synthesis: both rationalism and                   ▪     Contiguity – things that tend to occur together at
empiricism must work together inquest of truth                          the same time
                                                                  ▪     Similarity – things with similar features or
           Psychological Origins                                  ▪
                                                                        properties
                                                                        Contrast – things that are opposite or show
                                                                        polarities
             OF COGNITIVE PSYCHOLOGY
                                                               Herman Ebbinghaus – first experimenter to apply
                                                               associationist principles; studied how people learn and
Structuralism – seek to understand the structure of the        remember material through rehearsal
mind (configuration of elements); and its perceptions by
                                                               Edward Lee Thorndike – studied how the role of
analyzing into their constituent components (affection,
                                                               satisfaction is key to forming associations
attention, memory, sensation, etc.)
                                                               Behaviorism – extreme associationism; focused on the
     ▪     Focus: deconstruct the mind into its elementary
                                                               relation between observable behavior and stimuli.
           components; understand how those work together
Wilhelm Wundt – founder of structuralism; focus:
nature of consciousness; believed psychological                Proponents of Behaviorism
processes can be broken down to mental elements.
                                                                  ▪     John Watson – father of radical behaviorism;
        Consciousness can be divided into two things:                   Little Albert Experiment
basic sensations and basic feelings.                              ▪     B.F. Skinner – operant conditioning; rewards &
                                                                        punishments
Note: Mental images does not guarantee a mental activity
                                                                  ▪     Ivan Pavlov – classical conditioning;
                                                                        unconditioned and conditioned stimulus
                                                            Hermann Ebbinghaus – theory of forgetting -
                                                            determines the nature of memory and forgetting; used
Gestalt Psychology – “the whole is more than the sum of
                                                            quantitative measure in measuring memory
its parts”; understanding psychological phenomena as
organized, structured whole.                                   ▪   studied how rapidly an information is learned and
                                                                   how it is lost overtime
        Emergence of Cognitive
             Psychology
        During early 1800, most people believe it is not
possible to study the mind because it cannot be measured.
                                                                          Forgetting or Savings Curve
                                                                                SUMMARY
Franciscus Donders – conducted the Mental
Chronometry experiment; attempted to discover “how
long it takes for someone to make a decision”
    ▪   Determine simple reaction time (only one
        option) and choice reaction time (more than one)            COGNITION OR INTELLIGENCE
    ▪   Measured the mind by the means of the time or
        behavioral response - how the participants          Three Stratums of Intelligence – by John Harrold;
        responded                                           intelligence has three stratums
    ▪   more choices = longer time required for decision-      1. Stratum I – specific cognitive abilities
        making                                                    (reasoning, spelling)
Conclusion: People can manifest their decision-making          2. Stratum II – broad ability; crystalized
skills through a simple response (first emergence)                (accumulated over time) or fluid intelligence
                                                               3. Stratum III – single general intelligence;
                                                                  denoted as small letter “g”
Wilhelm Wundt – wanted to make a periodical table of
the mind; structuralism + analytic                          Theory of Multiple Intelligence – by Howard Gardner;
                                                            independent and not-unitary construct; different
    ▪   Analytic Introspection – a technique which
                                                            intelligences do not depend on one another
        involves description of experiences and thought
        processes in response to stimuli
                                                            Triarchic Theory of Intelligence – by Robert J.
                                                            Sternberg; extent of our intelligence work together
   ▪    Creative – creation of noble ideas (create, invent,
        discover, imagine, suppose, predict)                          DOMAIN GENERALLY vs DOMAIN
   ▪    Practical – implementation an application of                            SPECIFICALLY
                                                               explore which processes might be domain-general and
        knowledge (apply, use, put to practice,
                                                                         which might be domain-specific
        implement)
   ▪    Analytic – analysis and evaluation of thoughts              VALIDITY OF CAUSAL INFERENCES vs
        (analyze, critique, judge, assess, compare &                        ECOLOGICAL VALIDITY
        contrast)                                                combine a variety of methods, including laboratory
                                                              methods and more naturalistic ones, so as to converge on
  Metacomponents of Triarchic Theory of Intelligence           findings that hold up, regardless of the method of study.
   ▪    Higher order process – you plan, monitor,                APPLIED RESEARCH vs BASIC RESEARCH
        evaluate                                               two kinds of research dialectically so that basic research
   ▪    Lower order process – you implement                     leads to applied research, which leads to further basic
        commands                                                                  research and so on.
   ▪    Knowledge Acquisition – used for solving                   BIOLOGICAL vs BEHAVIORAL METHODS
        problem                                                 try to synthesize biological and behavioral methods so
                                                              that we understand cognitive phenomena at multiple levels
                                                                                       of analysis
Fundamentals of Cognitive
      Psychology
1. Empirical data and theories – both important
2. Cognition – adaptive, but not always
3. Cognitive processes – interact with each other and
   with non-cognitive processes
4. Cognition need to be studied using variety of
   scientific methods.
       ▪ Standardization - important in lab
            experiment (same procedure)
       ▪ Psychobiological report - 360 degrees
            analysis of participants; all aspect
       ▪ Self-reports
       ▪ Case studies
       ▪ Naturalistic observation
       ▪ Artificial intelligence
       ▪ Computer aided researches
5. Basic research → applications; Applied Research →
   understanding
                     KEY THEMES
                 NATURE vs NURTURE
       explore how covariations and interactions in the
          environment adversely affect the genes
          RATIONALISM vs EMPIRICISM
 combine theory with empirical methods to learn the most
           we can about cognitive phenomena
               STRUCTURES vs PROCESS
       explore how mental processes operate on mental
                        structures