Jesus Moreno Jr
Sr. Creative Designer
Marketing professional with 20 years proven experience in designing, event planning, coordinating
marketing policies and programs, such as determining the demand for products and services
offered by a firm and its competitors in order to identify new potential customers.
[email protected]
PROFILE
• Morethan 6 years experience in Retail Industry under Marketing Department as a Senior Graphic
+966 56 966 5291 Designer and supervising 3 graphic designer.
Filipino October 1979 • More than twenty years working experience as Graphic Designer. 10 years in Senior level position.
• Extensive work experience as an artist in creative advertising, promotional and digital marketing,
Married shop window display, amusement park, garment factory & printed publications.
• Graphic supervisor & trainer in Manila & India.
linkedin.com/in/jesus-moreno-jr-2327a0119
• Degree in Bachelor of Fine Arts Major in Advertising Arts.
• High level of proficiency in latest graphic software such as Photoshop, Illustrator & InDesign.
• Basic working knowledge in Adobe Premiere Pro, Adobe After Effects, Final Cut Pro, CorelDraw and
Macromedia
• Can handle both PC & Mac platform.
SKILLS & CAPABILITIES
• Knowledgeable both in computer-aided designs & freehand drawings
MARKETING
Marketing Strategies
Marketing Campaigns CAREER OBJECTIVE AND QUALIFICATION
Brand Awareness
Presentation Skills I am looking for a Managerial Marketing / E-Marketing position that offers room for creativity and
Customer Focused the chance to join a growing & successful team with an exciting and ambitious company to utilize
Sales Orientated
my 20 years’ experience with highly visible management accountabilities eager to bring to your
CREATIVE ASPECTS firm ability to significantly increase growth, profitability, efficiencies, and shareholder value.
Brand Standards
Packaging Design
Advertising
Video Editing
Social Media Management
Digital Photography ACADEMIC QUALIFICATION
Bachelor Degree in Fine Arts - Major in Advertising Arts
Technological University of the Philippines 1998-2002
ONLINE PORTFOLIO
http://jonmorenojr.weebly.com
TRAINING AND CERTIFICATIONS
Cyber Security and Email Security Awareness Graphic Design Training
October 2023 - Riyadh Saudi Arabia August 2007 – AsecAsia Incorporated,
Muntinlupa City, Philippines
• Yellow Phone Book Advertising Media
NobleProg - Online Graphic Design Training
• Verizon Idearc Media & VYP (Valley
February & March - 2021 - Riyadh Saudi Arabia
SOFTWARES Yellow Pages)
• Adobe Premier Pro - 14 Hours
Expert • Graphic Techniques - 28 hours EC Square Advertising
April – May 2001 – Quezon City, Philippines
The Graphic & Publishing Seminars On-The-Job Training (OJT)
Basic April & June 2015 – AIM ACCEED Conference • Able to accomplished wide variety of
Center, Makati City, Philippines projects for advertising materials.
• The Adobe InDesign Styles & Pages Work Flow • Experienced methods in actual
• Guerrilla Graphic Design advertising field.
• Optimizing Adobe Photoshop, Illustrator &
InDesign as Imaging Tools
WORK EXPERIENCE
Senior Graphic Designer
AlJazera Markets Company Riyadh, KSA
June 2017 - Present
Achievement/Tasks
• Leading a team of 10 (Assistant Marketing Manager, Creative • Increase awareness about AlJazera and its services like the launch of
Director, Senior Graphic Designer, Junior Graphic Designer, 3 Visual the Home Delivery Service and Apps.
Designers, Photographer, Social Media Specialist and Data Analyst.)
• Guiding management of social media platforms and direct programs to
• Planning & implementing of the Marketing Strategy including improve social media reputation and recognition.
offline / online campaigns, events, and social media marketing.
• Provide advice, guidance and direction to the management to carry out
• Plan & coordinate with our market place partners for different major Marketing plans and procedures.
online promotional sales & marketing activities (Instashop, Tila,
• Coordinating with different departments in the company to implement
Nana, Khodar & More, Amazon, others).
strategy & achieve objectives.
• Planning & executing online sales and marketing (AlJazera Website
• Continuous analysis of competitive environment and consumer trends
& App.) in co-ordination with IT team.
• Managing the production of marketing materials, including weekly
• Implementing & organizing weekly marketing events.
brochure, posters, flyers, newsletters, banners, roll-ups, and different
• Generating revenue and income from Marketing Department by signage.
successfully making deals and tie ups with vendors to advertise in
• Successfully helped in opening four new stores in Riyadh since 2017.
the weekly brochure and join big marketing campaigns.
• Responsible for interior branding for all stores to match with the brand
• Working with the IT team to develop loyalty program.
standards. (Logo, Signages, Heades, Aisle Indicators, etc)
• Working closely with the company’s commercial team enabling
• Branding and designing different company trucks, vans, buses,
them to meet their objectives by providing them with appropriate
stationaries, brand standards manual and company profile.
tools, materials and presentations.
• Design and initiate gift card program.
• Successfully increased the customers footfall in AlJazera Markets
which is reflected on sales. • Coordinating with customer service, operations & purchasing dept to
handle customer inquiries and complaints.
• Ensuring that the Team implements the marketing KPI’s.
Weekly Offers New Products Launch
Success weekly offers in professional manner, in line with Developing and launching many private label brands of more than
the annual marketing agenda, influencing customers, 300 SKUs for the AlJazera which increasing the profit.
achieving sales and profit compared to last years.
Ecohome Home Essentials Fresh To Go
Store Openings
Successful opening of 4 branches since 2017 in cooperation Lilac Vosca BBQ Time
with other departments.
Reduced Expenses by Marketing Department
• Canceling outsourcing contracts & managing the tasks in-house.
• 50% reduction of the printing and distribution cost of the weekly
flyers by reaching more target audience through digital media
which are faster, more accurate & less cost.
• 20% reduction of the total marketing expenses in terms of
signages, price labels, posters, and promoters.
Income Generate
Social Media + Real Followers Transforming Marketing Weekly Flyers
Launched social media platform and reached the target Department into an income Income
Increase %
audiences with the lowest cost while providing content source for the company
distinct from all competitors. where the weekly flyer
contract policies &
112K 23K 19K procedures were updated.
Fans Followers Followers
1K 4K 2K 2018 2019 2020 2021 YTD
Followers Followers Followers
Sales and Customer Growth 2018 – 2021
New Advertising Channels 2021 YTD
Developed to increase the income of the company such as,
social media, led screens, holograms, and smart tv as well as 2020
trolley frames, rental signages and others.
2019
2018
2017
0 2 4 6 8 10 12 14 16 18
customer no. increase % sales growth %
Senior Graphic Designer – Regional Asia
Anytime Fitness Asia Taguig City, Philippines
July 2016 – March 2017
Achievement/Tasks
> Create design materials in strict adherence to the brand guidelines
> Responsible for the design materials for 6 countries (Philippines, China,
Malaysia, Singapore, Hong Kong and Taiwan)
> Processed marketing materials including promotional campaigns
(Posters, billboards, flyers, etc.)
> Develop social media campaign ads
> Coordinate directly with stakeholders on strategies for exclusive
marketing campaigns
> Supervised 1 graphic designer
Senior Graphic Designer
Fitness First Philippines Taguig City, Philippines
May 2010 – July 2016
Achievement/Tasks
> Processed all marketing materials for 18 clubs throughout the country.
> Responsible in developing marketing materials.
> Conceptualize wall graphics both indoor and outdoor.
> Coordinate production directly with suppliers.
> Accomplishment includes successful marketing campaign for
international events such as The Biggest Loser Asia Season 1 and 2.
Graphic Supervisor & Trainer
Asec Asia Incorporated Muntinlupa City, Philippines
August 2007 – March 2010
Achievement/Tasks
> Supervised 20 elite artists in producing a competitive and high end printed ads for US customers. Communicate with international managers to
create strategies to meet tight deadlines without compromising qualities.
> Trained and supervised 20 new artists which are the pioneer batch of Yellow Page Advertising Project in Coimbatore, India. Dealt with various
managers, to increase the creativity level of all new artists while learning the new project. Successfully accomplished the whole training within
the compressed given time.
> Trained and supervised more than 50 new artists for specific Yellow Page Advertising Project.
> Developed effective training materials and strategy to meet short period of training with large numbers of trainees.
> Able to create at least 250 high quality new print ads per month. Promoted as assistant supervisor within 6 months. Pioneer member of Spec
Ads Team that creates specialty ads to penetrate key markets in the US phone book industry.
Graphic Designer
Trion Incorporation Osaka, Japan
October 2004 – July 2007
Achievement/Tasks
> Create design materials in strict adherence to the brand guidelines
> Responsible for the design materials for 6 countries (Philippines, China,
Malaysia, Singapore, Hong Kong and Taiwan)
> Accomplishment includes logos & marketing materials. Developed ideas
into graphic prototypes with originality and ingenuity. Handled world’s
leading baseball glove brands such as Rawlings, Asics, Worth & Miken.
Creative Artist
Tom’s World Muntinlupa City, Philippines
October 2002 – September 2004
Achievement/Tasks
> Create design materials in strict adherence to the brand guidelines
> Responsible for the design materials for 6 countries (Philippines, China,
Malaysia, Singapore, Hong Kong and Taiwan)
> Part of the Creative Marketing Team, accomplished all the design
concepts of 3 main branches including promotional materials, window
display and machine paraphernalia. Accomplishment includes the
designing of the tokens, tickets & the unique token booth.
