OBJECTIVE OF FIELD VISIT

A field visit serves several objectives depending on the context and purpose. Here are some
common objectives of a field visit:

1. Data Collection and Observation: Field visits are often conducted to collect first-hand data,
observe specific phenomena, or gather information that cannot be obtained through secondary
sources. This is common in research, environmental studies, social surveys, etc.

2. Research and Analysis: Field visits are crucial for researchers to study real-life situations,
behaviors, and practices in the actual environment. This helps in generating accurate and reliable
data for analysis and further research.

3. Educational and Experiential Learning: Field visits are often organized for educational
purposes, allowing students to experience real-world applications of theoretical knowledge. It
enhances their understanding and practical skills.

4. Site Assessment and Feasibility Studies: Engineers, architects, and other professionals
conduct field visits to assess sites, determine feasibility, and gather essential information to plan
and design projects effectively.

5. Environmental Assessment and Monitoring:

Field visits are critical for evaluating the environmental impact of a particular project, activity, or
area. This helps in understanding potential environmental risks and taking necessary preventive
measures.

6. Community Engagement and Outreach:

Field visits facilitate interaction with the community, understanding their needs, concerns, and
gathering feedback.
NAME OF THE COMPANY : COTTON KING

2.
 COMPANY PROFILE

• This company was founded in 1995.

• It is a Private Limited.
• headquartered in Pune, Maharashtra. It specializes in manufacturing machinery and
equipment
• This clothing brand was launched in 1996 in Pune. It has over 140 stores in four Indian
states.
• The brand's products are made from 100% cotton and include formal wear for men.
• Here is some information about Cotton King Private Limited:
• It was incorporated on January 6, 1995.
• It ranks 341st in India and 68th in Maharashtra for its registered top line of business.
• Its registered office address is 4 BUTTE PATIL PLAZA NUL STOP, OFF KARVE.
• Here is some information about Cotton King:
• It was founded by Pradeep Marathe.
• It has over 140 stores in four Indian states.
• It has 16 competitors.

3.
 PRODUCT PROFILE
www.CottonKing.com, one can browse and - buy cotton shirts online, buy office wear cotton
shirts online, buy semi-formal cotton shirts online, buy slim fit cotton shirts online, buy casual
cotton shirts online, buy T Shirts online, buy cotton Jeans online and buy cotton Trousers
online. This covers almost all essential apparels that a working professional may need. Every
single online order that we receive is handled with utmost care. We ensure that the products
ordered online are packed properly and are dispatched within 24 working hours.

4.
 CUSTOMERS
Cotton king is consumed by all people rich to poor living in cities and villages thus it does mass
production and distribution of the project. It is a value for money project. They have large share
of cotton in Maharashtra.
www.CottonKing.com, one can browse and - buy cotton shirts online, buy office wear
cotton shirts online, buy semi-formal cotton shirts online, buy slim fit cotton shirts online, buy
casual cotton shirts online, buy T Shirts online, buy cotton Jeans online and buy cotton Trousers
online. This covers almost all essential apparels that a working professional may need. Every
single online order that we receive is handled with utmost care.
We ensure that the products ordered online are packed properly and are dispatched
within 24 working hours. www.CottonKing.com, one can browse and - buy cotton shirts online,
buy office wear cotton shirts online, buy semi-formal cotton shirts online, buy slim fit cotton shirts
online, buy casual cotton shirts online, buy T Shirts online, buy cotton Jeans online and buy cotton
Trousers online.
This covers almost all essential apparels that a working professional may need. Every
single online order that we receive is handled with utmost care. We ensure that the products
ordered online are packed properly and are dispatched within 24 working hours.

5.
MANFACTURING PROCESS

6.
Type Of Production System used by Textile industry The textile industry using the job- shop/ the
batch production. The Weaving process is characterised by long planning horizon and relatively
low speed of machine, very long setup time, very long production batches, and mixed order and
strong stock based production. On the contrary. The wrap making process is characterised by short
planning horizons and high speed of machines. Short setup times, small production batches and
only order based productions. The above phases pose the most complex production Scheduling
problems.

JOB-SHOP/Batch Production Technique:

In the job shop machinery used mostly general porpose to produce the goods. Highly skilled
labours is needed for this type of production system to handle and operate the machinery.
Production is characterised by processing or small batches of a large numbers of different products
most of which require a different set of sequenceof processing steps.

MANUFACTURING PROCESS OF TEXTILE INDUSTRY

Products are the goods and services produced and processed are facilities skills and technologies
used to produced them. Production function or operation function is the primary function of an
industrial enterprise, it is also known as conversion process or transformation process which
transforms one of the inputs into outputs which are useful for the consumers.

7.
 STRATEGIES
Our strategy is to create a strong presence in the existing markets before entering new geographies.
We are exploring Odisha and Rajasthan markets to enter by the next financial year,” said Koushik
Marathe, chief executive officer of Cottonking.
To support its expansion plan, the company has lined up Rs 3-4 crore investments over the
next one year, he said. As of now, Cottonking has invested Rs 15-20 crore in setting up its
manufacturing unit, designer team and also in its operations.
The men's ready-made garment segment is growing even in Tier II and Tier III cities, and on
average the market for ready-made garments is growing at 50 per cent year-on-year, he added.
Cottonking has two brands — Regalia (mid segment) and Royale (premium segment) — in its
portfolio, which are priced between Rs 595 and Rs 995.
• Creating a strong presence in existing markets before entering new ones.
• Offering clothes of the best quality.
• Making clothing available at a pragmatic price
• Expanding through various franchises
• Reacting to market changes swiftly
• Controlling costs
• Maintaining quality
• Running marketing campaigns in print, radio, or TV.

8.
 COMPETITORS

Uathayam is a part of the prestigious three-decade old company in Erode started in the year 2003.
Banking on the company's reputation for quality and service, the company launched its first
product, Uathayam dhotis.
From dhotis, we moved on to manufacturing and marketing of Uathayam white shirts for
the man on the move. The latest arrival in our line of men's products is the range of inner wear
which is soft, comfortable & trendy.
Of course, we are focused on our future products. We want to develop further and cover
newer markets. We want to do a lot more in terms of increasing our product range and delivering
quality and value to our customers, each and every time.

The Stiff Collar is a men's shirt company that combines classic style with modern comfort. The
company is inspired by the English and their stiff-upper-lipped attitude. The Stiff Collar offer
variety of collar styles, including: Button down,Mandarin,White twill cotton formal,Black 100
percent cotton.

9.
 OBSERVATION

Cotton king has best cotton fabrics they have best white shirt and different T-shirt variety they
used new technique they used more women worker then men this help for more women
empowerment and also used solar power to promote green energy.
Cotton cloth is known for its softhness,breathability and very sustainable but the environmental
impact can vary depending on factors such as farming practices etc.
• They had their own quality checking department
• No.of Employees 350 [75%] women precentage
• They have their own transport facility and distribution Channel
• The type of layout is product layout
• Huge Capital investment

10.
 CONCLUSION
After visiting Cotton King private limited company we came into conclusion that the
company is having the vast market nationally. They can create new oppurtunities
for17hemselves in the market to increase the size of their business in the market
The company produces 100% Cotton clothes only for men. i.e. Shirts, T-shirts, Trousers and
jeans.The company is a labour intensive company providing employment to almost 800
employees and helping them to earn a living.

11.
NAME OF THE COMPANY:NANDAN
 12.

COMPANY PROFILE
BARAMATI TALUKA SAHAKARI DOODH UTPADAK SANGH
MARYADIT,BARAMATI",recognized with its popular brand name ‘NANDAN‘ is a
cooperative milk union established on 1st December 1977. Since then achieved many land marks
in milk procurement, extension, animal health, cattle breeding, milk processing, product
manufacturing and marketing. The Doodh Sangh has high-tech dairy plant popularly known as
"Nandan Dairy" with 2.5 lakh liters per day milk handling capacity equipped with modern milk
packing unit and by-product unit at Malegoan Tal. Baramati.The Doodh Sangh is also supported
with 20,000 LPD milk chilling center at Nira Tal. Purandar.

For milk production enhancement in milk

shed area , the Doodh Sangh at present has organized 30 mobile veterinary A.I. routes supported
with state of art Cattle Feed Plant to produce 200 MT/day Cattle Feed expandable to 300
MT/day. To help the milk Producers and the society connected to us we have introduced an
outstanding service sector (Petrol Pump) to provide fuel for their vehicles utilized for the milk
business.
 13.

ORGANIZATION STRUCTURE

14.
 PRODUCT PROFILE
Nandan Dairy's products include:

Dairy Product(NANDAN Homogenized and Pasteurized Milk, NANDAN ...

Products * NADAN SUPREME PALLETES (8mm) * NADAN SILVER PALLETES (4mm) *
NANDAN GOLD(4mm) * NANDAN CALF STARTER. * NANDAN Chelated MINERAL
MIXTURE.
"Baramati Taluka Sahakari Doodh Utpadak Sangh Maryadit,Baramati ...
NANDAN SUPREME PALLETES (8mm)
NANDAN SILVER PALLETES (4mm)
NANDAN GOLD(4mm)
NANDAN CALF STARTER
NANDAN Chelated MINERAL

15.
 CUSTOMERS
Nanadan dairy products are in use in thousands of households in baramati
Nanadan Dairy products are consumed by people of age from 5yr onwards
Some products are used all over the year like Flavoured milk and
Some products are used mainly in summer like Ice-cream and Lassi
And maily products of Nanadan Dairy are consumed in baramati city
Thus it is mass production, mass distribution and mass promotion of Nanadan Dairy products in
Baramati

16.
 MANUFACTURING PROCESS
The "BARAMATI TALUKA SAHAKARI DOODH UTPADAK SANGH
MARYADIT", BARAMATI established on First December, 1977 under the Co-
operative Act, made a moderate beginning by collecting 500 liters milk per day from
10 societies. Most success stories have a humble beginning and so is with Baramati
Doodh Sangh,at present collecting 1.45 lack liters milk per day from 265 member
societies. The doodh Sangh play a vital role with its wide range of diary product in
market with its popular brand “NANDAN” .
PRESENT SET UP OF NANDAN DAIRY,MALEGOAN
Sr.No. Particulars Quantity
Milk Reception 1.00 Lakh LPD (Raw)
A Capacity 1.00 Lakh LPD (Chilled Milk)

Milk Process 1.00 Lakh LPD Expandable to

B
capacity 2.00 Lakh LPD

C Milk Packaging Line 0.50 Lakh LPD

Milk Storage
D 1.50 Lakh LPD
Capacity

Cold Storage for

E 0.50 Lakh LPD
Packed milk

Indigenous By-
F 1.50 KLPD
Products

• Shrikhand
• Amrakhand
• Paneer
• Curd(Dahi)
• Lassi
• Butter
Milk(Taak)

Present Product Mix :

 Average
Market
Sr.No Name FAT % SNF % Sales
Area
per Day
(Minimum) (Minimum)
Baramati
Toned
1 3.0 8.5 Pune
Milk
40,000 Lonavala
Special Liters Roha
2 Toned 3.5 8.5 Mumbai
Milk Aurangabad

Average Milk Procurement

Type Average Lowest Highest

Cow Milk 1.400 1.25 1.500

PRESENT SET UP OF NANDAN CATTLE FEED

FACTORY, MALEGOAN
Sr.No. Particulars Quantity
5000 MT
Raw Material Stores
A

200 MT Per
B Feed Process capacity
Day

300 MT Per
C Finished Good Stores
Day

D Packing Material Store(Gunny Bags) 75000 Bags

Disposable Packing Material Store

E 70000 Bags
(Gunny Bags)

F Products 1.50 KLPD

• NADAN SUPREME PALLETES 180 MT Per

(8mm) Day
• NADAN SILVER PALLETES
(4mm)
• NANDAN GOLD(4mm)
• NANDAN CALF STARTER
• NANDAN Chelated MINERAL
MIXTURE

19.
 STARTEGIES:

Product Strategy:
DESCRIPTION OF THE BUSINESS TARGET LOCATION:
One of the biggest Districts in Eastern Maharashtra and is at a confluence of Kannada, Marathi
andTelugu cultures.Solapur is a city with an array of small and medium scale industries. It has
been a leading center for cotton mills and power looms.PRODUCT DESCRIPTION: Good
Quality Milk Powder, internationally ratified, substitute for Babies, forChildren, adults, fortified
with Iron, Calcium and Vitamin A and Nutrition, incorporating as per WHO and Local Health
promotional authority technical guidelines,

POSITIONING:
Name of Product: NANDAN PURE DOODH POWDER: NANDAN SHUDH DUDH POWDER
Justification: The chief deity of the city is Shri Siddeshwar. Where a "Nandidhwaj" procession
on MakarSankranti fair is attended by millions of devotees.NANDAN is a locally acceptable
sounding name with connotations of Milk due to Nandi being associated with Baby Krishna.

20.
 COMPETITORS

to provide the best quality milk produce at the most competitive rates with a view to uplift each
and every member of the extended Chitale farmer family! His remarkable contribution to the
dairy industry earned him the unofficial tag as 'the Father of India's Dairy Industry' and we can
say that chitale is biggest competitors.

While Amul is a prominent and well-recognized name in the Indian dairy industry, it competes
with these and other regional dairy players to maintain its market share and consumer base.
Amul is not only a successful dairy brand but also an iconic example of the cooperative
movement's impact on agriculture and rural development in India

21.
 OBSERVATION

Milking Process: At a dairy farm, you may witness the milking process, which can be done by
hand or using automated milking machines.
Milk Storage: Dairy facilities usually have storage tanks or silos for collecting and storing raw
milk before processing.
Processing Equipment: In a dairy processing facility, you'll see various machines and equipment
for pasteurization, homogenization, and packaging of dairy products.
Product Storage: Processed dairy products are typically stored in refrigerated areas before
distribution.
Distribution: In some cases, you may observe the loading and distribution of dairy products to
retailers or consumers
Technology: Modern dairies often use technology for monitoring and optimizing various
processes, such as automated feeding systems or data analysis for animal health.
These observations can provide insight into the operation of a dairy and the efforts taken to
ensure the production of safe and high-quality dairy products.

22.
 CONCLUSION
conclusion, a dairy, whether it's a farm or a processing facility, plays a vital role in the
production of dairy products like milk, cheese, and yogurt. Observing a dairy operation reveals a
complex system that involves the care of dairy animals, milk extraction, processing, quality
control, and distribution. The adherence to strict hygiene and sanitation standards, as well as
regulatory compliance, is paramount in ensuring the safety and quality of dairy products.
Additionally, the use of technology and eco-friendly practices has become increasingly common
in modern dairy operations. A dairy operation is not only a place of production but also a
testament to the intersection of agriculture, technology, and food safety in meeting the demand
for dairy products in a sustainable and responsible manner.

23.
NAME OF THE COMPANY:MAPRO

24.
 COMPANY PROFILE

Located around the idyllic hill-town of Panchgani in Western India, Mapro Foods manufactures
Fruit Jams; Fruit beverage concentrates Crushes and Squashes: and Fruit Bars. With an annual
processing capacity of around 30 thousand MT, Mapro is a market leader in Western India.
Founded in 1959. The company has grown organically over the last five decades with sustained
profitability.
Mapro Foods Pvt Ltd is a Leader in the fruit Beverage and Fruit Jam market in Western India.
Set up as aFamily business over 45 years ago, it has earned a name for Quality and consistency.
Mapro products enjoy Premium Status in the Indian market. The Manufacturing facilities are
Certified ISO 9001:2000 and HACCP by BvQi. The Company has expanded capacity to now
produce 30000 MT of proccessedfrozen foods p. A. It is setting up a Frozen and Fresh Food
Distribution Chain inIndian Metros to service the fast growing Modern Organised Retail
Supermarketsbeing set up in India.Mapro Foods Pvt. Ltd is a fruit processing company. It was
founded by visionary Shri Kishore Vora. It came into existence in 1959 A. D. The company used
to produce jams from strawberries and raspberries when it was established but later it started
manufacturing various other products like crushes, squash, confectionaries. sweets, jellies and
many more products. The company is one of the leading companies in India. The Managing
Director of the company at present is Mayur Vora. The company is situated at Chesson Road.
Mahabaleshwar, Panchgani.
The plant is BVQI certified and provided with facility of state of art food park andcold storage
Mapro Foods Private Limited is the flat organization wheremanagement works along with their
technical and sales functionaries to achieve thevision and mission of MFPL.

Mapro is proud to take the responsibility of its employees. The employees are recognized for
their hard work and for their long service with awards. The families of the employees are a part
of all celebrations and the education of their children are encouraged and supported by Mapro.

25.
 PRODUCT PROFILE
Mapro is a well-known brand that produces a range of fruit-based products. Their product profile
includes items such as fruit jams, fruit syrups, fruit crushes, fruit bar syrups, and fruit candies.
Mapro is particularly famous for its fruit preserves and fruit-based products made from fresh and
natural ingredients. These products are often used as toppings, spreads, and flavorings in various
culinary applications. They are known for their high-quality and delicious flavors, making them
a popular choice for those who enjoy fruit-based products.
Product Name:
Mapro is a well-known Indian brand that specializes in the production of a wide range of fruit-
based products. Some of the key products in Mapro's portfolio include:
Fruit Jams and Crushes: Mapro offers a variety of fruit jams and crushes made from fresh fruits.
They are available in flavors like strawberry, mango, blueberry, and more.
Fruit Syrups: Mapro manufactures fruit syrups that can be used to make refreshing fruit-based
beverages and cocktails. These syrups come in various fruit flavors.
Fruit Bars and Chews: Mapro produces fruit bars and chews made from real fruit pulp. These are
popular as healthy snacks.
Fruit Preserves: Mapro's fruit preserves are made with the finest fruits and are perfect for
spreading on bread or using as a topping.
Fruit-based Chocolate Products: Mapro combines fruit and chocolate in products like chocolate-
covered strawberries, blueberries, and more

26.
 CUSTOMER
Mapro products have a wide and diverse customer base, as they cater to a broad spectrum of
consumers who appreciate fruit-based food and beverages. Here are some of the primary types of
customers who enjoy Mapro products:

1. Individuals and Families: Mapro products are popular among individuals and families who
love the taste of real fruit in their jams, syrups, and other food items. They are often used as
breakfast condiments, snacks, and dessert toppings.
2. Bakeries and Confectioneries: Many bakeries and confectionery shops use Mapro's fruit
preserves and fruit fillings as ingredients in pastries, cakes, and desserts.
3. Restaurants and Cafes: Restaurants and cafes often incorporate Mapro products into their
menus, using fruit syrups for beverages and desserts.
4. Health-Conscious Consumers: Mapro's fruit bars and chews are sought after by health-
conscious individuals who prefer snacks made from natural fruit ingredients.

27.
 MANUFACTURING PROCESS
The process given below is mainly for jams and jellies. There is not
much difference in the production processes of crushes, syrups, etc.
The ingredients must be added in carefully measured amounts. Ideally, they should be combined
in the following manner: 1% pectin, 65% sugar, and an acid concentration of pH 3.1. Too much
pectin will make the spread too hard, too much sugar will make it too sticky.
Inspection
When the fruit arrives at the plant, it is inspected for quality, using color, ripeness, and taste as
guides. Fruit that passes inspection is loaded into a funnel-shaped hopper that carries the fruit
into pipes for cleaning and crushing.
Cleaning, crushing, and chopping
. As the fruit travels through the pipes, a gentle water spray clears away surface dirt. Depending
on whether the finished product is to be jam or jelly, paddles push the fruit and or just its juice
through small holes, leaving stems and any other excess debris behind. Some fruits, such as
citrus and apples may be manually peeled, cored, sliced and diced. Cherries may be soaked and
then pitted before being crushed.
Pasteurizing the fruit
. The fruit and/or juice continues through another set of pipes to cooking vats. Here, it is heated
to just below the boiling point (212° F [100°C]) and then immediately chilled to just below
freezing (32° F [0 C]). This process, pasteurization, prevents spoilage. For jelly, the pulp is
forced through another set of small openings that holds back seeds and skin. It will often then be
passed through a dejuicer or filter. The juice or fruit is transferred to large refrigerated tanks and
then pumped to cooking kettles as needed.
Cooking the jam and jelly
• Premeasured amounts of fruit and/or juice, sugar, and pectin are blended in industrial cooking
kettles. The mixtures are usually cooked and cooled three times. If additional flavorings are to be
included, they are added at this point. When the mixture reaches the predetermined thickness and
sweetness, it is pumped to filling machines.

Filling the jars

• Pre-sterilized jars move along a conveyer belt as spouts positioned above pour premeasured
amounts of jam or jelly into them. Metal caps are then vacuumed sealed on top. The process of
filling the jars and vacuum packing them forces all of the air out of the jars further insuring the
sterility of the product.
28.
 Labeling and packaging

. The sealed jars are conveyed to a machine that affixes preprinted labels. According to law,
these labels must list truthful and specific information about the contents. The jars are then
packed into cartons for shipment. Depending on the size of the producer's operation, labeling and
packaging is either achieved mechanically or manually.

29.
 STRATEGIES

Mapro, as a food and beverage company, has employed various strategies to maintain and
expand its presence in the market. Some of the key strategies employed by Mapro include:
1. *Focus on Quality*: Mapro has built a reputation for using high-quality, natural ingredients in
its products. This focus on quality is a central strategy to attract and retain customers who seek
authentic fruit flavors.
2. *Diverse Product Portfolio*: Mapro offers a wide range of fruit-based products, including
jams, syrups, fruit bars, and more. This diverse product portfolio allows them to cater to different
consumer preferences and needs.
3. *Innovation*: To stay competitive, Mapro continually innovates by introducing new flavors
and product variations. This keeps the brand fresh and appealing to customers.
4. *Sustainability*: In line with growing environmental concerns, Mapro may have implemented
sustainability initiatives. This could involve responsible sourcing of ingredients, eco-friendly
packaging, or waste reduction efforts.
5. *Marketing and Promotion*: Mapro invests in marketing and promotional activities to create
brand awareness and reach a broader audience. This might include advertising campaigns, social
media engagement, and participating in food exhibitions and events.
6. *Distribution and Supply Chain*: Ensuring efficient distribution and a robust supply chain is
crucial. Mapro may employ strategies to ensure their products are widely available, both in
brick-and-mortar stores and through e-commerce platforms.
7. *Customer Engagement*: Maintaining a strong relationship with customers is vital. This
includes addressing customer feedback, offering loyalty programs, and engaging with consumers
through social media and other channels.
8. *Export and International Expansion*: Depending on their goals, Mapro may pursue
international markets, exporting their products to countries where there is a demand for high-
quality fruit-based products.
9. *Quality Control and Assurance*: Quality control is essential in the food industry. Mapro
likely has stringent quality control measures in place to ensure the consistency and safety of their
products.
10. *Community Involvement*: Mapro might engage in community and social responsibility
initiatives to build a positive brand image. This could involve supporting local farmers or
participating in community events.
 30.

COMPETITORS

Kissan is biggest competitor of mapro it has also same product like jams and sauce they are
famous in India it is Hindustani Unilever product and kissan name come for farmer of India .
There marketing team is great because there name itself is kissan which represent framers there
product are also squashes HUL is biggest competitors.

MALAS

This also is based on fruit product and also are famous for there jams and syrups they often used
by restaurant they sells they product with great marketing strategies like all other competitors
they also are like other brand
31.
 OBSERVATIONS
Mapro is known for its commitment to quality and authenticity. The brand is associated with
using real fruit ingredients in their products, which appeals to consumers looking for genuine
fruit flavors.
Mapro often uses attractive packaging for its products, which makes them suitable for gifting and
enhances their shelf appeal.
Mapro often uses attractive packaging for its products, which makes them suitable for gifting and
enhances their shelf appeal.
Mapro has a presence in various food exhibitions and events. They also use social media and
online marketing to engage with customers and create brand awareness.

32.
 CONCLUSION
Mapro is a well-established Indian brand known for its high-quality fruit-based products. With a
focus on authenticity, diversity, and innovation, the company has built a reputation for delivering
a wide range of fruit jams, syrups, bars, and other confectionery items. By prioritizing quality
and engaging with customers through marketing and promotional activities, Mapro has
successfully cultivated a loyal customer base. Moreover, potential sustainability initiatives and
community involvement contribute to a positive brand image.

33.
NAME OF THE COMPANY:RADHE SHYAM

34.
 COMPANY PROFILE
Radheysham Food Products is an ISO 9001-2008 Certified company founded and operated by
Mr. Vishal Lodha. Since its establishment in 1999, we have spread across several Indian regions
in Maharashtra, Karnataka, Andra Pradesh, Tamil Nadu, Gujrat, Rajasthan, etc.
Our manufacturing plant in Pune is operated on an area of 45 thousand sq. ft. At Sangli we have
a plant on a premise of 15 thousand sq. ft. Our manufacturing is also set-up at Kodad in Andra-
Pradesh on an area of 10 thousand sq. ft. We have our manufacturing plants in locations which
will benefit in the smooth flow of our material anywhere in India. To minimize our outsourcing
and reliability on various aspects we have incorporated sophisticated technology, packaging,
ware-housing and logistics as a part of our system. We strive at improving the quality of Pohas to
give value to our customers’ money. We give high emphasis on quality product, hygiene factors
and the taste of customers. Along with Poha production, we provide the facility of manufacturing
for Private Labels, assist in logistics across India and ware-housing for various food products.
We are an value based company and look forward to developing our business internationally.

35.
 PRODUCT PROFILE
Radhe Shyam Food Products is a manufacturer in Kothrud, Pune, India. They produce a variety
of food products, including:
• Breakfast Poha
• Chiwada Poha,
• Maka Poha.
• Upwas Poha
• Nylon Poha
• Patal Poha

Radhe Shyam Food Products' products are designed to suit different moods and occasions.

36.
 MANUFACTURING PROCESS
The manufacturing process of Radha Shyam Poha, like most poha (flattened rice) production,
typically involves the following steps:

1. *Cleaning and Sorting*: The process begins with raw rice. The rice grains are thoroughly
cleaned to remove dust, impurities, and foreign particles. They are then sorted to eliminate
damaged or discolored grains.
2. *Soaking*: The cleaned and sorted rice grains are soaked in water for a specific duration. This
soaking process allows the grains to absorb moisture, making them softer and easier to flatten.
3. *Draining*: After soaking, the rice is drained to remove excess water. The drained rice is
typically allowed to rest for a short period to achieve the desired moisture content.
4. *Roasting*: The soaked and drained rice is then roasted. This is a critical step in the poha-
making process. The rice is placed on a hot surface or in a roasting machine, where it's roasted
until it's partially cooked and its moisture content is reduced.
5. *Cooling*: The partially roasted rice is allowed to cool down. This helps in achieving the right
texture for the poha and prevents overcooking during flattening.
6. *Flattening*: The cooled, partially roasted rice is flattened using heavy rollers or machines.
This flattening process is what gives poha its characteristic thin, flattened appearance.
7. *Sifting*: The flattened rice is sifted to remove any remaining impurities or unevenly
flattened grains.
8. *Packaging*: The finished poha is packaged into various sizes and types (thick, thin, or nylon
poha, for example) and prepared for distribution.

It's important to note that the specific manufacturing process may vary from one brand to
another, and companies like Radha Shyam may have their unique variations and quality control
measures. Additionally, the quality of poha depends not only on the manufacturing process but
also on the quality of rice used.

37.
 STRATEGIES
1. *Quality Assurance*: Ensuring consistent quality in poha is crucial. Radhe Shyam Poha may
implement strict quality control measures throughout the production process to maintain the
highest product quality.
2. *Diverse Product Range*: Offering a range of poha varieties, such as thick poha, thin poha, or
nylon poha, can cater to different consumer preferences and market segments.
3. *Supply Chain Efficiency*: Managing an efficient supply chain to ensure timely availability
of products to retailers and consumers is essential.
4. *Branding and Marketing*: Building a strong brand presence through marketing and
advertising campaigns can help create brand recognition and trust among consumers.
5. *Market Expansion*: Exploring new markets, both geographically and through different
distribution channels, can help the company grow its market share.
6. *Customer Feedback and Adaptation*: Listening to customer feedback and adapting products
based on changing consumer preferences is a key strategy for staying competitive.
7. *Cost Management*: Efficient cost management and procurement of raw materials are
essential for maintaining competitive pricing and profitability.
8. *Sustainability and Responsible Sourcing*: As consumers become more conscious of
sustainability, Radhe Shyam Poha may consider sustainable sourcing of raw materials and
environmentally friendly packaging.
9. *Community Engagement*: Building positive relationships with local communities and
suppliers can enhance the brand's reputation.
10. *Export Opportunities*: Exploring export opportunities, especially in markets where there's a
demand for Indian food products, can be a growth strategy.

38.
 COMPETITORS

Tata sampann is huge company of poha and other manufacturing thing because of tata name
brand has it own reignition in market it also best strategies and is biggest competitors in market
of poha and other product

Kohinoor is also leading brand in india they also has best quality poha and other product they
focus on premium food and product they have best R&D team they are one of biggest
competitors.

39.
 OBSERVATION

1. *Cleaning and Sorting*: Raw rice grains are meticulously cleaned and sorted to remove any
impurities, dust, and damaged grains.
2. *Soaking*: The cleaned rice grains are soaked in water, allowing them to absorb moisture and
become softer.
3. *Draining*: After soaking, the excess water is drained, and the rice grains are allowed to rest
briefly.
4. *Roasting*: The partially cooked rice is roasted on a hot surface or in a roasting machine. This
process reduces the moisture content and partially cooks the rice.
5. *Cooling*: The roasted rice is spread out to cool, ensuring that it reaches the right texture for
flattening.
6. *Flattening*: The cooled, partially roasted rice is passed through heavy rollers or machines to
flatten it into thin flakes, the characteristic form of poha.
7. *Sifting*: The flattened rice is sifted to remove any remaining impurities and unevenly
flattened grains.
8. *Packaging*: The final poha is packaged in various sizes and types, ready for distribution to
consumers or retailers.
Unhygienic conditions and poor quality control in a food processing facility, including a poha
factory, can lead to several issues, including health and safety concerns, and negative impacts on
the quality of the final product.

40.
 CONCLUSION

The success and quality of any poha factory depend on several factors, including hygiene, quality
control, and adherence to safety standards. A well-managed poha factory that maintains high
standards of cleanliness, quality control, and safety can produce a consistent and safe product for
consumers. In contrast, a poha factory with poor hygiene and quality control practices may lead
to contamination, inconsistent product quality, and safety hazards. To assess any poha factory,
it's crucial to consider its adherence to industry regulations, customer feedback, and overall
reputation, as these factors are essential in determining the quality and safety of the products it
produces.

41.
 REFERENCE &WEBLIOGRAPHY
https://www.cottonking.com/
https://www.baramatidoodhsangh.com/usefullink.html
https://www.mapro.com/
https://www.rfp.co.in/

42.