[IM jaro education
‘Rear sé Baer] nvlan institute of Management Visakhapatnam
Shaping future leaders to
accelerate in VUCA world
Executive Post Graduate Certificate Program in
Designed for working professionals 4
by IIM Visakhapatnamlene ag
In the current day's competitive business landscape, information leading to
knowledge and knowledge leading to wisdom are the key. For realizing such a
pathway, competencies and skills that straddle strategic, operational, and tactical
levels are essential. Our curated ‘Executive Post Graduate Certificate Program in
General Management’ delivers these capacities in a capsule and distilled form. Our
faculty engaging with the working professionals bring value-added learning,
leveraging their impressive teaching and research credentials as well as practical
experience. The industry-relevant curriculum combined with case studies ensures
that the content is in tune with the current business context. In sum, the program
provides cross-functional exposure and prepares the managers - young and
experienced - for the current and emerging business challenges, equipping them
with the understanding and tools to comprehend, navigate and succeed. The
‘t-to-Device (D-to-D) synchronous mode of program delivery and interaction
improves the convenience of learning in time and space.
Those aspiring to get recognized and rise high in their careers, cannot afford to miss
this great opportunity!
Prof.M Chandrasekhar
Director at IIM VisakhapatnamDIVE DEEPER: PERTINENT OUTLOOK AND KNOWLEDGE
Overview
As the contemporary business landscape becomes increasingly complex and
unpredictable, organizations need managers with interdisciplinary perspectives instead
of mere functional expertise: the COVID-1I9 pandemic, digital disruption, and the
escalating VUCA world further fuel this requirement. Executive Post Graduate Certificate
Program in General Management provides skills and tools for practitioners across
cross-functional business domains such as Marketing, Human Resource Management,
Operations, Entrepreneurship, Finance, Strategy, Information Technology Systems, and
Quantitative Techniques. It will foster their ability to guide and follow this ever-changing,
highly competitive, dynamic business environment.
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> Comprehensive understanding of the organization's functional dimensions
> Relationship between managerial decision-making and the financial performance of
companies
> Understand the implication of evolving digital business models and data analytics in
the complex business environment
AriProjected Career Growth
The program enhances individuals’ knowledge about business as a whole and the
specialized domains and benefits from the scholastic acumen of the faculty involved in
designing and conducting the program
The EPGCPGM Program is designed to shape participants’ pertinent outlook and
knowledge towards organizations and their own role in creating strong, successful
organizations. As EPGCPGM graduates, the learning of participants about the principles
of, and skills towards effective management would lead them to increase their
opportunities for advancement within their organizations. In addition, the program can
help participants to develop a competitive edge in the job market, as employers are
often seeking candidates with strong management skills and knowledge. Furthermore,
the program can provide participants with access to a network of executive alumni and
other professionals, which can lead to new job opportunities and connections. Overall,
completing our certificate management program can provide a valuable boost to
ants’ careers, and help them to achieve their long-term professional goals.Ccertifeation of competion tended (O20 mode + .
‘tom ia isknapanarn ‘Campusimmerson) oor to-pee networking
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saehapatna the end atthe program cece
Principles and practices of effective management and its applications in
multi-faceted contemporary organizational settings
Skills and competencies necessary for future leaders and their evolution in leadership
roles demanding strategic planning, decision-making, problem-solving and more
Challenges and opportunities fuelled by the diverse and ever-changing business
environment and honing the ability to envision strategies and subsequently
implement them effectivelyPedagogy
160 Learning
hours
135 Lecture
sessions
24 sessions
for Capstone
Mentoring
Interactive
Workshops
Admission Criteria
* Selections will be based on a detailed Profile of the Candidates’ needs to elaborate on
their Academic record, Profile, Designation, Salary, Roles, Responsibilities, Job
Description, along with a write-up on “Expectations from the Program’.
rey ais
Graduates (10+2+3) from a recognized university (UGC/AICTE/DEC/Alu/State
Government/recognized international universities) in any discipline with a minimum
of O-year of work experience after graduation,
* Diploma holders are not eligible to apply.Pala
1. Examinations and Other Evaluation Components
© Each 1.5-credit course of the program will have a minimum of two components of
the evaluation. 50% of the evaluation is based on individual effort.
© An indicative list of evaluation components is provided below.
* End-module examination, at the end of the module in the
specified slot
+ Quizzes conducted by faculty in class
+ Project assignments
* Class participation
+ Oral examination/presentations
+ Take-home assignments
@ The scheme of evaluation will be communicated to the students at the beginning
of each module.
@ Allstudents will be given a number grade point, rounded up to the second decimal
place.
© Grade Point Average (GPA): Based on the performance of students in all evaluation
components of a course and a four-point grading scale, the course faculty arrives at
GPA for each student.
© Cumulative Grade Point Average (CGPA): CGPA is the weighted average of the
grade points obtained in all 9 courses (weights being the respective course credits).
A four-point scale will be adopted for evaluating a student in individual courses. The
letter grades are:
Grade A B c u
Description Excellent Good Satisfactory | Unsatisfactory
Grade Point Aveinge 350-400 | 250-349 | 150-249 Less than 152. Conduct of Examinations
* A one-hour slot will be provided for conducting the end-module examination at
the end of the module. The faculty may conduct the end-module examination, if
any, during the slot provided only. Full detail about the pattern and other details
will be provided at a later stage.
3. Re-examination
In the event of a student obtaining less than the required 1.50 CGPA, re-exam will
be allowed ‘ONLY ONCE’. No re-exam will be allowed if the attendance is below 50%
in that course.
4, Capstone Project
Students must do a Project as part of the EPGCPGM. There will be a maximum of
five students in each project, and a project will be guided by a faculty member of
the Institute (viz., Project Guide - PG).
© There shall be a Project Leader (PL) among the students, as may be identified by
the members of the group. The PL will inform the group in detail about the PE
before the Module-5 teaching commences.
The Capstone Project will be graded on a scale of ‘Excellent’, ‘Good, ‘Satisfactory’
and ‘Unsatisfactory’
5. Academic Honors
© 5]. Merit Certificate: Top 10% of the students based on CGPA will be awarded a
Certificate of Merit.
Not: Students wha have been found gully of adopting any untai/ unethical mesrsor vlatlon of dzcipine wil nat be eligible forthe award
6. Executive Alumni Status
Students who successfully complete the Program will be eligible for the Executive
Alumni status of the Institute, provided the alumni fee is paid by the student as
prescribed before the commencement of the program.rads
Modules
Sub-modules
Course Credits
Managerial
Economics
* Introduction to Economics and Market
Model
+ Marginal Analysis
* Background to Demand: Consumer
Choices
* Utility Maximization and Budgets and
Elasticity
* Background to Supply: Firms in
Competitive Markets
* Production functions and types of
costs. Short and Long-run costs.
+ Macroeconomics
* Data of Macroeconomics
* (GDP and Price Level calculation)
* Money, Inflation and Banking
(Quantity Theory, Speculation and
transactional theories)
Labour Market, Unemployment and
Inflation
* (Different types of unemployment)
* Short-run performance of a
macroeconomy.
15
Managing People
& Organizations
* Organization Behavior: Self and Team
+ Leadership and Organizational
Management
+ People Performance Management
Role of Analytics in HRM
15rads
Modules
Sub-modules
Course Credits
Marketing
Management
Introduction to Marketing
Management
Consumer Behavior & Market research
Business to Business Marketing (B2B
Marketing)
Brand Management
Retail Marketing Management Digital
Marketing Fundamentals
15
Financial
Management
Overview of Financial Markets and
Regulations
Management Accounting
Financial Statement Analysis
Introduction to Equity & Bond
Capital Budgeting and
Decision-Making
Capital Structure Decisions
15
Business
Analytics
Introduction to R and Descriptive
Statistics
Inferential Statistics
Simple and Multiple Linear Regression
Random Forest and Boosting
Text mining and Sentiment Analysis
Decision Trees and Bagging
15
Operations and
Supply Chain
Management
Operations Strategy
Inventory Management
1srads
Modules
Sub-modules
Course Credits
* Project Management
+ Six Sigma & Lean Management
* Supply Chain and Logistics
Management
+ Service Operations Management
Technology
Disruption &
Martech
* Industry 4.0 / Web 3.0 - Al, ML, IoT,
Blockchain, Fintech
* MarTech Development & Deployment
* (The 7 Core Categories of MarTech
Tools), Digital Transformation, Digital
Product Management, Information
security management
15
Strategic
Management
* Introduction to Strategic Management
+ Core Competencies Vs Competitive
advantage
# Internationalization & Global Business
Strategy
a3}
Entrepreneurship
and Business
Models
¢ Introduction and Innovation
Management- Basic Concepts
¢ The Innovative Organization:
Structures and Systems
+ Introduction to Design Thinking and
Product Design
¢ Introduction to Design Research
Strategies
* Introduction to ideation and
Prototyping Strategies
* Tools for Design Thinking
User Testing
15erty
Modules Sub-modules Course Credits
* User Testing
* Design Research - tools for
observation
* Business Models -Designing,
Experimentation and Pivoting
Capstone 25
Project
tReet
» 12 Months Course Duration
>» Commencement Date
April 2023
> Program End Date
March 2024
» Session Timings
09:00 to 11:45 am (Second Saturday & Sunday)
» Application Closure Date
March 2023Particulars
ern ete Me tt
Amount
Application Fees
INR 1500/- +GST
Total Fees
excluding application fees
INR 1,70,000/- +GST
Instalment Pattern
Particulars Instalment Amount Payment Schedule
Instalment 1 INR 70,000 +GST 7 days from the date of
(initial Payment) offer release
Instalment 2
INR 50,000/- + GST
10th July 2023
Instalment 3
INR 50,000/- + GST
oth Oct 2023feTatiitelatal
> Students will be considered for the award of a Post Graduate Certificate if they
complete the minimum requirement of 16 credits. Further, the following criteria apply.
* CGPA of at least 1.50 in the program.
* Excellent/Good/Satisfactory grade in the Capstone Project
> If participants fail to meet the above criteria, they will be awarded only the certificate
of participation.
> The grade sheet will be awarded only if they meet the above criteria.
2.
=- IIM
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