[This question paper contains 4 printed pages.
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Your Roll No.......
Sr. No. of Question Paper : 336> D
Unique Paper Code : 2035001002
Name of the Paper DIGITAL COMMUNICATION-I
Name of the Course COMMON PROG GROUP
Semester
Maximum Marks : 90
Duration: 3 Hours
Instrúctions for Candidates
1. Write your Roll No. on the top immediately on receipt
of this question paper.
SECTION - A
Attempt ANY three from the section.
Each question carries ten marks.
1. What features would you keep in mind when you use
the following media to communicate? Write short notes
on any two of the following:
Importance
(a) Digital Communication - Meaning and
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(b) Podcast as a digital platform
(c) Intranet
2. You have been invited as a plenary speaker on the
topic 'Environment Consciousness in India' under the
TEDx program of the University of Delhi. Write an
email declining or accepting the invitation for the same.
3. Enumerate 5 social media etiquettes that you need to
follow while posting/communicating on social media.
4. Expand any five of the following abbreviations
commonly used in text messages :
EOD, FAQ, AKA, ASAP, DIY, NP, O00.
5. List three advantages of Instant Messaging, such as
WhatsApp, over email.
SECTION - B
Attempt ANY three from the section.
Each question carries twenty marks.
6. You are working for an NGO that works for treatment
and rehabilitation of underprivileged people. This year
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your NGO hopes to raise a large fund to
reach out to
the needy people in the interior parts of
the country.
You have the responsibility of this
year's
Write the following messages in this fundraising.
regard: (Use
formal and informal language
appropriately) .
(a) Write an email message to
Codemagician, a
software company located in Delhi, to collaborate
with your organisation by contributing from their
social welfare fund towards this cause. Seek a
contribution of at least three lakhs.
(b) Frame a message: for WhatsApp to your friends
and family, seeking their contribution towards this
cause. Inform them that the contribution can begin
with an amount as small as thousand rupees.
7. You have a personal blog where you write about topics
that inspire readers. You recently met someone who,
despite hardships, has dedicated her life to helping
others. Write about her life and the impact she had
on you.
8. You are Sahil/Suhani. Creating a LinkedIn Profile that
field'.
will help you to connect with people in your
Create the following:
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(a) Linkedln Profile summary: Define yourself in your
own words by highiighting some of your biggest
achievements.
(b) Your area of expertise and skills:
Highlight the
skills you possess, making your profile
attractive.
(c) Interests: Talk about your interests which add
value to your professional life (for e.g.
you know/learning). languages
9. You visited a newly opened restaurant in
your city.
You have to create a vlog of your visit there 'on
your
YouTube channel. Write down the script/ narrative
for the same including the
details of the restaurant's
ambience, food, service and your overall experience
there.
10. You are the college student union
president. You are
organising a "Walk for Health" campaign, on the
college campus. Write a persuasive Facebook post
encouraging students to register themselves for the
event. Give a catchy headline and enumerate the
benefits of walking in your post.