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Lite - Act 1

This document discusses living in the information technology era. It begins with a multiple choice quiz on information technology concepts like information, information technology, automation, and computers. It then provides tasks for students to complete involving electronic devices and modes of communication used by media outlets. Specifically, students are asked to analyze Uniqlo Philippines' use of interpersonal and interpretive communication through its physical and online stores in terms of content, audience reach, and personal preference.

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0% found this document useful (0 votes)
78 views3 pages

Lite - Act 1

This document discusses living in the information technology era. It begins with a multiple choice quiz on information technology concepts like information, information technology, automation, and computers. It then provides tasks for students to complete involving electronic devices and modes of communication used by media outlets. Specifically, students are asked to analyze Uniqlo Philippines' use of interpersonal and interpretive communication through its physical and online stores in terms of content, audience reach, and personal preference.

Uploaded by

angelita aquino
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PDF, TXT or read online on Scribd
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Living in the Information Technology Era

Name: Jennica Del Rosario Course/Year/Section: BSN 1-Y1-6

CHECKPOINT pg. 40-41


Multiple Choice: Circle the letter that corresponds to your answer.
1. It refers to a technology that supports activities involving information, such as gathering, processing, storing, and
presenting data.
a. Communication
b. Information
c. Information Technology
d. Information and communication technology

2. It refers to processed information that helps fulfill people’s daily task.


a. Communication c. Knowledge
b. Information d. Technology

3. It is the technique of making an apparatus, a process, or a system operate automatically. It includes a broad range
of technologies connecting computer systems to other systems
a. Automation c. Network
b. Connection d. Server

4. It was considered as the first-generation computer that could store only limited or small amount of information.
a. Advanced Research Projects Agency Network (ARPANET)
b. Electronic Discrete Variable Automatic Computer (EDVAC)
c. Electronic Numeric Integrator and Calculator (ENIAC)
d. Very large-scale integrated (VLSI) circuit computer

5. It is a type of an input device that lets you select options from on-screen menus
a. Keyboard c. Trackball
b. Mouse d. Scanner

6. It is referred to as the enclosure composed of the main elements of a computer used to administer data.
a. Digital camera c. Storage devices
b. Personal computer d. System unit

7. It is like a personal computer but it has a more powerful microprocessor and a higher-quality monitor.
a. Mainframe c. Supercomputer
b. Minicomputer d. Workstation

8. It is one of the ethical issues in ICT that occurs when a person copies another person’s ideas, words, or writings,
and pass them off as his or her own.
a. Exploitation c. Piracy
b. Libel d. Plagiarism
9. This occurs when a person deals with another person dishonestly, unethically, and dishonorably, in order to take
advantage of the latter’s works and/or resources.
a. Exploitation c. Piracy
b. Libel d. Plagiarism

10. It is the period in human history characterized by the shift from traditional industry that the Industrial Revolution
brought through industrialization, to an economy based on information computerization.
a. Digital age c. Internet of Things
b. Information age d. Technopreneurship

TASKS pg. 42
A. Group Activity
Prepare a 5- to 10-minute oral report about your group’s assigned electronic device by answering the following
questions:
1. Is the device a part of a computer system? If yes, is it a computer peripheral? If not, how is this device classified?
2. Where do you usually see or use this device? Do you find it useful in your daily activities? Why or why not?

B. Individual Activity

Search online for media outlets that use two or more modes of communication with their customers.
Example are a new program on TV and a radio broadcast over the AM frequency.

Media outlet that I choose: Uniqlo PH (uses Interpersonal Communication and Interpretive Communication)
The Uniqlo PH is a brand company that sells clothing brands and fashion items.

Do a comparative analysis of the types of outlets the communication network currently uses in terms of the following:
1. Content- The Uniqlo uses interpersonal communication at their physical store. An interpersonal
communication is interaction between two or more persons. It entails individuals exchanging messages,
thoughts, and information. Furthermore, Uniqlo uses this communication when someone ask about their
product and when a costumer is at the cashier, both the costumer and the worker exchange messages.
Additionally, the Uniqlo also uses the interpretive communication in their online store. Hence an
interpretive communication is one-way receptive communication centered on the comprehension and
analysis of written, spoken, seen, and signed materials or dialogue. They use this when they promote
their brand in online store, using written words or visual representations.

2. Audience reaches- In local costumers they encourage or reach them by their physical store, such as
how they decorate their store to catch the attention of the costumers. Hence for the international market
they produce an online store in order to sell their products to the costumers internationally, in this way
their business can also reaches the other countries.

3. Your personal preference- In my opinion, I prefer physical store rather than online store, because in
physical store you can actually see the product you like to buy also you can fit the clothes or any fashion
items you like. Unlike in online store, it can be convenient since you don’t have to go outside, but the
downside is you may buy wrong size of products or you may be disappointed with the physical look of
the brand.

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