Business Concept: Eco-friendly bags

Section 1 - Business Model

Executive summary: The primary goal of the eco-friendly company is to revolutionize the
packaging industry by offering eco-friendly, biodegradable, and sustainable packaging options.
The objective of this program is to address the negative environmental impacts linked to
traditional packaging materials, thereby providing advantages to both businesses and consumers.
Green packaging is the use of environmentally friendly materials in the packaging of company
products. All the materials described above possess the attributes of being recyclable and
environmentally sustainable. The provided material exhibits the characteristic of
biodegradability, hence enabling efficient decomposition. There is a growing trend in the
utilization of alternative packaging materials, including recycled paper, biodegradable plastics
produced from plants, cardboard, and compostable materials, as viable alternatives to traditional
packaging materials like plastic. These chemical compounds play a crucial role in mitigating
carbon emissions and advancing the principles of a circular economy by enabling recycling and
composting procedures.

Business Model -

Value Proposition: Using biodegradable packaging helps businesses meet the increasing demand

from customers for sustainable products while also lessening their environmental impact. The

novel packaging alternatives experience organic biodegradation, which reduces the

environmental damage associated with conventional plastic packaging.

Choosing Products: Environmental conservation is a major global emphasis at the moment. As a

result, the idea of sustainability has become extremely well-liked in the business world. There is
a clear global trend toward the purchase of environmentally friendly items, or those with the least

negative influence on the environment. Two key tenets underpin environmentally sustainable

manufacturing practices: reducing greenhouse gas emissions during the manufacturing process

by using reusable materials, and depending on alternative energy sources for both production and

distribution.

Because more and more people are making purchases online, e-commerce businesses need to

show off their dedication to environmental sustainability with sturdy packaging. This group of

people shows a significant commitment to the environment by buying packaging for their own

use and actively looking for non-plastic alternatives for their personal and domestic

requirements.

• Sales to Businesses: Focusing on businesses that make large purchases and offering price

breaks based on the amount of goods purchased.

• Customized Solutions: Provided at a premium charge to customers looking for unique and

customized packaging designs.

Market Analysis: The need for eco-friendly packaging is being driven by rising consumer and

corporate awareness of environmental issues as well as legal obligations for sustainable

operations. There is a lot of space for growth in the market, particularly in the places where

green activities are prioritized.

Competitive Analysis: EFPS distinguishes out in the industry by prioritizing cutting-edge

materials like plastic made from plants and spore spores, while competitors primarily rely on

recycled resources or less sustainable bioplastics.

SWOT analysis

Strength: As environmental consciousness increases in society, people are beginning to adopt

more environmentally friendly items. This higher demand is resulting in an increase in sales.

• Due to its recent introduction to the market, this good only has two primary competitors.
Drawbacks: • Due to the country's development, the population lacks a solid education on these

matters.

• It costs more to use biologically degradable packaging than alternatives made of plastic.

Possibilities: Using high-quality, environmentally friendly materials has an impact on the initial

price implications; reliability and sustainability of the supply chain are also crucial factors.

Section 3 - Operational plan

Examination of Customers

There is a favourable correlation between the number of shoppers and environmental awareness.

A study was done to find out how individuals felt about environmentally friendly products and
how concerned they were about the environment. The survey found that consumers who actively

support environmental causes and are ecologically concerned favour sustainable packaging.

Supply Chain Management: One of the most important elements of an ethical sourcing strategy

that guarantees resources are obtained in an ecologically conscious manner is limiting

transportation distances to lower carbon emissions. Utilizing cutting-edge green technology in

industrial processes lowers waste and electricity usage, demonstrating a commitment to

sustainability.

Quality Assurance: To make sure that every batch of our products meets customer requirements

and expectations, we put them through a rigorous testing process that verifies their durability and

ability to deteriorate.

Logistics: They work with suppliers who share their dedication to sustainability to undertake

initiatives to optimize packaging and employ carbon-free delivery methods to decrease the

impact on the environment.

Section 4- Marketing Plan

customize product offers and marketing messaging. For instance, specialized packaging for food

from organic farmers could highlight the natural qualities of the product, but e-commerce

packaging is more concerned with brand image and durability. As previously stated, the majority

of the focus will be on the food and beverage sector.

Customers that respect organic food may be drawn in by emphasizing the items' health benefits

through the use of eco-friendly packaging.

Pricing Strategy: A pricing structure plan makes the service more accessible to smaller firms

while providing more expensive options for unique and creative solutions. Customers are

incentivized to place greater orders by providing discounts for long-term purchases and bulk

purchases.
Marketing Plan: Digital marketing: Using a content-focused strategy, produce blogs, articles, and

case studies to emphasize the need for environmentally friendly packaging. Targeted

advertisements on social media and search engines will run alongside this.

Community Engagement: Taking part in and supporting neighbourhood gatherings and eco-

friendly projects to increase brand recognition and credibility within the sustainable movement.

Trade Shows & Expos: Product displays at industry-specific gatherings to attract business-to-

business customers and create alliances.

Distribution strategy: Implementing a multi-channel distribution strategy guarantees that

products are offered through a range of channels, including online direct-to-consumer sales and

B2B collaborations. This strategy leads to a growth in market share and a growing clientele.

Section 5-Financial Plan

ESTIMATED CAPITAL

EQUIPMENT QUANTITY RATE AMOUNT

Machines for sewing 80 80,000 800,000

leather

Sewing machines 11 11,000 110,000

Packaging Machine 10 6,000 60,000

TOTAL

1,270,000

RAW MATERIALS (per month)

MATERIALS QUANTITY RATE AMOUNT

Leather 800 meters 8,000/meter 800,000

Zipper 600 bundles 300/bundle 180,000

Buckles 800 pieces 500/piece 400,000

Cloth 800 meters 100/meter 80,000

TOTAL

1,460,000

SALARIES AND WAGES (per month)

WORKERS NUMBER SALARY AMOUNT

Manager 1 100,000 100,000

Employees 34 8,000 280,000

TOTAL 440,000

Conclusion: In summary, environmentally friendly packaging that is sustainable is the way of the

future. Customers' increasing awareness of environmental issues forces businesses to change and

offer eco-friendly substitutes for conventional packaging. The use of sustainable packaging has

several positive effects on the economy, society, and environment. The long-term advantages of

switching to recyclable packaging outweigh any possible drawbacks and disadvantages.

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