NEPAL ESPORTS ASSOCIATION

4th Nepal Esports

Championship & Expo 2024
15 - 17 May 2024 | Bhrikuti Mandap Exhibition Hall

LIVE ON
4th Nepal Esports
Championship & Expo 2024

Organized By : Nepal Esports Association (NESA) |MICE Intl Service

Marketing Partner : ACE Exhibitions India

PR Partner : Kailaasa Advertising

Endorsement : Ministry of Youth & Sports, Ministry of Information &

(proposed) Communication, Nepal Olympic Committee

Supported By : Nepal Chamber of Commerce, NSJF, NNIPA, NOA

Endorsement Associate Support

Goals & Objectives
Our goal is to tell about and help to sort out eSports business
opportunities with genuine interest.
We want to give a new prospect and business view on how to
make money out of this industry.
To promote technologies and eSPORT entrepreneurship
To establish cooperation among international companies, funds
and local institutions
To initiate a unified strategy for development of eSPORT industry
in the region

Activities
Esports Sales & Exhibition
International Esports Championship
Cosplay & Concert
Conference & Talk Sessions
Door Prizes
Food Stalls
NEPAL ESPORTS ASSOCIATION Organizer
Nepal E-sports Association (NESA) established as non- profit sharing company on may
2016 is a national level organization establish to promote E-sports in Nepal. NESA is
recognized as by Nepal Olympic committee and International E-sports governing
body International E-sports federation (IeSF). NESA is also affiliate with Asian E-sports
federation (AeSF) and World Cyber Arena (WCA) as full member.

Mission Statement &Values: Nepal Esports Association is a social impact organization

that aspires to promote and develop Esports as a main stream sports by ensuring
equal access while instilling values of teamwork; respect Discipline and integrity.

Co- Organizer & Management

MICE was officially registered in 2009 and has been conducting various exhibitions,
trade fairs, press meets, conventions under the banner of its umbrella concern DECC
(Direction Exhibition & Convention Center).

Since, 2015 MICE had organized and managed more than 50 events with more
than 50% its activity as sporting events. Along with the combined portfolio and work
experience of management team is MICE is unmatchable.

Philosophy: MICE is a derivation of ultimate service, with utmost responsibility and

innovation incorporating society to come together for the betterment of all.
Opportunities
Perfect chance for new market participants to announce themselves
Unique platform for search of new partners and investment attraction
Perfect opportunity to confirm leading positions on the market
Meet face to face with competitors and stand out among them

3000+ players
2000+ non participant players
5000+ potential visitors
10000+ general visitors

Media Budget
Clicks/Impressions/
Medium Date(s) Description Spend CPC/CPM/CPA
Acquisitions

Kanitpur Radio Jan to Apr Radio Ad 230,000

230 ,000 1,000,000 0.23

Youtube Ads Jan to Apr Registration Open 100,000 1,100,000 0.09

Social Media Jan to Apr Event Promotion Ad 130,000 3,000,000 0.04

Kantipur Daily Jan to Apr Event Promotion Ad 1,500,000 650,000 2.31

Ekantipur/Hamro Bazar Jan to Apr Event Promotion Ad 500,000 1,200,000 0.42

Billboard Jan to Apr LED Digital Board 150,000 250,000 0.60

Influencer Jan to Apr Insta/FB Campaigns 250,000 110,000 2.27

Display Jan to Apr Display Network Ad 200,000 800,000 0.25

On Ground Acitvation Feb to Apr BTL Activation/Roadshow 650,000 500,000 1.30

Total 3,710,000 8,610,000 0.78

 Exhibitors
Manufacturer of electronic equipment and
appliances
Esports devices and accessories
Software & Game Developers
Hobbyist, collectibles and
figurines re-sellers
Traders of esports lifestyle items
Education Institutions
Financial Institutions

Exhibitors’ Opportunities
Tariffs
Double PP
Booth Type Nepalese Indian Intl (Prime Place)
Faced
Exhibitors Exhibitors Exhibitors

NPR 15000 INR 15000 USD 200

Raw Space 10% Extra 10% Extra
(per sq mt) (per sq mt) (per sq mt)

NPR 19500 INR 19500 USD 250

Standard Booth 10% Extra
(per sq mt) (per sq mt) (per sq mt)

Food Stall NPR. 150000 per stall (only 4 stalls available - 6x4 mtr stall)
 Sponsorship Opportunities

Title Sponsor
Rs. 50,00,000 (No. of Slot 1)

Gold Sponsor
Rs. 30,00,000 (No. of Slot 1)

Silver Sponsor
Rs. 15,00,000 (No. of Slot 2)

Event Partners
Rs. 5,00,000 (No. of Slot 10)

Title Sponsor
Title of the event “YOUR BRAND” Nepal eSports Championship & Expo.
Sponsor to give opportunity to address audience in all official programs ie, press meet,
opening ceremony.
8 x 8 mt exhibit at entrance of the event.
Full promotional support across all digital and non digital assets and on-site signage.
Company description, link and contact data listed on web.
Attendee list provided to sponsor three days after event conclude
Brand logo will be carried on program tag which will also be displayed before and after
each break
Total of 12 minutes of commericial placement per match
10 spots of L-shape & 10 Aston per match
Promo 20 times a day in KTV with brand tag
Gold Sponsor
Milages
Sponsor to give opportunity to address audience in award ceremony.
Company branding in website of NESA & event.
6 x 6 mt exhibit at the event.
Full promotional support across all digital and non digital assets and on-site signage.
Company description, link and contact data listed on web.
Brand logo will be carried on program tag which will also be displayed before and after
each break
Total of 9 minutes of commericial placement per match
7 spots of L-shape & 7 Aston per match
Promo 20 times a day in KTV with brand tag

Silver Sponsor
Sponsor to give opportunity to address audience in award ceremony.
Company branding in website of NESA & event.
4 x 4 mt exhibit at the event.
Full promotional support across all digital and non digital assets and on-site signage.
Company description, link and contact data listed on web.
Brand logo will be carried on program tag which will also be displayed before and after
each break
Total of 7 minutes of commericial placement per match
6 spots of L-shape & 6 Aston per match
Promo 20 times a day in KTV with brand tag

Event Partners
Company branding in website of NESA & event.
4 x 4 mt exhibit at entrance of the event.
Full promotional support across all digital and non digital
assets and on-site signage.
Company description, link and contact data listed on web.
Brand logo will be carried on program tag which will also be
displayed before and after each break
Category Sponsorship Total of 4 minutes of commericial placement per match
Also Available
4 spots of L-shape & 4 Aston per match
• Championship Sponsor
Promo 20 times a day in KTV with brand tag
• Cosplay & Concert Sponsor
• F&B Sponsor
NESA’s Participation in
19th ASIAN GAMES
 Past Events
3rd Nepal Esports Championship & Expo 2022
• 4000 participants
• Live on Youtube channel and Facebook page of NESA/ Arabpati Esports
• 2000 cc of media coverage in various newspapers including TV news
• 350000+ online views
• Winning team selected to play regional qualifying for 19th Asian Games, Hangzhou, China and 14th
World Esports Championship, Bali, Indonesia.

2nd Nepal Esports Championship & Expo 2019

• 1500 participants
• Live on Hamro Khelkud.com
• 1500 cc of media mileage via various news
• 15000+ visitors
• 200 k online reach
• Winning team participated in 11th World eSports Championship in Seoul, Korea

Nepal Esports Championship & Expo 2018

• 300 participants
• Live on iflix
• 500 cc of media mileage via various news
• 10000+ visitors
• 1 million online & 200 k offline reach
• Chief guest – Jeevan Ram Shrestha (President, Olympic Committee)
• Musical Concert 2000+ spectators
• Winning team participated in 10th World eSports Championship in Taiwan

Past Events Partners

• NOC | NSC, Nepal • LBEF Education Foundation
• World Link • Vianet
• NECO Insurance • CAN Federation
• Prime College • Nepal Telecom
• Hotel Crowne Imperial • Maya Academy
• IME Pay • Annapurna Media Network
• Skyfit • eSewa
• Game On • IFI
• Fan-tech • New Business Age
• Nepal Sports • Coca Cola
• Bhetghat Cafe • Hamro khelkud.Com
• Arabpati Esports • Otaku Jatra
• WASD Arena • NCELL
• Arbitrary Media • iflix
• Vidanta CA • OPERA
 4th Nepal Esports
Championship & Expo 2024
15 -17 May | Bhrikuti Mandap Exhibition

Mice Events Kailaasa Advertising Pvt. Ltd.

Thapathali, Kathmandu, Nepal Bhanimandal - 4, Lalitpur, Nepal

Contact Person: Contact Person:

Silu Shrestha Saurav Bikram Pant
Email id: [email protected] Email id: [email protected]
Phone No. :- 9851014561 Phone No. :- 9849249331

Co-Located
Events
15 17