English Presentation Script Assignment

PT Hyundai Motor Manufacturing

This presentation script was created to fulfil the English subject’s task

Created by:
1. Yokhe Febrian Marvelino (7211422168)
2. Ariq Syuja Prakosa (7211422290)

Member of Group:
1. Sheva Alfiansyah (7211422004)
2. Jefri Ardiansyah (7211422006)
3. Haikal Rangga Febriansyah (7211422012)
4. Raykhan Zulfar Musyafa' (7211422125)
5. Ginanjar Surya Permana (7211422295)
6. Arvel Hadiansyah (7211422297)

Lecturer:
1. Tusyanah, S. Pd., M. Pd.

STUDY PROGRAM ACCOUNTING

FACULTY OF ECONOMICS
UNIVERSITAS NEGERI SEMARANG 2022/2023
 PT Hyundai Motor Manufacturing

Jl. Madukoro Raya No.4-5, Tawangsari, Kec. Semarang

Barat, Kota Semarang, Jawa Tengah 50144

Contact: 0822-2771-6795

Yokhe Febrian Marvelino as Narrator Speaking

Hello every one thank you for clicking this video and joining us in this
opportunity Welcome to group 5 webinar.

This webinar going to explore more about PT Hyundai Motor Manufacturing.

well, let me introduce member of group 5 we have 3 presenters there are:

1. Ginanjar Surya Permana

2. Jefri Ardiansyah
3. Haikal Rangga Febriansyah

and, we have 2 script writers

1. Yokhe Febrian Marvelino

2. Ariq Syuja Prakosa

then we have 1 moderator

1. Raykhan Zulfar Musyafa'

and last we have 2 director

1. Arvel Hadiansyah
2. Sheva Alfiansyah

I think that’s all from me, for the moderator time is yours.
 ⁎⁎⁎

Raykhan Zulfar as Moderator Speaking

Assalamualaikum Wr. Wb

Before I start this webinar, I would like to check can you hear me well?

Okay than. First of all, let us say thanks, let us pray to God for giving us the grace
of health and safety so that we can gather on the occasion of this zoom meeting.

Ladies and gentlemen

I am Raykhan Zulfar Musyafa’, the moderator of today’s weminar. I am very

happy to see you here and welcome all of you to this seminar. Today’s weminar
is about our company that is PT Hyundai Motor Manufacturing

Ladies and gentlemen

Now, I will read one by one our agenda today, that are:

- The 1st session is Opening

- The 2nd session is Presentation
- The 3rd session is Opinion, Question and Answer Session
- The 4rd session is Closing

The material that will be discussed in this presentation is:

1. Introduction of Company that contains organization structure, the journey,

the vision and mission, and the logo of the company.
2. Product of Hyundai Company
3. Advertising of Company that contains how the company promotes their
product and location of the company.

⁎⁎⁎
 1. Opening Session:

With this, I open our agenda for today.

2. Presentation Session:

The next agenda is presentation. But before the presentation begins, let me inform how the

presentation will be going on. First, all the speakers will be invited to present the material.

After that, there will be question and answer session.

There are 3 speakers who will explain 3 topics one by one in this session:

First topic is introduction of PT. Hyundai Motor Manufacturing And this topic will be
delivered by Haikal Rangga Febriansyah

The second topic is the Product of Our Company. And this topic will be delivered by
Ginanjar Surya Permana

And the last topic is Advertising of Our Company. And will deliver by Jefri Ardiansyah

Now allow me to the first speaker, Haikal Rangga Febriansyah, to deliver his presentation.

(Haikal is Speaking)

OK, before that I would like to thank the moderator for giving me the opportunity to explain
about what is it PT hyundai?

Established in 2020, Hyundai Motors Indonesia is a sales subsidiary and official distributor of
Hyundai Motor Company for Hyundai passenger cars in Indonesia. The company's vision,
"Progress for Humanity", is the foundation of our dedication to providing a product range
with technology that helps build solutions for a more sustainable future. The company plans
to achieve a leading position in electrification under Strategy 2025 by focusing on delivering
the products and services that customers most desire and becoming a Smart Mobility
Solutions Manufacturer.
Next about company organization

1. Haikal Rangga Febriansyah as General Manager

2. Ginanjar Surya Permana as Chief Product Officer

3. Jefri Ardiansyah as Chief Marketing Officer

4. Arvel Hadiansyah as Marketing Staff

5. Sheva Alfiansyah as Marketing Staff

6. Raykhan Zulfar Musyafa as Marketing Staff

Next about company history

In 1991, Hyundai successfully developed its own gasoline engine (4-cylinder Alpha) and
transmission system so that they were no longer dependent on other companies.

In 1996, Hyundai started selling its products in the United States, and the Hyundai Excel was
nominated as the 10th Best Product by Fortune Magazine. Hyundai also produced cars with
its own technology starting in 1988, starting with the Hyundai Sonata

In 1998, Hyundai tried to overhaul its image in order to establish itself as a world-class
company. Chung Ju-Yung handed over the leadership of Hyundai to his son, Chung Mong-
Koo in 1999. Hyundai's parent company, Hyundai Motor Group, invests heavily in the
quality, design, production, and long-term research of its vehicles. This company provides a
10 year or 100,000-mile warranty on cars sold in the United States and makes an aggressive
marketing campaign.

In 2004, Hyundai came in second place in a survey/study conducted by J.D. Power and
Associates in terms of quality. Hyundai is currently one of the 100 most valuable brands in
the world. Since 2002, Hyundai has also been one of the official sponsors of the FIFA World
Cup.

Hyundai is currently one of the 100 most valuable brands in the world. Since 2002, Hyundai
has also been one of the official sponsors of the FIFA World Cup.
In 2006, the South Korean government launched an investigation into the leader of Hyundai,
Chung Mong Koo, on suspicion of corruption. On April 28, 2006, Chung was arrested and
charged with embezzling 100 billion Won (US$ 106 million). In his place, vice chairman and
CEO of Hyundai, Kim Dong-jin, took over as head of the company.

On September 30, 2011, Yang Seung Suk announced his retirement from the position of CEO
of Hyundai Motor Co. During this replacement period, Chung Mong-koo and Kim Eok-jo
will share the duties of the CEO position.

Last from me is about vision and mision

The company's vision, "Progress for Humanity", is the foundation of our dedication to
providing a product range with technology that helps build solutions for a more sustainable
future.

And the mission is the company plans to achieve a leading position in electrification under
Strategy 2025 by focusing on delivering the products and services that customers most desire
and becoming a Smart Mobility Solutions Manufacturer.

Maybe that's all my explanation, if there are words that are not pleasing, I apologize, thank
you very much, wassalamualaikum wr wb
Henceforth, I return to the moderator

Moderator: Thank you very much Haikal for giving us such informative and interesting
presentation. Next turn is for the second speaker. For Ginanjar screen is yours.

(Ginanjar is Speaking)

OK, before that I would like to thank the moderator for giving me the opportunity to explain
some products from Hyundai.

1. Ioniq 5
Design Style
The Hyundai IONIQ 5 carries a parametric pixel design that really combines the nuances of
analog and digital pixels. The design that is owned by the Hyundai IONIQ 5 is very unique and
leaves an original impression of the car. Not only that, the parametric pixel design that this car
has is in the form of a line design that extends backwards, making it seem as if the first and
second row doors are together.
The rear side of the IONIQ 5 car gives a very distinctive impression with the parametric pixel
design on the LED Rear Combination Lamp accompanied by an aerodynamic spoiler shape.

Charging flexibly
Worry free when driving IONIQ 5. IONIQ 5 is equipped with a portable charger that can be
connected to a standard wall socket. In addition, IONIQ 5 can also support charging up to
80% in just +/- 18 minutes*.

Environmentally Friendly Materials

One of the advantages of this electric car from Hyundai is that almost all of the materials
used in the IONIQ 5 car are made from various plants and recycled materials that are useful
for sustainable living. Several components of the Hyundai IONIQ 5 use environmentally
friendly materials, such as horn covers, switches, steering wheels, door trims, and many
more.
On average, the components of this car use materials from nature, such as a mixture of flower
seeds and corn. The IONIQ 5 car seat material itself uses recycled Polyethylene Terephthalate
(PET) bottles. Even the cover on the car seat itself, Hyundai uses a wool blend fabric which
is of course environmentally friendly. In fact, for just one IONIQ 5 car, the company uses up
to 32 plastic bottles which are processed such as being sterilized, crushed, until they are
shredded so that they become glass flakes. These flakes will be melted down and spun so that
they become yarn for upholstery for car seat covers.

Powerful performance.
Feel the pleasant experience of driving IONIQ 5 which is equipped with high-tech features in
it.

E-GMP Exclusive Platform

Another advantage that the Hyundai IONIQ 5 has is that this electric car uses the exclusive
Electric Global Modular Platform (E-GMP) platform. The E-GMP owned by IONIQ 5 is
claimed to be able to provide considerable benefits such as increased flexibility, powerful
performance, increased driving distance, strengthened safety features, to an increase in the
cabin and wider trunk.
The E-GMP platform is also claimed to be able to provide security for the battery through a
supporting structure made of high-strength steel. The E-GMP itself is also able to maximize
the interior space of the car with a long wheelbase, short front and rear overhangs, and a
fairly slim cockpit module.
The battery pack that is planted under the cabin floor is able to create a flat cabin floor that
gives the impression of a wider legroom. The E-GMP platform has a number of components
that are useful for driving cars such as electric motors, battery packs, inverters, Vehicle
Charging Management Systems (VCMS), Vehicle Control Units (VCU), and also Integrated
Charging Control Units (ICCU).

Hyundai SmartSense feature

The advantage that is no less important that is owned by IONIQ 5 is the Hyundai SmartSense
feature. This one feature was created to provide safety for the driver while driving. Hyundai
SmartSense has several features that are considered quite superior, such as Forward
Collision-Avoidance Assist (FCA), which is a feature that can provide a warning when a
potential collision occurs from the front. This feature is even capable of performing sudden
braking if the sensors on the system judge that a collision will occur.
Apart from that, there is also Lane Keeping Assist & Lane Following Assist (LKA & LFA)
which can help the car stay in the right lane and not get off the road markings. There is also a
Blind-Spot Collision-Avoidance Assist (BCA) feature which can detect when a vehicle is
behind the car. This feature is considered capable of avoiding potential collisions or collisions
by activating the automatic brake feature when needed
Stragazer

Stargazer is one of the cars of Hyundai, a vehicle manufacturer from South Korea. The Hyundai
Stargazer is included in the MPV car segment which is suitable as a family car.

Hyundai Stargazer claims to be able to meet the various needs of each family member with the
latest features and technology. One of the advantages of the Hyundai Stargazer is that it has a
seat back table.

This seat back table feature will help you when you want to do activities such as using a laptop
while in the car, or when you want to eat. Another advantage is the choice of 6 and 7 seats. You
can choose to use 6 seats or 7 seats. This depends on the needs of each user. This Hyundai car
is also equipped with a wireless smartphone charger.

You don't need to bother using a cable to charge your cellphone, just place your cellphone or
smart phone in the space provided. The Hyundai Stargazer is also equipped with a 4.2" TFT
Color LCD Cluster or Tire Pressure Monitoring System (TPMS). This elegant screen display
makes the Hyundai Stargazer look even more luxurious in its class. There is also an 8" audio
display with smartphone connectivity.

Not only that, the Hyundai Stargazer is also equipped with some of the latest technologies such
as Hyundai SmartSense and Bluelink.

Bluelink, Connect with your car.

Hyundai STARGAZER has been equipped with Hyundai Bluelink connectivity technology, a
platform that makes it easy to check important information about your car. Connect with the
Hyundai call center 7 x 24 hours in the event of an emergency to provide you with immediate
assistance.
The star is protection.

Hyundai through the Owner Assurance Program** provides extra protection for vehicles and
also for Hyundai STARGAZER users. Now it's quieter to have a Hyundai.

Maybe that's all my explanation, if there are words that are not pleasing, I apologize, thank
you very much, wassalamualaikum wr wb
I return to the moderator
Moderator: Thank you Ginanjar that such a great presentation. The last material about
Advertising our company will be delivered by Jefri Ardiansyah, For Jefri Ardiansyah screen is
yours.

(Jefri is Speaking)

OK, before I thank the moderator for giving me the opportunity to be able to explain how PT
Hyundai Maufacturing Indonesia works, so on this occasion I will discuss how PT Hyundai
does marketing to the existing automotive market. in Indonesia? Okay, get on with it, so our
company's or PT Hyundai Manufacturing Indonesia's marketing strategy is that we have
started to develop strategic vehicle models that are designed according to the current regional
market. And also Hyundai will also operate a head office in Indonesia with the aim of
supporting the strengthening of technological capabilities of local spare parts manufacturers
and encouraging partnerships between Korean suppliers and Indonesian partner companies.
At this time PT Hyundai also offers vehicles based on a build to order or BTO scheme which
has the aim of enabling customers to choose product specifications when ordering them to
match the buyer's criteria. Another aim of the scheme is to save or reduce inventory costs,
and also Hyundai is currently planning to use an integrated online-offline-mobile retail
channel or an omni-channel model which will partner with some of the largest local e-
commerce companies.
Another thing that our company or PT Hyundai is doing is planning to build a national dealer
network from the start of operations where the company will ensure that there will be 100
new dealers for the next two years.
Hyundai is also determined to become the third largest electric vehicle (EV) company in the
world by 2025. For this matter, it is still in the process stage where PT Hyundai itself is
designing this electrification and discussing regulations on electric cars in Indonesia.
And this is our contact as you can see in the screen, there’s a phone number and our location
if you want to our company.

Maybe that's all the explanation about, how does PT Hyundai do marketing? Maybe that's all
my explanation, if there are words that are not pleasing, I apologize, thank you very much,
wassalamualaikum wr wb
Henceforth, I return to the moderator
Moderator: I thank the presenter for providing a clear explanation for us.

3. Opinion, Question and Answer Session:

Now, we are come to the Opinions, Questions and Answer Session. Please raise your hand and
don’t forget to mention your name before giving question. We will open for a maximum of 3
questions. Okay is there any question?
 - OK, thanks to the moderator for giving me the opportunity to ask, well what I'm going
to ask is about the marketing strategy of PT Hyundai, so what I'm going to ask is "is
there any new innovation from PT Hyundai to develop their car products apart from
developing car products?" electricity?”, maybe that's all I'm asking, thank you
wassalamualaikum wr wb, Next I return to the moderator
- OK, thanks to the moderator for giving me the opportunity to ask, what are the best
selling hyundai products since hyundai was founded?
- OK, thanks to the moderator for giving me to the opportunity to ask, What is the history
of Hyundai's development as an automotive company?

Moderator:

Maybe (three) questions are enough for us now.

Ladies and gentlemen

I have already had 3 questions here. The first one is coming from Ariq that asked about

Marketing Strategy of PT Hyundai Manufacturing Indonesia, the second one is from Arvel
that asked about the best product of Hyundai , and the last one is from Sheva that asked about
the history of hyundai.

Well, are the speakers ready to answer them?

Moderator: Okay, the first question that coming from Ariq about Marketing Strategy of PT
Hyundai Manufacturing Indonesia will be answered by Jefri Ardiansyah, screen is yours.

Answer 1:

In addition to electric cars that have been created by Hyundai, Hyundai also has several new
innovations, including:
1. Blue Link Technology

This technology combines innovative solutions for customer cars with the support of security
functions and remote control. With this innovation, customers can also automatically connect
to the call center for all kinds of emergency situations, as well as monitor the condition of
their vehicles using a smartphone or other smart device.

2. Autonomous Driving

This technology line will become Hyundai's mainstay now and in the future with the
development of self-driving features in various superior product lines. This technology works
by using information around the vehicle to drive the car automatically.

3. Electric car charging infrastructure

Hyundai is also committed to building charging infrastructure or electric vehicle charging

facilities at more than 100 location points spread across various regions. These charging
facilities are spread from Sumatra to the Maluku Islands. The location is also easy to find,
such as at Hyundai dealerships, malls, cafes, restaurants and other public places.

4. Build-to-order service

Hyundai will also present a Build to Order (BTO) scheme that allows customers to
personalize their cars according to their individual tastes and needs. This innovation will
provide a more meaningful driving experience for customers when driving their chosen
Hyundai car.

5. Construction of the Hyundai factory

Hyundai has started construction of an automotive assembly plant in Indonesia. The existence
of this factory is expected to be at the forefront of the global battery-based electric vehicle
market.

Hyundai is stepping into the future with mobility technology. Hyundai is here as Driving
Meaningful Innovation which creates innovation to provide the best experience.
Moderator: The second question that coming from Arvel about The best product of hyundai
by Ginanjar Surya Permana, to Ginanjar please answer the question.

Answer 2:

Hyundai has produced popular and best-selling products since its founding. Here are some
famous and successful Hyundai products since the company was founded:

1. Hyundai Sonata: Sonata is a popular mid-range sedan from Hyundai. This model has been
one of Hyundai's best-selling products since its inception, with attractive features, good
performance and elegant design.

2. Hyundai Elantra: The Elantra is also a very successful compact sedan. This car offers a
good combination of affordable price, good quality and high fuel efficiency.

3. Hyundai Tucson: The Tucson is a compact SUV that has become one of Hyundai's best-
selling models. This car offers ample space, good performance, and various safety features.

4. Hyundai Santa Fe: The Santa Fe is a popular mid-size SUV. This car offers high comfort,
advanced features, and a large enough capacity for passengers and cargo.

5. Hyundai i10: The i10 is the best-selling compact hatchback car in the global market. This
car offers a compact size, fuel efficient, and suitable for urban use.

Moderator: The Third question that coming from Sheva about The history of Hyundai by
Haikal Rangga Febriansyah, to Haikal please answer the question.

Answer 3:
Chung Ju-yung founded the Hyundai Engineering and Construction Company in 1947. The
Hyundai Motor Company was founded in 1967. The company's first model was the Cortina, a
joint venture with the Ford Motor Company and marketed in 1968. When they first built cars,
Hyundai recruited George Turnbull, former Director of Management for Austin Morris in
British Leyland. He also recruited 5 other British technicians namely: Kenneth Barnett (body
designer), engineers John Simpson and Edward Chapman, John Crosthwaite (chassis
engineer), and Peter Slater (chief development engineer). 8] In 1975, the first Korean car, the
Pony was marketed. Designed by Giorgio Giugiaro and powertrain technology from
Mitsubishi. Hyundai started exporting the Pony the following year to Ecuador and the
Benelux countries.

In 1991, Hyundai successfully developed its own gasoline engine (4-cylinder Alpha) and
transmission system so that they were no longer dependent on other companies.

In 1983, Hyundai began exporting the Pony to Canada but not to the United States because it
did not meet emission standards there. Sales of the Pony in Canada were very good, and
became one of the top selling cars in the Canadian market. Pony offers equivalent quality at a
low price.

In 1986, Hyundai started selling its products in the United States, and the Hyundai Excel was
nominated as the 10th Best Product by Fortune Magazine. Hyundai also produced cars with
its own technology starting in 1988, starting with the Hyundai Sonata.

In 1996, Hyundai Motors India Limited was founded in Irrungattukotai near Chennai, India.

In 1998, Hyundai tried to overhaul its image in order to establish itself as a world-class
company. Chung Ju-Yung handed over the leadership of Hyundai to his son, Chung Mong-
Koo in 1999.[10] Hyundai's parent company, Hyundai Motor Group, invests heavily in the
quality, design, production and long-term research of its vehicles. This company provides a
10 year or 100,000 mile warranty on cars sold in the United States and makes an aggressive
marketing campaign.

In 2004, Hyundai came in second place in a survey/study conducted by J.D. Power and
Associates in terms of quality. Hyundai is currently one of the 100 most valuable brands in
the world. Since 2002, Hyundai has also been one of the official sponsors of the FIFA World
Cup.

In 2006, the South Korean government launched an investigation into the leader of Hyundai,
Chung Mong Koo, on suspicion of corruption. On April 28, 2006, Chung was arrested and
charged with embezzling 100 billion Won (US$ 106 million).[11] In his place, vice chairman
and CEO of Hyundai, Kim Dong-jin, took over as head of the company.

On September 30, 2011, Yang Seung Suk announced his retirement from the position of CEO
of Hyundai Motor Co. During this replacement period, Chung Mong-koo and Kim Eok-jo
will share the duties of the CEO position

Moderator: Thank you for the speakers that answer the question. That is all from me as the
moderator, I return to the narrator, for the narrator please close this meeting

4. Closing Session by Narrator:

Alhamdulillah’s we already finished our seminar today. I would like to thank all the speakers
for the informative and interesting presentation and all the participants for the very active
participation. Finally, give the applause for the speaker and for you all. Thank you
Wassalamualaikum Wr. Wb
⁎⁎⁎