Social Media Data China
Social Media Data China
Neutral Neutral
Yes Yes More than 40 hours Yes
Agree Agree
Yes Yes More than 40 hours Yes
Strongly disagree Strongly disagree
Yes Yes 5 hours – 10 hours No
Agree Agree
Yes No 1 hour – 4 hours Yes
Neutral Agree
Yes Yes 10 hours – 20 hours No
Strongly agree Strongly agree
Yes Yes 10 hours – 20 hours Yes
Agree Strongly agree
Yes Yes 1 hour – 4 hours Yes
Neutral Neutral
Yes Yes 20 hours – 40 hours No
Strongly agree Strongly agree
Yes Yes More than 40 hours Yes
Agree Agree
Yes Yes 1 hour – 4 hours Yes
Agree Agree
Yes Yes 5 hours – 10 hours Yes
Neutral Neutral
Yes Yes 20 hours – 40 hours Yes
Agree Agree
Yes Yes 20 hours – 40 hours Yes
Neutral Neutral
Yes Yes 5 hours – 10 hours Yes
Agree Agree
Yes No 1 hour – 4 hours Yes
Disagree Neutral
Yes Yes 1 hour – 4 hours No
Yes No 5 hours – 10 hours No Disagree Strongly disagree
Strongly disagree Strongly disagree
No Yes 5 hours – 10 hours No
Neutral Disagree
Yes Yes More than 40 hours No
Disagree Disagree
Yes Yes 5 hours – 10 hours Yes
Neutral Neutral
Yes Yes More than 40 hours Yes
Yes Yes 1 hour – 4 hours No Disagree Neutral
Neutral Neutral
Yes Yes 10 hours – 20 hours Yes
Neutral Agree
Yes Yes 10 hours – 20 hours No
Disagree Neutral
Yes Yes More than 40 hours Yes
Agree Agree
Yes Yes 20 hours – 40 hours Yes
Strongly disagree Strongly disagree
No Yes 5 hours – 10 hours No
Strongly disagree Strongly agree
Yes Yes 1 hour – 4 hours Yes
Strongly agree Strongly agree
Yes Yes More than 40 hours Yes
Disagree Neutral
No Yes 20 hours – 40 hours No
Neutral Neutral
Yes Yes 10 hours – 20 hours No
Neutral Neutral
Yes Yes 10 hours – 20 hours Yes
Neutral Agree
Yes Yes 20 hours – 40 hours Yes
Yes Yes 20 hours – 40 hours Yes Strongly disagree Strongly disagree
Agree Agree
Yes Yes 20 hours – 40 hours Yes
Strongly disagree Strongly agree
Yes Yes 5 hours – 10 hours Yes
Neutral Disagree
Yes Yes 1 hour – 4 hours No
Neutral Disagree
Yes Yes 1 hour – 4 hours Yes
Agree Agree
Yes Yes 20 hours – 40 hours Yes
Neutral Neutral
Yes Yes More than 40 hours No
Strongly agree Strongly agree
Yes Yes More than 40 hours Yes
Strongly disagree Disagree
Yes Yes More than 40 hours No
Neutral Agree
Yes Yes 1 hour – 4 hours Yes
Strongly disagree Strongly disagree
Yes Yes 20 hours – 40 hours Yes
Strongly disagree Disagree
Yes Yes 1 hour – 4 hours No
Agree Strongly agree
Yes Yes 1 hour – 4 hours Yes
Strongly agree Agree
Yes No 5 hours – 10 hours Yes
Disagree Disagree
Yes Yes 5 hours – 10 hours Yes
Strongly agree Agree
Yes Yes 5 hours – 10 hours Yes
Disagree Disagree
Yes Yes 5 hours – 10 hours Yes
Strongly agree Neutral
Yes Yes 20 hours – 40 hours Yes
Disagree Disagree
Yes Yes More than 40 hours No
Agree Agree
Yes Yes More than 40 hours Yes
Strongly agree Strongly agree
Yes Yes 1 hour – 4 hours Yes
Strongly agree Agree
Yes No 20 hours – 40 hours No
Agree Agree
Yes No 5 hours – 10 hours No
Neutral Agree
Yes Yes 20 hours – 40 hours No
Strongly agree Strongly agree
Yes Yes 1 hour – 4 hours Yes
Neutral Strongly agree
Yes Yes 5 hours – 10 hours No
Strongly agree Strongly agree
Yes No 20 hours – 40 hours Yes
Agree Agree
Yes Yes 10 hours – 20 hours Yes
Disagree Disagree
Yes Yes 1 hour – 4 hours No
Neutral Neutral
Yes Yes 1 hour – 4 hours Yes
Disagree Neutral
Yes Yes 5 hours – 10 hours Yes
Strongly agree Agree
Yes No 20 hours – 40 hours No
Neutral Agree
Yes Yes 1 hour – 4 hours No
Agree Strongly agree
Yes Yes 5 hours – 10 hours No
Strongly disagree Strongly disagree
Yes Yes 5 hours – 10 hours Yes
Strongly agree Agree
Yes No 20 hours – 40 hours Yes
Agree Agree
Yes Yes 1 hour – 4 hours Yes
Disagree Disagree
Yes Yes 10 hours – 20 hours Yes
Strongly agree Strongly agree
Yes Yes 20 hours – 40 hours No
Neutral Neutral
Yes Yes 1 hour – 4 hours Yes
Agree Agree
Yes No 1 hour – 4 hours Yes
Disagree Strongly disagree
Yes No 5 hours – 10 hours No
Neutral Neutral
Yes No More than 40 hours Yes
Neutral Neutral
Yes Yes 1 hour – 4 hours Yes
Strongly agree Agree
Yes No 5 hours – 10 hours No
Agree Strongly agree
Yes Yes 5 hours – 10 hours Yes
Strongly agree Agree
Yes Yes 5 hours – 10 hours Yes
Neutral Strongly agree
Yes No 1 hour – 4 hours Yes
Agree Agree
Yes Yes 1 hour – 4 hours No
Agree Agree
Yes No 5 hours – 10 hours Yes
Agree Agree
Yes Yes 10 hours – 20 hours Yes
Neutral Strongly agree
Yes Yes 20 hours – 40 hours Yes
Neutral Disagree
Yes No 5 hours – 10 hours Yes
Agree Agree
Yes No 10 hours – 20 hours Yes
Strongly agree Agree
Yes Yes 5 hours – 10 hours Yes
Strongly disagree Disagree
Yes No 20 hours – 40 hours Yes
Agree Strongly agree
Yes Yes 10 hours – 20 hours Yes
Strongly agree Strongly agree
Yes Yes 1 hour – 4 hours Yes
Strongly disagree Strongly disagree
Yes Yes 10 hours – 20 hours No
Disagree Disagree
Yes Yes 5 hours – 10 hours Yes
Disagree Neutral
Yes Yes 1 hour – 4 hours No
Agree Neutral
Yes Yes 20 hours – 40 hours No
Strongly agree Agree
Yes Yes 1 hour – 4 hours Yes
Strongly agree Agree
Yes Yes 20 hours – 40 hours No
Disagree Strongly disagree
Yes No 20 hours – 40 hours No
Agree Strongly agree
Yes Yes 1 hour – 4 hours Yes
Strongly agree Agree
Yes Yes 5 hours – 10 hours Yes
Agree Agree
Yes Yes 1 hour – 4 hours Yes
Agree Strongly agree
Yes No 5 hours – 10 hours Yes
Disagree Disagree
Yes Yes 5 hours – 10 hours Yes
Agree Strongly agree
Yes Yes 5 hours – 10 hours Yes
Strongly agree Agree
Yes Yes 5 hours – 10 hours Yes
Disagree Strongly disagree
Yes Yes 1 hour – 4 hours Yes
Agree Strongly agree
Yes No 1 hour – 4 hours Yes
Neutral Neutral
Yes Yes 5 hours – 10 hours Yes
Disagree Disagree
Yes Yes 5 hours – 10 hours Yes
Agree Agree
Yes Yes 5 hours – 10 hours Yes
Strongly disagree Strongly agree
Yes Yes 1 hour – 4 hours Yes
Disagree Neutral
Yes Yes 1 hour – 4 hours Yes
Strongly agree Strongly agree
Yes Yes 1 hour – 4 hours Yes
Neutral Agree
Yes Yes 5 hours – 10 hours No
Agree Neutral
Yes Yes 5 hours – 10 hours No
Neutral Neutral
Yes Yes 20 hours – 40 hours Yes
Neutral Neutral
Yes Yes 10 hours – 20 hours No
Neutral Agree
Yes Yes 5 hours – 10 hours No
Disagree Neutral
Yes Yes 1 hour – 4 hours No
Neutral Neutral
Yes Yes 5 hours – 10 hours Yes
Agree Agree
Yes Yes 1 hour – 4 hours Yes
Neutral Neutral
Yes Yes 5 hours – 10 hours Yes
Agree Agree
No Yes More than 40 hours No
Neutral Neutral
Yes Yes 5 hours – 10 hours No
Yes Yes 20 hours – 40 hours Yes Neutral Disagree
Neutral Neutral
Yes Yes More than 40 hours No
Disagree Neutral
Yes Yes 1 hour – 4 hours No
Disagree Neutral
Yes Yes 1 hour – 4 hours No
Neutral Agree
Yes Yes More than 40 hours Yes
Neutral Neutral
Yes Yes 10 hours – 20 hours Yes
Strongly agree Strongly agree
No Yes 20 hours – 40 hours Yes
Strongly disagree Strongly disagree
Yes Yes 20 hours – 40 hours Yes
Neutral Neutral
Yes Yes 1 hour – 4 hours Yes
Agree Agree
Yes Yes 1 hour – 4 hours Yes
Strongly agree Strongly agree
Yes Yes 1 hour – 4 hours Yes
No No 10 hours – 20 hours No Disagree Disagree
Neutral Agree
Yes Yes 20 hours – 40 hours Yes
Neutral Agree
Yes Yes 20 hours – 40 hours No
No Yes 20 hours – 40 hours No Neutral Neutral
Agree Agree
Yes Yes 10 hours – 20 hours Yes
Neutral Neutral
Yes Yes More than 40 hours Yes
Neutral Neutral
No Yes 10 hours – 20 hours No
Neutral Agree
Yes Yes 20 hours – 40 hours Yes
Neutral Neutral
Yes Yes 20 hours – 40 hours Yes
Neutral Neutral
Yes Yes 1 hour – 4 hours Yes
Agree Agree
Yes Yes 1 hour – 4 hours Yes
Neutral Neutral
Yes Yes More than 40 hours Yes
Neutral Neutral
Yes Yes 1 hour – 4 hours No
Disagree Strongly disagree
Yes Yes More than 40 hours No
Strongly agree Agree
Yes Yes 5 hours – 10 hours Yes
Disagree Strongly disagree
Yes Yes 5 hours – 10 hours Yes
Agree Neutral
Yes Yes 10 hours – 20 hours Yes
Disagree Agree
Yes Yes 20 hours – 40 hours No
Strongly agree Strongly agree
Yes Yes 10 hours – 20 hours Yes
Neutral Agree
No Yes 10 hours – 20 hours No
Neutral Neutral
No Yes 5 hours – 10 hours No
Disagree Disagree
Yes Yes 10 hours – 20 hours Yes
Disagree Disagree
Yes Yes More than 40 hours No
Neutral Neutral
Yes Yes 5 hours – 10 hours Yes
Neutral Neutral
Yes Yes 10 hours – 20 hours Yes
Neutral Agree
Yes Yes More than 40 hours Yes
Neutral Neutral
No Yes 1 hour – 4 hours No
Neutral Agree
Yes Yes 5 hours – 10 hours Yes
Agree Agree
Yes Yes 10 hours – 20 hours Yes
Yes Yes 10 hours – 20 hours Yes Disagree Disagree
Agree Agree
Yes Yes 10 hours – 20 hours Yes
Agree Agree
Yes Yes More than 40 hours Yes
Yes Yes 10 hours – 20 hours Yes Neutral Neutral
Disagree Neutral
Yes Yes 1 hour – 4 hours No
Neutral Neutral
No Yes More than 40 hours No
Neutral Neutral
Yes Yes 20 hours – 40 hours Yes
Disagree Disagree
Yes Yes 1 hour – 4 hours No
Strongly disagree Strongly disagree
No Yes 1 hour – 4 hours No
Agree Agree
Yes Yes 20 hours – 40 hours Yes
Neutral Agree
Yes Yes 20 hours – 40 hours Yes
Neutral Neutral
Yes Yes 1 hour – 4 hours No
Neutral Neutral
Yes Yes 20 hours – 40 hours Yes
Agree Agree
Yes Yes 10 hours – 20 hours No
Strongly agree Strongly agree
Yes Yes 20 hours – 40 hours Yes
Neutral Agree
Yes Yes More than 40 hours Yes
Neutral Neutral
Yes Yes 20 hours – 40 hours Yes
Neutral Neutral
No No 20 hours – 40 hours No
Yes Yes 1 hour – 4 hours Yes Strongly disagree Strongly disagree
Strongly agree Strongly agree
Yes Yes More than 40 hours Yes
No No 1 hour – 4 hours No Strongly disagree Strongly disagree
Neutral Neutral
Yes Yes 20 hours – 40 hours No
Disagree Disagree
Yes Yes More than 40 hours Yes
Yes Yes 1 hour – 4 hours No Neutral Neutral
Yes No 1 hour – 4 hours No Neutral Neutral
Agree Strongly agree
Yes Yes 10 hours – 20 hours Yes
Strongly agree Strongly agree
Yes Yes 10 hours – 20 hours Yes
Disagree Strongly disagree
Yes No 20 hours – 40 hours Yes
Strongly agree Agree
No Yes 5 hours – 10 hours No
Neutral Neutral
Yes Yes 10 hours – 20 hours Yes
Strongly disagree Strongly disagree
Yes Yes 1 hour – 4 hours No
Agree Strongly agree
Yes Yes 5 hours – 10 hours No
Agree Strongly agree
Yes Yes 20 hours – 40 hours Yes
Agree Strongly agree
Yes Yes 10 hours – 20 hours Yes
Agree Strongly agree
Yes No More than 40 hours Yes
Strongly agree Strongly agree
No Yes 10 hours – 20 hours No
Agree Agree
No Yes 5 hours – 10 hours No
Disagree Disagree
Yes Yes 1 hour – 4 hours Yes
Neutral Strongly agree
No Yes 1 hour – 4 hours No
Agree Agree
Yes Yes 5 hours – 10 hours Yes
Strongly agree Strongly agree
Yes No 10 hours – 20 hours Yes
Strongly agree Strongly agree
Yes No 1 hour – 4 hours No
Agree Agree
Yes No 5 hours – 10 hours Yes
Strongly agree Agree
Yes No 20 hours – 40 hours Yes
Agree Strongly agree
No No 1 hour – 4 hours Yes
Agree Agree
Yes No 5 hours – 10 hours Yes
Disagree Strongly disagree
Yes No 1 hour – 4 hours Yes
Disagree Disagree
Yes No 5 hours – 10 hours No
Neutral Agree
Yes Yes More than 40 hours No
Disagree Strongly disagree
Yes No More than 40 hours No
Disagree Strongly disagree
No Yes 1 hour – 4 hours Yes
Neutral Strongly agree
Yes Yes 5 hours – 10 hours Yes
Disagree Disagree
No Yes 10 hours – 20 hours Yes
Agree Agree
Yes Yes 5 hours – 10 hours No
Agree Strongly agree
Yes Yes 1 hour – 4 hours No
Purchase Behaviour Purchase Behaviour
Attitude 1 (ATTD1) Attitude 2 (ATTD2) Attitude 3 (ATTD3)
3 (PB3) 4 (PB4)
Strongly agree Strongly agree Strongly agree Strongly agree Strongly agree
Strongly agree Strongly agree Strongly agree Strongly agree Strongly agree
Strongly disagree Strongly disagree Strongly disagree Strongly disagree Strongly disagree
Strongly agree Agree Neutral Strongly agree Strongly agree
Strongly agree Strongly agree Strongly agree Strongly agree Strongly agree
Strongly disagree Strongly disagree Strongly disagree Strongly disagree Strongly disagree
Strongly disagree Strongly disagree Strongly disagree Strongly disagree Strongly disagree
Strongly agree Strongly agree Strongly agree Strongly agree Strongly agree
Strongly agree Strongly agree Strongly agree Strongly agree Strongly agree
Strongly disagree Strongly disagree Strongly disagree Strongly disagree Strongly disagree
Strongly agree Strongly agree Strongly agree Strongly agree Strongly agree
Strongly agree Strongly agree Strongly agree Strongly agree Strongly agree
Attitude 4 (ATTD4) Social Norms 1 (SN1) Social Norms 2 (SN2) Social Norms 3 (SN3) Social Norms 4 (SN4)
Strongly agree Strongly agree Strongly agree Strongly agree Strongly agree
Strongly disagree Strongly disagree Strongly disagree Strongly disagree Strongly disagree
Agree Strongly agree Agree Agree Agree
Strongly disagree Strongly disagree Strongly disagree Strongly disagree Strongly disagree
Strongly disagree Strongly disagree Strongly disagree Strongly disagree Strongly disagree
Strongly disagree Strongly disagree Strongly disagree Strongly disagree Strongly disagree
Strongly agree Strongly agree Strongly agree Strongly agree Strongly agree
Strongly disagree Strongly disagree Strongly disagree Strongly disagree Strongly disagree
Strongly disagree Strongly disagree Strongly disagree Strongly disagree Strongly disagree
Strongly disagree Strongly disagree Strongly disagree Strongly disagree Strongly disagree