Dear Sir/Madam,
Thank you for your interest in the event and your nomination. We have shared your profile with the
Research Agency namely i3RC Insights Pvt Ltd, and you will be contacted by them through email.
We would like to reiterate the evaluation process, as mentioned in our earlier email:
Evaluation Process
1. Factual questionnaires shall be shared by the Research Agency with individuals/companies
(“Candidates”), who will fill in details and send them back to the Research Agency.
2. Following the validation of completed applications and valid age evidence, the Research
Agency responds with the status and, if the Candidate qualifies, the list of individuals shall be
mapped in various categories.
3. The Research Agency will conduct the evaluation basis their methodology.
4. If the application does not meet the requirements, the Research Agency will notify the
Candidate.
5. Those Candidates who do not share the factual form will be surveyed under the perceptual
category and a final analysis will be performed.
6. The Times Group will have not be part of the evaluation process for results, this will be
identified solely by the Research Agency.
We are proposing the below suggested media deliverables package (optional), to shortlisted
nominations identified by the Research Agency:
Proposal for Brand Association with Times Business Awards
Elements West Bengal 2024 Size/Length
Deliverables Package
Article in Pre - Event coverage in "Times Business Awards"
PRINT
Supplement in Calcutta Times 200 sq. cms
Post Event coverage in Calcutta Times - 1 (Picture with
PRINT
caption) 120 sq. cms
Coverage in the Regional Bengali TV Channel
TELEVISION
Part of the event coverage Yes
DIGITAL Digital - Native Article on TOI.com Yes
SOCIAL MEDIA Social Media Post in Calcutta FB Page Yes
RADIO Radio campaign in Mirchi 98.3 FM 30 Spots
PROPOSAL VALUE INR 2.50 Lakhs + GST
*NET Cost for Media Amplification (subject to profile being shortlisted): INR 2.50 Lakhs/- + 18% GST
**Go ahead at the time of nomination, RO & CVF.
**RO will be applicable for shortlisted candidate only.
Awaiting your confirmation on the suggested media amplification plan.
Thanks & Regards
Satyajit Paul
Branch Head,
Optimal Media Solutions (A Times of India Group Company)
The Times of India, Kolkata
Mobile:(+91) 9985318043,
[email protected]
