EaseMyTrip
Heuristic Evaluation
EaseMyTrip Mobile Application
4.5 3 10M+
107K reviews Rated for 3+ Downloads
About EaseMyTrip
EaseMyTrip is India’s second-largest online travel
platform, Established in 2008. The company's inception
stemmed from their earlier venture, Duke Travel, with a
vision to streamline operations and minimize capital
requirements.
Project Goal
The project goal is to applying Jakob Nielsen’s
heuristics, to identify usability issues in the EaseMyTrip
mobile application.
What is Usability Heuristic
Usability heuristics are a set of general rules of thumb that
designers and usability experts follow to help create more
accessible, user-friendly and intuitive digital products such as a
website or an application.
These heuristics were first introduced by Jakob Nielsen in 1994
and have since become the benchmark for evaluating user
interfaces.
Jakob Nielsen
Jakob Nielsen’s 10 Usability Heuristic
Visibility of
Match Between the
User Control and Consistency and Help Users Recognize,
System Status System and the
Freedom Standards Diagnose, and
Real World Recover from Errors
Ctrl C
Error
Recognition Rather
Flexibility and Aesthetic and Help and
Prevention than Recall Efficiency of Use Minimalist Design Documentation
Severity Rating
The following 0 to 4 rating scale is used to rate the severity of usability problems:
No heuristics broken: I don't agree that this is a usability problem at all.
Cosmetic problem only: need not be fixed unless extra time is available on project.
Minor usability problem: fixing this should be given low priority.
Major usability problem: important to fix, so should be given high priority.
Usability catastrophe: imperative to fix this before product can be released.
#1
Visibility of System Status
Issues:
The checkbox is not visible, preventing the user from
selecting the option.
Recommendation:
Display the checkbox to allow the user to select the option
clearly visible.
Severity Rating:
Usability catastrophe
#2
Match Between the System and the Real World
Appreciation:
Make sure the text and icon match well so users don’t get
confused. This makes it easier for users to understand and
improves their overall experience.
Severity Rating:
No heuristics broken
#3
User Control and Freedom
Issues:
The user is not able to add a profile picture.
Recommendation:
Add an option for users to upload and change their profile
picture
Severity Rating:
Minor usability problem
2
Issues:
Users can’t add money to their wallet, which stops them from
using the app’s financial features.
Recommendation:
There is a clear and functional option for users to add money
to their wallet
Severity Rating:
Major usability problem
#4
Consistency and Standards
Issues:
There is no consistent standard in the card design.
Recommendation:
Use the same design style for all cards to keep things looking
uniform and neat, to create a professional look
Severity Rating:
Usability catastrophe
#5
Error Prevention
Appreciation:
The confirmation pop-up prevents accidental logouts with
clear options:
After "NO": "Logout canceled. You're still signed in."
After "YES": "Logged out successfully. See you next time!"
Severity Rating:
No heuristics broken
#6
Recognition Rather than Recall
Appreciation:
It’s great that the user doesn’t have to remember their last
search because the recent search feature reduces their
memory load.
Severity Rating:
No heuristics broken
#7
Flexibility and Efficiency of Use
Appreciation:
Dropdown menus are awesome because they save screen
space and keep things neat, so users can easily find what
they need without feeling overwhelmed.
Severity Rating:
No heuristics broken
#8
Aesthetic and Minimalist Design
Issues:
In the heading there is no line height which look unattractive
and harder to read.
Recommendation:
Add proper line height to the heading which improve
readability and look cleaner.
Severity Rating:
Usability catastrophe
2
Issues:
The points are not aligned properly which looks visually
unpleasing and distract the users.
Recommendation:
Make sure all points should aligned properly which looks
visually pleasing and user friendly.
Severity Rating:
Major usability problem
#9Help Users Recognize, Diagnose,
and Recover from Errors
Appreciation:
After clicking the send query button, it provides clear and
concise error messages that help user to identify and
understand the issue, as well as suggest ways to correct it.
Severity Rating:
No heuristics broken
#10
Help and Documentation
Issues:
There is no FAQ section and users might struggle to find
answers to common questions.
Recommendation:
Add an FAQ section to provide users with quick access to
answers for common questions.
Severity Rating:
Usability catastrophe
THANK YOU
for swiping
“If you like my work”
Please don’t forget to appreciate me
and give your valuable feedback.
Let’s Discuss Your Idea
Feel free to contact me:
[email protected]
