Sampling Theory
Sampling Theory
Census and sampling are both the methods of studying the If population size is infinite, sample survey is only alternative.
objects in the population. Some time it is possible and practical to This method can be used if each unit is destroyed at the time of
examine every unit or items or persons in the population. So the testing. For e.g. if we test the chalk by writing in the board to see
complete enumeration (examine) of all the units of population is called how long a chalk will last or if we light each and every candle to
Census. It is the study of 100 percent of each units. For eg:- when have see how long it will last, the entire lot will be destroyed.
to study or investigate the smoking habits of 10000 adults in a city, then
we collect the information‟s relating the smoking habits of each and Sample Survey Method:
every one of them. This is the way of collecting the information by In this method, a small portion of the units selected properly and
Census method. Some of other Census surveys are: studied which is the representative part (units) of the whole population.
a) Population Census Survey. For e.g. to finding the average score of BBA students in statistics
b) Agricultural Census Survey. subject, there are 10000 students throughout the country in this
c) Industrial Census Survey. category. Instead of spending much money & time in conducting a
census, a few no. of sample size i.e. 5% or 10% or 500 students or 100
Merits/Advantages of Census Method
students can be selecting for sampling procedure.
Complete information about the population is obtained.
Sampling technique is used in our daily life too. For e.g.:
The result obtained is more accurate and reliable as each and
a) A housewife examines only two or three grains of rice to know
every items of population is included.
whether the pot of rice kept for cooking is ready or not.
This method is quite useful when the field of inquiry is not big b) A doctor examines a few drops of blood and draws conclusion
and vast. about the blood constitution of the whole body.
Demerits/Disadvantages of Census Method c) When a consumer goes to a rice shop, he just inspects a handful
If the size of universe of very large, this method needs more of rice and makes up his mind about the quality of whole lot.
time and manpower.
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Thus the process of sampling, gives us an idea of the whole called “Statistics”. In other words, the measures which are based on
population on the basis of a small part taken out of it. value observations of a sample are called “Statistics”.
Simpson and Kafka used a term “MICROCOSM” for sample, whose Let x1, x2, x3 ………………….. xn be the value of observations of a
literal meaning is “Small Universe”. sample size „n‟, then –
1. For Time and Money Saving: A sample is smaller than the ii) Stratified sampling
entire population or universe. So the collection and summarizing iii) Systematic sampling
of sample representative data is quicker. So the effort, time and
money can be saving by sampling inspite of investigation of iv) Cluster sampling
whole population. v) Multistage sampling
2. For Easy Information’s Collection: If the units of the universe 2) Non-random Sampling (Non-probability Sampling)
or population are infinitely large, complete information‟s study i) Judgment or purposive sampling
will be very complicated in practice to know the characteristics
of such universe. Then sampling study is only an alternative ii) Convenience sampling
option to collect the maximum accurate information‟s iii) Quota sampling
conclusion.
3. For Involvement of Destruction Items under Investigation: If
the characters are highly sensitive like chalk, glass and candle, it
can be destructed during study. As a result, total investigation is
rule out. In such situation only sampling can be used.