GST 312 - Past Questions-1-1
GST 312 - Past Questions-1-1
2. …………….. is the process of dividing the market into distinct and meaningful groups of buyers.
(a) Mass market
(b) Market segmentation
(c) Mass production
(d) Target marketing
5. The process of dividing the market into the basis of age, sex, religion and race is … segmentation.
(a) Geographic
(b) Behaviorist
(c) Demographic
(d) Market
6. When entrepreneurs get accustomed to organizational loyalty, they are said to demonstrate …
(a) Moral and ethical commitment
(b) Creative and artistic excitement
(c) Religious and theological ecstasy
(d) Cultural and ethical identity
7. In business, doing what is considered to be right in the face of pressure demands the following
excepts …
(a) The portrayal of personal integrity
(b) The manifestation of courage
(c) The embodiment of pride and conceit
(d) Patience
8. The equal treatment of individuals by ethically minded entrepreneurs do not demand that they
become ……
(a) Highly tolerant
(b) Used to diversification
(c) Willing to admit being wrong
(d) Inconsiderate towards others
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10. In the performance of their duties, entrepreneurs that operate ethically strive to increase
proficiency in all areas of responsibility because …………
(a) Excellence is the end result
(b) Good impression is not a requirement
(c) Ostentation is necessary
(d) Advantage seeking is a virtue
12. In order to maintain organization reputation, while building employee morale, ethically minded
entrepreneurs tend to
(a) Undermine good
(b) Be indifferent towards goodness
(c) Encourage disloyalty
(d) Inculcate praiseworthy attitudes
15. Behaviour that is beyond the limit of legal rules should be subjected to ...
(a) Ethical regulation
(b) Psychological manipulation
(c) Identity promotion
(d) Moral degradation
16. Trade credit as a source of funds occurs when a buyer makes an arrangement with the. ..... to buy
goods on credit
(a) Bank
(b) Supplier
(c) Consumer
(d) Marketer
18. ................ is a form of business finance in which funds borrowed to operate a business venture are
not taken as loan but converted to equity.
(a) Equity financing
(b) Debenture
(c) Bond
(d) All of the above
19. The financing option that from outside business is known as ........ funds
(a) Outside
(b) External
(c) Internal
(d) None of the above
20. ............... is the term for a firm using its profits as a source of capital for new investment.
(a) Dividend
(b) Shares
(c) Retained earnings
(d) All of the above
22. Cooperative society, thrift society and esusu are examples of ......
(a) Formal institutions
(b) Informal institutions
(c) Savings
(d) Microfinance
24. One of the following requires an initial deposit by customer before the immediate use of an
asset................
(a) Leasing
(b) Hire purchase
(c) Debenture
(d) All of the above
29. ............ is the ability to move people through the stages to make change works
(a) Change
(b) Transformation
(c) Transition
(d) Recovery
30. Decisions that are taken based on available facts are said to be taken under. ...... condition
(a) Certainty
(b) Uncertainty
(c) Risk
(d) All of the above
31. ........ is the choice made from at least two alternatives based on some criteria
(a) Choice
(b) Option
(c) Decision
(d) All of the above
32. Infrequent decisions that lack standardized decision rules are referred to as
(a) Programmed
(b) Non-programmed
(c) Unknown
(d) Known
33. The start-up phase comes to an end when the business experiences ..........
(a) Red tapism
(b) Leadership crisis
(c) Delegation of powers
(d) All of the above
36. It is generally concluded that the duration of each phase of a business depends on the ...
(a) Size of the business
(b) Market
(c) Employees
(d) Management
37. The phase where the entrepreneurs create products and open up markets is known as .............
phase
(a) Infancy
(b) Start-up
(c) A & B
(d) B only
38. Some of the basic steps undertaken to establish promotional campaign include .........
(a) Identifying the target market
(b) Objectives of the elements of the promotional mix
(c) Develop unifying message
(d) All of the above
39. ........... is the marketing mix through which products/services get to the customers
(a) Place
(b) Form
(c) Promotion
(d) Price
41. ............ is "what you do to get into the minds of the respect"
(a) Proposition
(b) Promotion
(c) Positioning
(d) Production
42. Which of the following helps marketers to decide where to position their products?
(a) Attacking competitors
(b) Looking for holes in the market place
(c) Creating confusion
(d) A & C
43. All but one of the following are basic steps adopted in management planning process
(a) Defining the opportunity
(b) Financial forecast
(c) Resources allocation
(d) Business name
45. The following are reasons for establishing business except ...........
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46. All but one of the following are primary issues that a proposed business should consider
(a) Identification of niche market
(b) Market timeliness
(c) New venture
(d) Industry attractiveness
50. The preliminary financial analysis of whether a business idea is prudent is known as. ...............
feasibility
(a) Social
(b) Political
(c) Industry
(d) None of the above
52. The theory that explain phases of business existence is known as ……… theory
(a) Cycle theory
(b) Stages
(c) Lifecycle
(d) All of the above
53. Competitions that come from available cheap substitutes is known as …………. Competition
(a) Indirect
(b) Direct
(c) Close
(d) Cheap
(b) Internal
(c) Inorganic
(d) All of the above
55. Upgrading technology to increase production quality and reduce cost and wastages is known as ……
(a) Upgrade
(b) Technology
(c) Modernization
(d) All of the above
56. The coming together of two firms to become one is called …………
(a) Amalgamation
(b) Combination
(c) Merger
(d) None of the above
58. The name given to two or more firms who mutually decide to establish a new enterprise is referred
to as ………………
(a) Modernization
(b) Diversification
(c) Joint Venture
(d) Venture
59. The theory of growth by Mao was propounded in the year …………
(a) 2005
(b) 2006
(c) 2008
(d) 2009
60. The identification of unmet needs and wants of the consumer is called ……………
(a) Idea
(b) Business plan
(c) Feasibility studies
(d) None of the above
62. Desire to be my own boss is the most cited reason selected by business owners for starting their
own business
(a) True
(b) False
63. Another legal consideration in starting a business is the type and structure of business that is what
to create.
(a) True
(b) False
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64. The planning process determines how all the assets of the company will be marshaled to achieved
the goals and objectives
(a) True
(b) False
65. The term enterprise growth is used to refer to various things such as
(a) Increase in the total sales volume per annum
(b) Increase in the production capacity
(c) Increase in employment
(d) All of the above
67. Enterprises growth according to the lifecycle theory can be divided into the following except …
(a) Rebirth stage
(b) The regeneration
(c) Growth of mature stage
(d) The aging stage
68. Business enterprises tries to achieve growth in order to obtain the following advantages except …
(a) Obtaining the economies of scale
(b) Exploitation of business opportunities
(c) Gaining economic and market power
(d) To pay salary
72. The following are the main growth strategies available to firms except ……
(a) Intensive growth strategy (Expansion)
(b) Diversification
(c) Modernization
(d) Extensive
76. The form of sources of finance that requires plough in profit for business expansion is known as …
(a) Equity financing
(b) Bank loan
(c) Retained earnings
(d) Accrual account
77. A situation whereby an entrepreneur obtains funds from outside of the firm is called ……
(a) Personal savings
(b) Internal sources
(c) External sources
(d) All of the above
78. A banking arrangement that allows a customer to draw above his account balance is called ……
(a) Under draft
(b) Below draft
(c) Overdraft
(d) None of the above
79. …………… is a financing source that allows a business owner to raise fund based on the value of its
invoices yet paid.
(a) Leasing
(b) Hiring purchase
(c) Micro finance Bank
(d) Factoring
81. A situation where an entrepreneur continues to acquire current liability of a particular business is
called ……
(a) Retained earnings
(b) Accrual account
(c) Equity financing
(d) All of the above
82. The financing arrangement that allows a buyer to buy goods on credit and pays later is called …
(a) Bank loan
(b) Equity financing
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83. A time draft that is payable at a stipulated date which involves a bank and its customer is known as
(a) Bills discounting
(b) Commercial papers
(c) Commercial draft
(d) Banker’s Acceptance
84. Microfinance banks are established to expand the financial requirement of the ……
(a) Macro and big enterprises
(b) Established enterprises
(c) Micro, small and big enterprises
(d) All of the above
86. The features of commercial activity are better addressed if business ethics is ………
(a) Conceptualized
(b) Applied
(c) Theorized
(d) Formalized
89. Some of the consequences of unethical business behavior exclude disruption in the relationship
amongst …………
(a) Employees
(b) Consumers
(c) Shareholders
(d) Deviants
91. In business, doing what is considered to be right in face of pressure demands not
(a) The portrayal of personal integrity
(b) The manifestation of courage
(c) The embodiment of pride and conceit
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97. Geographic segmentation could be implemented in all the following ways except
(a) Market potential segmentation
(b) Years of entry segmentation
(c) Regional segmentation
(d) Usage rate segmentation
98. If closely examined, the first P of the marketing mix (Product) is a complex and multidimensional
concept that includes ……
(a) Product, service and branding
(b) Product packaging and service
(c) Product branding and content
(d) None of the above
99. Inspiration for positioning of a product comes from all the following excepts………
(a) Competitors weakness
(b) Holes in the market place
(c) Leading through your weaknesses
(d) Targeting different market segments
(c) Understanding
(d) All of the above
103. The ability of start-up entrepreneurs to mentor and be mentored is linked to the following
actions excepts …
(a) Seminar attendance
(b) Shunning advice
(c) Reading of books
(d) Emulating other people
105. To manage fast growth and have business revenue doubled ……… may not be necessary
(a) Working hard
(b) Working with smart people
(c) Working without aim
(d) Working to be creative
106. In business, a turnaround stages is critical when there is the need to save a falling business, but
it may also fall due to
(a) Poor handling of required changes
(b) Wrong management decision
(c) Inappropriate timing
(d) A sense of urgency
109. Difficult business or entrepreneurial decision typically involves issues that exclude …
(a) Uncertainty
(b) Complexity
(c) Subservience
(d) Unfriendly consequences
(c) Exploitation
(d) Agility
112. ………… does not describe the necessary steps for effective transition
(a) Identification of needs
(b) Setting of transition team
(c) Procrastination of actions
(d) Finalizing the plan
114. The ability of start-up entrepreneurs to mentor and the mentored is not linked
(a) Seminar attendance
(b) Shunning advice
(c) Reading books
(d) Emulating other people
118. To manage fast growth and have business revenue doubled, working …… may not be necessary
(a) Hard
(b) With smart people
(c) Without aim
(d) To be creative
119. The need to understand and be responsive to changes in the market place requires ……
(a) Strong leadership
(b) Strategic plan
(c) Information about market
(d) All of the above
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120. In business, a turn-around stage is critical when there is the need to save a falling business, but
it may also fail due to ………
(a) Poor handling of required changes
(b) Wrong management decision
(c) Inappropriate timing
(d) A sense of urgency
121. In order to sustain Business growth, or success, ……… does not becomes necessary.
(a) Focus on productive areas of innovation
(b) Provision of sustained benefit for all stakeholders
(c) Deceptive advertisement approach
(d) Expansion of business model innovation
125. Planning for successful transition involves seeking answers with regards to all but one of the
following
(a) Object of achievement
(b) Nature of personnel situation
(c) Nature of current business situation
(d) A declining commitment
126. Difficult business or entrepreneurial decision, typically involves issues that excludes ……
(a) Uncertainty
(b) Complexity
(c) Subservience
(d) Unfriendly consequences
129. Beyond the growth and success of business comes in the danger of ……
(a) Autocracy
(b) Democracy
(c) Bureaucracy
(d) Aristocracy
132. ……… is the first legal issue to be considered when starting a business
(a) Business name
(b) People name
(c) Choice of business
(d) Name of the entrepreneur
134. Desire to ‘be my own boss’ is the most cited reason selected by business owners for starting
their own business.
(a) True
(b) False
136. Another legal consideration in starting your business is the type and structure of business that
you want to create.
(a) True
(b) False
137. People go into business because they are sick of working for someone else and want to be the
captain of their own ship.
(a) True
(b) False
138. The planning process determines how all the assets of the company will be marshaled to
achieve the goals and objectives.
(a) True
(b) False
140. The term ‘Enterprise Growth’ is used to refer to various things such as ……
(a) Increase in the total sales volume per annum
(b) Increase in the production capacity
(c) Increase in employment
(d) All of the above
144. Enterprise growth according to the lifecycle theory divided into the following except the ……
(a) Rebirth stage
(b) Regeneration
(c) Growth or mature stage
(d) Aging stage
146. Business enterprise tries to achieve growth in order to obtain the following advantages except
……
(a) Obtaining the economies of scale
(b) Exploitation of business opportunities
(c) Gaining economic and market power
(d) To pay salary
(a) Intensification
(b) Diversification
(c) Modernization
(d) Extension
150. External growth has been attempted through the following strategies ……
(a) Mergers
(b) Acquisition
(c) Partnership
(d) Joint ventures
157. Business enterprises may choose the strategy of diversification under the following situations.
(a) When diversification promises greater profitability than expansion
(b) When the firms cannot attain its growth target by the strategy expansion alone
(c) When the financial resources of the firm are much in excess of the requirements of expansion
(d) When an enterprise lose interest in the business
160. The lending option that allows a lender to be part of ownership of a business venture is called …
(a) Bank loan
(b) Equity financing
(c) Personal savings
(d) Retained earnings
By:
Aminu Aliyu
08026268757